The Creative Penn

JANUARY 6, 2023

Different ways to monetize your brand to make ads profitable. The effect of Apple's privacy rules on Facebook ads. I published 2012 was my first book. But then they added different abilities and different mechanisms that enabled you to reach different segments of your potential readership, and the advertising platform was built.

Advertising 98

Advertising Marketing Ads Social Media 98

Freelance Writing Jobs

AUGUST 15, 2022

With over 100 million readers, Medium provides the opportunity for writers to share their articles with a massive audience. Whether you want to start freelancing or are an experienced blogger who wants to reach a wider audience, Medium allows content creators to diversify their platforms, and generate revenue from their writing.

Freelance 52

Freelance Portfolio Content Creator Writer 52

Freelance Writing Jobs

AUGUST 15, 2022

With over 100 million readers, Medium provides the opportunity for writers to share their articles with a massive audience. Whether you want to start freelancing or are an experienced blogger who wants to reach a wider audience, Medium allows content creators to diversify their platforms, and generate revenue from their writing.

Freelance 52

Freelance Portfolio Content Creator Writer 52

Content Marketing Institute

FEBRUARY 5, 2019

A lot has changed in digital marketing since BMW released The Hire; but the content approach it leveraged still holds plenty of power and possibility for businesses that want to capture audience attention and showcase their brand’s values without coming off as pitchy and promotional.

Brand 100

Brand Banking IT Entertainment 100

The Creative Penn

NOVEMBER 13, 2023

Then I did another one, I think, in 2012. Now with direct sales, the beauty is you can sell anything and find an audience really. But the problem is you can sell anything and find an audience. But if someone is brand new, and they don't really have an audience, can they start with this kind of very wide direct sales approach?

Retail 98

Retail Prose Sales Script 98

Content Marketing Institute

DECEMBER 5, 2017

However, some brands have taken this concept further by developing full-fledged classes and curricula for their audiences. Let’s look at eight brands that give their audience opportunities to get an education in unique and entertaining ways. Another tactic has been targeting each participating university with mobile and social ads.

Education 101

Education Brand Banking Retail 101

Animalz

SEPTEMBER 22, 2021

These signs—unexpected self-promotion, descriptive writing, deference to data, and naivety—create friction between reader and writer, and they ensure that the audience always feels, in some small (or large) way, sold to. Unexpected Self-Promotion. Together they make up the four fundamental forces of bad content.

Persuasion 98

Persuasion Content Recruitment Writer 98

ProBlogger

MARCH 24, 2022

The story need not be long or highly personal story – it could simply be sharing how you did something in your business (you’ll see me do this below when I talk about how on dPS we added a Flickr Group to dPS as an intermediate step on the way to starting a forum, now a Facebook Group ). 161 people added a comment.

Blog 39

Blog Blogging Projects Social Media 39

ProBlogger

FEBRUARY 20, 2017

The social network is pushing for its native video features, including Facebook Live and audience targeting, and sees greater value in a one-minute video than a 500 word article. Social media channels aren’t alone, as more business owners and bloggers alike are realizing the many benefits of adding custom videos to their site.

Content Marketing 53

Content Marketing Marketing Content Banking 53

ProBlogger

MARCH 20, 2017

A screenshot from semrush, showing the growth of traffic since 2012. The blog is caloriesecrets.net , it was established in April 2012 and by the end of April 2013, monthly traffic from Google was 102,944. It was a huge step, one that added risks and extra costs to a blog that was not making any money yet, but it was a necessary step.

Blog 54

Blog Blogging Keywords SEO 54

ProBlogger

JUNE 28, 2012

Because affiliate marketing doesn’t require affiliates to offer their own products or services for purchase, but only to place promotions on their sites for other merchants’ products, it frees affiliates from many of the responsibilities and complications of traditional sales models. Commission Junction. ShareASale.

Blog 54

Blog Blogging Sales Management 54

The Creative Penn

MARCH 20, 2023

And so those books have sold more than a million copies worldwide, have done very well for me as an indie writer, where they didn't find the audience that I had hoped they would have found back as a traditional published work. Let's reach a new audience. Because the series has been out since 2011, 2012. It's going to be fun.

Writing 98

Writing Projects Publisher Publishing 98

ProBlogger

MARCH 24, 2022

The story need not be long or highly personal story – it could simply be sharing how you did something in your business (you’ll see me do this below when I talk about how on dPS we added a Flickr Group to dPS as an intermediate step on the way to starting a forum, now a Facebook Group ). 161 people added a comment.

Blog 26

Blog Blogging Projects Social Media 26

Moz

NOVEMBER 2, 2020

Consider: In 2012, small businesses made up 99.7% Mention was made of the famous Nike ad featuring abolitionist, Colin Kaepernick. That audience of 130,000 Twitter followers would quickly get used to seeing local SEO agencies taking bold, principled stands on the basis of ethics, civics, and local economics.

Marketing 71

Marketing Agency Education Food 71

ProBlogger

APRIL 2, 2012

It was a dream list of products that I would love to promote because I genuinely feel a love for them. On the top of my list was something that I have a lot of experience with—something I promote at any opportunity and something that I’d always dreamed of showcasing on my blogs. A working holiday of sorts.

Social Media 55

Social Media Blogger Food Creativity 55

Moz

JUNE 29, 2020

Don’t get me wrong, we’ve come a long way, especially since April 2012 (can you really believe it was over eight years ago?!) I confirmed that our existing model of link building for them was something that was likely to continue working and adding value, but that it should NOT be our sole focus in the coming years. My answer.

SEO 79

SEO Projects Digital Marketing Long Form Content 79

The Creative Penn

SEPTEMBER 11, 2023

Early in 2012, after I got my first Kindle and read about self-publishing in the writers magazines that I used to buy, I decided to take the plunge. Sometimes there are effects or music added, but you can tell it's a book. Flipping heck, if you added in Mick's cost, which he charges. I got a bit quicker as time went on.

Script 98

Script Writing Creativity Medical 98

Quick Sprout

JULY 25, 2022

Gusto started life as ZenPayroll back in 2012. Paychex definitely understands the sophisticated needs of its target audience, and does a great job of satisfying them. This again speaks to their target audience not being the hand-holding type but instead seasoned HR teams. Gusto — Best for Dispersed Workforces. Visit Gusto.

Contractor 141

Contractor Management Healthcare Sales 141

The Creative Penn

DECEMBER 19, 2022

But unless the book is getting one of these really big advances, there is just a lot of waiting and seeing, rather than proactive marketing and promotion. And they don't play any role in the marketing and promotion and publicity of books. So the merger did nothing to help them in the market. That's the model. Joanna: Yes.

Publisher 98

Publisher Publishing Publishing Sales 98

Moz

JUNE 29, 2020

Don’t get me wrong, we’ve come a long way, especially since April 2012 (can you really believe it was over eight years ago?!) I confirmed that our existing model of link building for them was something that was likely to continue working and adding value, but that it should NOT be our sole focus in the coming years. My answer.

SEO 67

SEO Projects Digital Marketing Long Form Content 67

ProBlogger

JUNE 28, 2016

billion podcast downloads in 2014, 63% were requested from mobile devices,” a number which rose from 43% back in 2012. Your visitors can click on your ads and sponsor reviews, purchase your ebook or e-course, or subscribe to your email list (which is really another form of currency nowadays). They claim that “of their 2.6

Website 32

Website Social Media Promotion Consulting 32

ProBlogger

MAY 4, 2014

I only started blogging late December 2012. I knew nothing about growing an audience or how to promote myself. Call me an idiot, but during my first year of blogging I went against one of the most common blogging tips: I didn’t use Twitter to promote my blog. Point of difference: Adding forums for your readers.

Engagement 45

Engagement Blog Blogging Editorial 45

ProBlogger

JANUARY 22, 2013

A Pew Internet study of young Americans’ (under-30s) reading habits from 2012 showed that “47% of younger Americans read long-form e-content such as books, magazines or newspapers.” Longform content isn’t just about adding words. It’s about adding value. The medium.

Engagement 45

Engagement Post Content Social Media 45

ProBlogger

AUGUST 18, 2012

Keep the Tail Wagging launched January 1, 2012. It’s a thrill to know, for example, that a dog owner researching her dog food options found my site through a Google search; this let me know that I was choosing the correct keywords for my audience. Promote like hell. Succeeding as a small fish in a big pond. Simple SEO.

Search Engine Optimization 40

Search Engine Optimization Blog Blogging Keywords 40

ProBlogger

MAY 3, 2012

That’s why for the past few weeks, we’ve been learning how to create products that are inspired by (and that tie into) your blog , and how to plan to sell them to an audience whose collective disposable income isn’t quite what it used to be. And your current audience, regardless of its size, is limited. A passionate evangelism.

Blog 38

Blog Blogging Promotion Finance 38

ProBlogger

JUNE 28, 2016

billion podcast downloads in 2014, 63% were requested from mobile devices,” a number which rose from 43% back in 2012. Your visitors can click on your ads and sponsor reviews, purchase your ebook or e-course, or subscribe to your email list (which is really another form of currency nowadays). They claim that “of their 2.6

Website 23

Website Social Media Promotion Consulting 23

The Creative Penn

APRIL 17, 2023

When we published books, I felt I was adding something to the world that people were getting something from and would keep and treasure. So Kickstarter, I think it's very good to sort of, I mean, I'm not a Kickstarter expert, but it's very good to reach new audiences and market and do new things. They all drink in the same bar.

Publisher 98

Publisher Publishing Publishing Sales 98

ProBlogger

FEBRUARY 5, 2013

Since conferences are often the biggest-ticket item on a blog’s product list, bloggers tend to put a lot into promoting them, so this is a really good way to learn about the branding techniques the pros are using. Target your audience with every aspect of your product’s presentation. Join us in 2013?”

Brand 40

Brand Blog Blogging Communication 40

Neil Patel

JANUARY 28, 2021

With gifs, brands can entertain and engage their target audiences in a way plain text or static images just can’t. In this article, I’ll show you how you can find and use gifs throughout your marketing plan to increase engagement, make your brand relatable, and entertain your audience. How ow does this relate to marketing?

Promotion 133

Promotion Brand Entertainment Social Media 133

ProBlogger

MARCH 27, 2013

The story need not be long or highly personal story – it could simply be sharing how you did something in your business (you’ll see me do this below when I talk about how on dPS we added a Flickr Group to dPS as an intermediate step on the way to starting a forum). 161 people added a comment. I use personal language.

Blog 55

Blog Blogging Projects Social Media 55

ProBlogger

JUNE 5, 2017

Nikki started Styling You in July 2008 and today – 9 years later – she’s not only grown her audience, but she’s built a pretty amazing business around her blog. We talk about how Nikki built her audience and how to stand out in a competitive niche. It’s almost nine years to the date.

Blogger 41

Blogger Blog Blogging Social Media 41

ProBlogger

JUNE 5, 2017

Nikki started Styling You in July 2008 and today – 9 years later – she’s not only grown her audience, but she’s built a pretty amazing business around her blog. We talk about how Nikki built her audience and how to stand out in a competitive niche. It’s almost nine years to the date.

Blogger 35

Blogger Blog Blogging Social Media 35

Content Marketing Institute

NOVEMBER 26, 2017

When I started at the Content Marketing Institute in 2012, I sat with founder Joe Pulizzi to discuss the 2013 marketing goals. That year, working with Joe and Audience Development Manager John Hanson, we determined that a “complete profile” (translation: usable and actionable) would include: First name. And yes, double them we did.

Finance 94

Finance Audience Promotion Content Marketing 94

Content Marketing Institute

MARCH 15, 2018

Audience lenses. The platform’s audience-lenses feature lets you customize your target market by regions – guaranteeing a number of impressions by age, gender, and lifestyle in that area.@Snapchat's Snapchat's audience lenses guarantee impressions by age, gender, lifestyle in a region, says @MoninaW. Click To Tweet.

Social Media 107

Social Media Advertising Promotion Portfolio 107

Content Marketing Institute

JULY 31, 2018

A 2012 study showed that visitors judge a website in 0.05 This goes for everything from tweets to blog posts – the easier your content is to understand, the more likely it is to hook your audience and keep them engaged. That is why Facebook ads can be effective. Gather and promote testimonials. Cognitive fluency.

Content Marketing 91

Content Marketing Persuasion Marketing Content 91

Content Marketing Institute

MARCH 21, 2018

In recent years, the NCAA has added a pre-tournament tournament, but I’m ignoring it for this blog.). It also gives you insight into who (outside of the analytics team members) may have the best insights into your top-performing content and what best engages your audience. Take the contest to your audience members. Internally.

Content Marketing 100

Content Marketing Marketing Content Storytelling 100

ProBlogger

NOVEMBER 14, 2016

What Happened to Me in 2012 Penguin Updates. My site, WebHostingSecretRevealed.com, was hit badly during the Google Penguin update in 2012. You can also promote the page on Facebook to a specific audience (namely, those who own blogs). Revive Old Post Carousel Ads. Sit back and wait for guest posting requests.

Landing Page 50

Landing Page Social Media Advertising Blogger 50