Scale Your B2B Content with Artificial Intelligence: Ideas and Tools Marketers Can Try
Content Marketing Institute
NOVEMBER 20, 2017
For instance, according to one report Paul points to, Coca-Cola is “ditching flesh and blood creatives in favor of software algorithms in an experiment to see whether AI bots have what it takes to beat their human masters.”. It has more than tripled its ROI and increased its customer base by 30%,” as reported in this article in March 2017.
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