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100+ Digital Marketing Statistics to Help You Compete in 2023

Smart Blogger

Content Marketing Statistics Here’s what you need to know about content marketing strategy : Video was the primary form of content being created in 2022, followed by blogs and images. HubSpot , 2022) 46% of businesses plan to increase their inbound marketing content creation spending in 2023. TechCrunch , 2018) 10.

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B2C Content Marketing: What a Difference Commitment Makes [2019 Research]

Content Marketing Institute

Fifty-seven percent of B2C marketers surveyed expect their 2019 content marketing budget to increase over 2018, and 29% of those expect it to increase by more than 9%. But our latest research reveals that 56% of B2C marketers who increased spending over the last 12 months did so in the area of content creation.

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High-Intent Keywords: How to Target Them for Increased Conversion Rates 

The Hoth

It’s because even with all the backlinks and on-page optimizations in the world, your content won’t rank and won’t generate new leads/revenue if you misinterpret the search intent. Google is well aware of this, which is why it published a document on it a few years back in 2018. .

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How To Use HARO For Digital PR Links: Benefits, Tactics, and Tips

Fat Joe

It can help you get high-quality backlinks , build brand awareness , and establish thought leadership. Content Creation Opportunities Your responses can often be repurposed in a blog post, newsletter, and other marketing material. Help a Reporter Out (HARO) is an amazing tool for digital PR.

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10 Content Marketing Metrics to Track (+5 Experts on the Ones that Matter to Them)

Buffer

While there are many reasons for a bounce (a slow page load time is a common culprit), it’s a not-to-be-ignored sign your content is not helpful to them. Social media metrics Is one of your content marketing goals building brand awareness , being seen as an industry thought leader , or driving website traffic?

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Increase in Your Content Marketing Budget? 61+ Fresh Ideas From Experts

Content Marketing Institute

What would you do if your boss unexpectedly increased your annual content marketing budget? We asked the presenters at Content Marketing World 2018 to share what they would do. HANDPICKED RELATED CONTENT: An Alternative Approach to Developing Content Marketing Personas. Support external content creation.

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The MozCon Virtual 2020 Final Agenda

Moz

10:20am – Stream 2 – Whatever You Do, Put Billboards in Seattle – Getting Brand Awareness Data from Google. How can you harness the vast power of Google data to gain special insight into city- and product-level brand awareness? 11:15am – Stream 1 – How to Build a Global Brand Without a Global Budget.