Nick Ursborne
DECEMBER 26, 2023
As any experienced copywriter will tell you, the most powerful force in sales copy is emotion. The question now is how we can be part of the future of writing online. Our role is to contribute the deep emotional layers of what it means to be human. In fact, emotion is the primary driver of all our purchase decisions.
Nick Ursborne
MARCH 12, 2021
It doesn’t matter whether you’re writing sales copy or web content, stories can be your best friend. For example, I hope the story about my wife in tears outside the corner store felt true… because it is true. I asked her permission to use it in this post. Telling stories can be a digital marketing superpower.
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Smart Blogger
MAY 8, 2023
In short, copywriters make the sales and marketing process come alive — they are its voice. Writing for businesses is much different than writing for individual consumers: Business sales material is often stuffy and boring. The B2B sales process is typically very long. Sales are an indirect result.
Freelance Writing Jobs
AUGUST 27, 2023
Blogging and content creation: Businesses and individuals hire ghostwriters to produce blog posts, articles, and other web content to establish their online presence and authority. After You Get the Gig Once you do land a great job following the above principles, make sure you follow up on your promise to provide great content.
Shorthand Content Marketing
OCTOBER 7, 2022
A content writer usually writes to educate, inform, and entertain. They both serve a purpose in growing sales for a business, but the approaches (and techniques) are different. Content writing is used to attract potential customers and educate them about the products and services of a brand. A Definition of Copywriting.
Write Freelance
JUNE 10, 2019
It covers all the basics of content writing and teaches you how to write content for blogs, websites, and eBooks. 4- Ultimate Web Content Writing Masterclass. Now, this course is strictly about how to create killer website content that performs well on search engines and actually increases conversions.
Smart Blogger
NOVEMBER 15, 2022
e-Commerce companies with blogs tend to publish a lot of content. After all, every article they publish tends to pay for itself (and then some) thanks to the traffic it brings to the website — traffic that often leads to sales of their product. Another way to demonstrate value is by improving their weak, flawed, or outdated content.
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