Enchanting Marketing

NOVEMBER 14, 2023

Instead, Apple explains how easy setting up the AirPods is by adding a specific, sensory touch: Set up AirPods on iPhone with just a tap. Sensory words don’t just work with physical products like the iPhone; they’re also powerful in combination with abstract concepts. Apple could have written: Easily set up AirPods on iPhone.

Writing 187

Writing Sales Copy Text Copy 187

Fat Joe

JULY 28, 2023

The world’s second most visited website is YouTube : Image Source If your clients haven’t added video to their marketing mix, they’re missing out. That could include animated explainer videos , Blog2Video services , video ads , and more. At the top of the funnel, explainer videos are a great way to simplify complex concepts.

Agency 52

Agency SEO Script Brand Awareness 52

Copyhackers

SEPTEMBER 10, 2020

It’s a distraction from what’s actually important: Forming a persuasive argument that gets your ideal visitors to take the next step in the customer journey. Sometimes the most persuasive argument you can form is longer. If you start with design, you’re putting arbitrary constraints on your persuasive argument.

Copy 52

Copy Website Copywriter Copywriting 52

Content Marketing Institute

JULY 31, 2018

The challenge lies in translating often complex psychological concepts into actionable steps that can drive real-world decisions. A 2012 study showed that visitors judge a website in 0.05 That is why Facebook ads can be effective. Models of persuasion. Cognitive fluency. seconds – faster than the blink of an eye.

Content Marketing 90

Content Marketing Persuasion Marketing Content 90

Content Marketing Institute

OCTOBER 23, 2018

Born between 1995 and 2012 (though the precise years vary depending on the source), the post-millennial generation has begun to cross the threshold of adulthood and is poised to take over the workforce and the marketplace in the next few years. Now that’s the power of persuasion. Click To Tweet.

Retail 103

Retail Concept Persuasion Construction 103