2001 Brand Projects Storytelling 
Content Marketing Institute
FEBRUARY 5, 2019
Whenever someone mentions the term “branded content,” my mind still drifts back to the original inspiration for my love of the technique: BMW’s The Hire. Branded content is the best vehicle for marketers to bridge the gap b/n awareness and affinity, says @joderama. In the name of brand love. Click To Tweet.
Content Marketing Institute
JUNE 8, 2018
When Facebook announced the latest changes to its news feed in January, its intention was clear: to reduce further the amount of content users see from brands and publishers, particularly what it deems low-quality “engagement bait.”. While Vans funded the project, the filmmakers retained creative license. Vans embodies skater culture.
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Content Hacker
DECEMBER 15, 2022
Since then, I’ve been behind over 40,000 content projects, which have generated over $5M in sales to my businesses, and much more to my clients’ businesses. This is what I’ve found from 10 years and 40,000 content projects. We’re taking on 2-3 clients at a time for high-converting brand websites.
ProBlogger
DECEMBER 30, 2011
Maria Popova describes herself as “interestingness curator and semi-secret geek obsessed with design, science, storytelling and combinatorial creativity” She is the editor of the much-loved Brain Pickings , which she described as a “a destination for indiscriminate curiosity.” Maria Popova. Kristi Hines.
Content Marketing Institute
JULY 20, 2018
In 2016, NASCAR tapped Evan to head up a content group that included representatives from social media, digital, public relations, brand marketing, entertainment, and other departments. Entertainment marketing created their content, brand created their content, social created their content. The 40-person team handles: Social media.
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