Content Marketing Institute

DECEMBER 15, 2017

Our agency team came up with the idea of creating what we call a Goodness Circle. Whether you want to address a micro or a macro issue of content marketing, make plans today to attend Content Marketing World 2018. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

Recruitment 95

Recruitment Marketing Editorial Team Editorial 95

Content Marketing Institute

JULY 24, 2018

We asked the presenters at Content Marketing World 2018 to share what they would do. 1,000: Book a retreat for my team, where we’d focus on creating some great new content without the interruption of being in the office. 50,000: Give my communications agency some runway to experiment with new PR, marketing, and content programs.

Content Marketing 105

Content Marketing Marketing Content Content Creation 105

Content Marketing Institute

SEPTEMBER 17, 2018

Here are 19 of my favorite tools (and pricing – though many are free) I use in my content promotion in 2018. Hootsuite Enterprise subscribers can pay for access to Amplify; it’s designed for bigger agencies so it won’t come cheap, but pricing is decided on a case-by-case basis. 29 for a personal account; $299 for an agency account.

Promotion 111

Promotion Content Social Media Editorial Team 111

Content Marketing Institute

OCTOBER 8, 2018

As an agency owner, I’ve analyzed hundreds of YouTube channels and thousands of videos over the years that use the old model. If it doesn’t have internal capabilities, it hires an agency to make and deliver it. Subscribe to video on demand to hear the expert insight, tips, and trends discussed at Content Marketing World 2018.

Marketing 110

Marketing Editorial Team Promotion Social Media 110

Content Marketing Institute

JANUARY 16, 2018

If you read our recent 2018 Content Marketing Predictions e-book , you may have noticed how many experts anticipate tech-enhanced experiences to dominate the content landscape. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. The robot even has its own Twitter handle.

Brand 105

Brand Content Storytelling Editorial Team 105

Content Marketing Institute

OCTOBER 26, 2017

Develop separate processes as needed to cover distinct categories of leads; for example, Vishal used categories like digital marketers, life-sciences consultants, pharma directors, agency leaders, innovations directors, and brand managers. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

Pharmaceutical 97

Pharmaceutical Landing Page Marketing Editorial Team 97

Content Marketing Institute

OCTOBER 29, 2018

So, as an editorial team, we have changed the headline and image accordingly to hopefully better reflect our aim with the post. This is a perfect metaphor for where content marketing is in 2018. However, the headline (and subsequent feature image) did not reflect that aim, and to those hurt by that I sincerely apologize.

Content Marketing 75

Content Marketing Marketing Content Editorial 75