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What It Means to Get Branded Content Right

Content Marketing Institute

Whenever someone mentions the term “branded content,” my mind still drifts back to the original inspiration for my love of the technique: BMW’s The Hire. Branded content is the best vehicle for marketers to bridge the gap b/n awareness and affinity, says @joderama. In the name of brand love. Click To Tweet.

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How to Use Documentary Filmmaking Techniques to Craft Memorable Content

Content Marketing Institute

When Facebook announced the latest changes to its news feed in January, its intention was clear: to reduce further the amount of content users see from brands and publishers, particularly what it deems low-quality “engagement bait.”. While Vans funded the project, the filmmakers retained creative license. Vans embodies skater culture.

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13 Best Affiliate Marketing Website Examples

Backlinko

This Is Why I’m Broke Niche: Unusual and quirky products that are funny, creative, and often bizarre Estimated monthly visits: 5.86 The placement of the affiliate links is also quite fitting considering Minimalist Baker’s brand of simplifying the cooking process. Skyscanner Niche: Travel Estimated monthly visits: 17.96

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