3 Ways to Use an Ellipsis aaaand … Keep Your Readers Hooked
Enchanting Marketing
MAY 7, 2024
The drumroll works in conjunction with phrases like: Here’s another tip … And … But … Onward … What’s more … More importantly … Gary Halbert (1938 – 2007), who was one of the most successful direct response copywriters ever, also loved using the ellipsis as a drumroll. Can you hear the drumroll when you arrive at the 3 dots?
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