Men With Pens

JUNE 6, 2012

The age of novel writing is over. The dawn of a new era has begun — the Age of Copywriting — and it’s marked by one indisputable fact: People don’t have much time to read anymore. So I started learning about copywriting. Because I don’t like business writing. Everywhere you look, distractions abound.

Prose 63

Prose Writing IT Copywriter 63

Men With Pens

JULY 29, 2012

As an author and writing coach, I’m a big fan of good writing. But writing isn’t rocket science … and there are a few simple writing tricks you can use to write blog posts that are much more powerful and engaging. Writing Trick #3: Use Contractions. We use contractions all the time when we speak.

Blog Post 90

Blog Post Writing Post Sales Copy 90

Men With Pens

MAY 24, 2012

People often ask me this question, and it makes me grin every time: “James, exactly how do you manage to write such massive quantities? Is there some magic switch we can flick on to write lots of articles?” is famous for his book Influence (and if you don’t have a copy, get one now ). What’s the outcome?

Writing 72

Writing Copywriter Copywriting Copy 72

Men With Pens

MAY 7, 2012

It’s time to announce the winners of the Damn Fine Words writing course contest … and boy, was it EVER tough to choose just two names from the 20+ submissions we received. Entrants fought hard to get into the Damn Fine Words writing course. Keep learning, keep writing, keep believing in yourself. Some were thoughtful.

Writing 58

Writing Copywriter Copywriting Copy 58

Men With Pens

APRIL 22, 2012

A lot of people have been telling me they wished they could register for the Damn Fine Words writing course. It’s launching May 7 for its 3rd edition, and people who write me say that if they could just get in on this course…. Welcome to the Damn Fine Words Writing Contest. The DFW Online Writing Course Contest Rules.

Writing 71

Writing Retail Consulting Copywriter 71

Men With Pens

JANUARY 12, 2012

Someone writes an inspiring poem. Write Like You Fight. Stop writing like a fearful person scared of stepping up to the plate. Write like you care. Write profound things. Write like it was a matter of life or death. It’s been done tens of millions of time: a blog post is written. Something different.

Blog Post 69

Blog Post Post Writing Blog 69

Men With Pens

AUGUST 15, 2012

I’ve been a copywriter for almost 20 years now. I can write. Setting aside the part where you can do irreparable damage to the very brain that got you into the writing business, it’s not a health way to deal with the stress of the world (or the writing life). Which brings us to Option B: Admit that writing is hard.

Writing 61

Writing Copywriter Copywriting Writer 61

Men With Pens

MARCH 18, 2012

Yet not all writing environments are created equal. Where Not to Write. Let’s go to the park and write! If you’re escaping your office for the glory of outdoor writing, you’re probably going to find yourself so distracted by the pretty surroundings that no work gets done. Where to Write.

Writing 100

Writing Freelance Projects Writer 100

Men With Pens

JANUARY 9, 2013

Each time a new session of this writing course opens to new students, it fills up quickly, because it’s a big deal to business owners: It teaches you how to improve your writing skills with effective content-creation techniques. Each time I prepare for a new session, I also open up a special writing contest.

Writing 64

Writing Prose Retail Content Creation 64

Men With Pens

MAY 6, 2012

Every single business owner, no matter what their industry, needs to be able to write well to be successful. And if your business has a website, a blog, or operates online, then writing skills are crucial. If you’re completely confident that your writing has never, ever lost you a client, then you don’t need to worry.

Writing 43

Writing Copywriter Copywriting Copy 43

Men With Pens

AUGUST 20, 2012

The rumours are true: The Damn Fine Words Writing Course opens to new students on September 3. For 10 weeks, students learn effective writing techniques that help them create tangible bottom-line results. Each time I open the course to new students, I also open up a special writing contest. The Writing Course Contest Rules.

Writing 50

Writing Prose Post Retail 50

The Creative Penn

FEBRUARY 27, 2023

Write and publish what you want, get paid every day for your books, and control your customer data and relationships. Today's show is sponsored by ProWritingAid, writing and editing software that goes way beyond just grammar and typo checking. But first up— Tell us a bit more about you and how you got into writing.

Landing Page 98

Landing Page Ads Publisher Publishing 98

Men With Pens

APRIL 25, 2012

And during his extensive travels, he’s managed to continually write for his A-list blog, build an empire of training resources and publish several books, his latest being the $100 Startup (of which I have a copy in my hot little hands). Chris writes – a lot. Tips to keep writing when you feel lonely, isolated and discouraged.

Writing 58

Writing Copywriter Copywriting Freelance 58

Men With Pens

JANUARY 3, 2012

You know that writing content – no, writing great content – is crucial to your business success (no matter what business you have). All the pros tell you to write – and write lots, too. Write compelling website copy to land clients and sales. Write engaging blog posts that compel comments.

Writing 43

Writing Content Creation Copy Copywriter 43

Men With Pens

AUGUST 20, 2011

Damn Fine Words is going to be the writing course that changes the whole game for your business. Now, you may be curious about what’s inside the Damn Fine Words writing course , and I don`t blame you. Web copy, blog post, ebook chapter… You’ll feel like you’ve discovered a hidden secret. Don’t Write At All. Easy breezy.

Writing 51

Writing Content Creation Copywriter Copywriting 51

Men With Pens

SEPTEMBER 2, 2012

Writing content is crucial to today’s online world. You know this, because all the pros tell you to write compelling website copy to increase your client base and sales. They tell you to write engaging blog posts that generate comments and build credibility. They tell you to write, write, write.

Writing 44

Writing Copywriter Copywriting Copy 44

Men With Pens

AUGUST 14, 2011

They tell you to write. You should improve your web copy. You should write sales letters. How to write engaging posts. How to write snappy headlines. How to create compelling web copy. It showed in their web copy, because it didn’t bring in sales. They tell you to produce lots of it. You should blog.

Writing 49

Writing Content Creation Copy Copywriter 49

Men With Pens

FEBRUARY 6, 2013

Maybe he wants a new website, or some copy, or marketing advice. Post by James Chartrand James Chartrand is a leading pro copywriter, online business consultant and the owner/founder/CEO of Men with Pens and Damn Fine Words , the game-changing writing course for business owners. So how often do you say it to your prospects?

Consulting 72

Consulting Copywriter Copywriting Projects 72

Men With Pens

JANUARY 15, 2012

Your customer only needs to be told once that you’re a green company, or a hot copywriter, or that you specialize in lawyer-oriented websites. In every way, concise web copy is better web copy. If you want to learn how to write better web copy, register for the Damn Fine Words writing course.

Website 55

Website Content Copywriter Copywriting 55

ProBlogger

JULY 27, 2011

SEO copywriting is the worst invention since the vuvuzela, and does at least as much to drown out coherent thought. Visit the indoor and outdoor observation decks in the (5-word phrase describing the hotel) to see why our panoramic view of Cincinnati was voted the Best of Cincinnati for 2010 and 2011 by the Cincinnati Review-Journal.

Copywriter 41

Copywriter Copywriting SEO Landing Page 41

Men With Pens

MAY 8, 2012

Damn Fine Words is the writing course that changes businesses – and even lives. Students who’ve taken the course rave about how it’s opened up a whole new world of opportunities for them and how their perspective on writing for their business has brought them all sorts of fantastic results. Easy breezy!

Writing 43

Writing Retail Content Creation Copywriter 43

Men With Pens

JULY 22, 2012

Pop quiz: You’re writing copy to introduce a fabulous new product or service. And when it comes to copywriting, facts are the “what” – what your product is, what it does. Which means that once you’ve grabbed their attention, your audience isn’t just passively watching (or reading your copy); their brain is lit up.

Sales 62

Sales Copywriter Copywriting Construction 62

Men With Pens

JUNE 15, 2012

For many people, writing is an art, a creative talent akin to music or sculpture or painting. For many more, writing is simply a communication tool. I consider writing somewhat of a craft or trade – artistic, yet functional and practical, like plumbing or welding. Writing doesn’t need to be art.

Storytelling 63

Storytelling Copywriter Copywriting Copy 63

Men With Pens

AUGUST 5, 2012

“I am a lousy copywriter.” The guy couldn’t even type—but he could produce a “gush” of copy.). The guy couldn’t even type—but he could produce a “gush” of copy.). And that’s true whether I’m writing an ad, a news article or a personal essay. ” Write for time.

Transportation 89

Transportation Copywriter Copywriting Writer 89

Men With Pens

DECEMBER 1, 2011

It’s the end of 2011. Maybe you need brilliant copy. We usually sell our 5-page web copy package for $2,387. Need a website AND web copy? 5 pages of brilliant web copy, ready to help boost your sales. One custom-designed website AND 5 pages of web copy. I’ve got news for you: The coming year?

Copy 48

Copy Copywriter Copywriting Social Media 48

Men With Pens

DECEMBER 11, 2011

He’ll read some copy and look for clues that reinforce his original judgment. Well-written copy. Post by James Chartrand James Chartrand is an entrepreneur, a pro copywriter and the founder and CEO of Men with Pens and Damn Fine Words , the game-changing writing course for business owners. Does it look professional?

Website 70

Website Copywriter Copywriting Copy 70

Men With Pens

JUNE 12, 2011

So they give me the virtual finger, go work their asses off throwing together a business plan, mocking up a website, writing copy, and what have you. Post by James Chartrand James Chartrand is the pen name of a thirty-something copywriter, problogger and online entrepreneur from Montreal, Quebec, Canada. Everyone knows that!!!

Copywriter 82

Copywriter Copywriting Copy Management 82

Men With Pens

JANUARY 1, 2013

” And as I write this post, I’m thinking the same for my own businesses: I want 2013 to be better than ever, full of game-changing results. Blog posts, newsletters, website copy, emails… you have to write a lot to achieve your business goals. Oh, sure, you know how to write – most people do. I wanted to help.

Copywriter 48

Copywriter Copywriting Storytelling Content Creation 48

Men With Pens

DECEMBER 19, 2012

Maybe the copy is terrible. Your copy and sales pages. Post by James Chartrand James Chartrand is an entrepreneur, a pro copywriter and the founder and CEO of Men with Pens and Damn Fine Words , the game-changing writing course for business owners. Most freelancers have a terrible website. Maybe it’s too cluttered.

Freelance 51

Freelance Copywriter Copywriting Copy 51

Men With Pens

MARCH 13, 2012

These are the writing idea killers. Cater to them, and you’ll run out of words, live in doubt and constantly fight with your writing confidence. Your writing becomes effortless, ideas flow from a fountain of creativity and words come easily, on demand. How do you skyrocket your writing confidence? Insecurities.

Writer 60

Writer Creativity Consulting Copy 60

Men With Pens

DECEMBER 22, 2010

Bundle Up Your Web Copy. Yank out that old, limping web copy on your site (you know, the content you probably wrote yourself that isn’t working hard to help you make money). Fill your business back up with a Gold package of results-focused web copy, specifically written to reach your target audience and hook them from hello.

Copy 48

Copy Copywriter Copywriting Sales 48

Men With Pens

JULY 1, 2012

One solution that many probloggers tout as the answer is to write an ebook. While the Audit Bureau of Circulations reported a 125% increase in digital magazine readership from 2010 to 2011 for consumer magazines, AdAge reported in March 2012 that the jump still only accounts for 1% of total paid and verified circulation. Translation?

Freelance Copywriting 57

Freelance Copywriting Search Engine Optimization Copy Editor Blog 57

Men With Pens

DECEMBER 8, 2011

Would more focused web copy turn more visitors into clients? Post by James Chartrand James Chartrand is an entrepreneur, a pro copywriter and the founder and CEO of Men with Pens and Damn Fine Words , the game-changing writing course for business owners. Would you be able to widen your service offerings with some training?

Banking 57

Banking Copywriter Copywriting Sales 57

ProBlogger

JANUARY 8, 2012

According to the 2011 Technorati State of the Blog report , 90 percent of bloggers use some kind of multimedia on their site. The Boston Globe ’s Photoblog is one of the most unique blogs in 2011 because of its use of photos. The copy is lean, so you move very quickly through each post, but the posts are also very long.

Blog 40

Blog Blogging Government Copywriter 40

Men With Pens

JANUARY 10, 2012

You’ll learn language skills as you write essays, sure, but no one’s going to ask you to write a 20-page screed on Proust in any marketing department. Don’t know how to write that sales page? Not sure how to write an ebook? Here’s why: Online Courses Correlate to Your Business. There’s a course that tells you exactly how.

Education 55

Education Copywriter Copywriting Sales 55

Buffer

JULY 27, 2017

We started the Buffer Social blog in January 2011 and since then it has been a key component in the success of the company. Knowing that has helped us to decide what types of blog posts to write. How we decide which posts to write We come up with many ideas but they don’t all get published on our blog.

Editorial 52

Editorial Social Media Blog Blogging 52

ProBlogger

FEBRUARY 29, 2012

In 2011 visual social media platforms like Pinterest and insta.gram exploded in use, signalling a trend towards lifecasting in a more visual way, which applies to the blogosphere too; readers want your pages to look interesting. From there, I click on an image and copy the URL to add into the blog post. Screen grabs.

Blog 39

Blog Blogging Text Creativity 39