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Education as a Marketing Strategy: 8 Brands Doing Online Classes and More

Content Marketing Institute

However, some brands have taken this concept further by developing full-fledged classes and curricula for their audiences. Let’s look at eight brands that give their audience opportunities to get an education in unique and entertaining ways. Creating educational #content can differentiate your brand, says @johnoxford1.

Education 101
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A Brief History of the $100 Billion SEO Industry

Fat Joe

It happened when a web marketing agency saw an opportunity to provide services to help brands rank higher in search results for business-related keywords. Brands looked for professionals to give them more visibility using whatever means available. Florida also introduced brands to the danger of algorithm updates.

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10 Examples of Product Descriptions That Sell

BKA Content

These positive feelings are exactly what you want your customers to experience when reading your ecommerce copy because they motivate purchasing intent and brand loyalty. The words are easy to understand and express clear concepts. Strong branding sets your products apart and tells customers about your core interests.

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How To Optimize for Google Discover

BKA Content

This technology represents a rich opportunity for brands to access organic traffic when they buy SEO articles. Learn how to optimize for Google Discover with smart tactics and increase the amount of fresh traffic you receive from organic searches and position your brand for expanded visibility.

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Unsolicited Advice: How to Avoid 4 Content Marketing Blunders

Content Marketing Institute

Your male-oriented content is wonderfully produced, and we adore your brand personality and tone. Whether you wanted it or not, Andrew Davis and Becky Montchal ( November 2017 ). Whether you wanted it or not, Andrew Davis ( August 2017 ). Whether you wanted it or not, Andrew Davis ( June 2017 ). b_montchal @drewdavishere.

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19 Strategies That’ll Help You Become an Influencer

Neil Patel

Content strrategy can be a vague concept, but for the purposes of this post, we mean things like publishing cadence, tone and voice of the author, and content elements (text, graphs, etc.). Even the Content Marketing Institute concedes there is no template for this, because every person and brand’s needs and goals are different.

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10 Times SEO Has “Died” (But It Still Isn’t Dead!)

Fat Joe

If you are in SEO and creating an excellent website with great content and working on the brand, you are fine.” SEO agency Founder Freddie Chatt talked to us about how he update changed his approach. Concepts like ‘Topical Authority’ and ‘Entity SEO’ have become increasingly popular trends for strategy and implementation as a result.

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