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5 Hacks to Attract Gen-Z Consumers

Neil Patel

If you want to sell to this unique generation, your company needs to learn who they are and how they interact with brands in your industry. Gen Z consumers are savvy buyers and can spot inauthentic advertising. percent of BNPL users by 2025: BNPL allows Gen Z access to greater flexibility (and little to no interest rates.)

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13 Podcast Statistics You Need To Know

Backlinko

There are over 464 million podcast listeners worldwide , which is projected to reach 504.9 Turns out, it’s an over 23 billion dollar industry as of 2023 , but this growth is projected to increase to over 100 billion before 2030. Here’s a detailed table: * Projected figures Year Size of Podcast Industry Market ($) 2023 23.56

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People Round Up, Early March, 2024

Publishing Trends

Anita Okoye , formerly assistant editor at Marvel Comics , has joined Abrams ComicArts as editor. Yale University Press Director John Donatich will retire at the end of June 2025. Megan Westbrook has been promoted to project manager at Crown. DULY NOTED The Jerusalem International Book Forum has postponed their event until 2025.

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10+ Email Marketing Strategy Tips to Elevate Your Campaigns

Smart Blogger

And by 2025, that number will grow to an estimated 4.6 Statista also projects the number of emails sent daily to increase from 269 billion in 2017 to 376 billion by 2025. For example, you can show introductory brand messaging to new subscribers while running customized sales offers to established customers. Crazy, right?

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10 In-Demand Freelance Jobs (& Where To Find Them) in 2023

Smart Blogger

Plus, more companies are outsourcing project-based jobs to freelancers rather than hiring full-time employees. Or a brand copywriter if you have experience in branding. in 2025 and reach $217 million by 2030. They also design and create images to post on social media, websites, online advertisements, or blogs.

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100+ Amazing Content Marketing ROI Statistics That Prove It Works

Content Hacker

That means, for most brands, the mass transition to digital marketing from traditional advertising is inevitable. 78% of brands that were the most successful with content in the past year have a content marketing strategy. 75% of brands say the most efficient content marketing tactic they use is search engine optimization.

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Monetizing Your Content Strategy: Insights for B2B and B2C Brands

Contently

Between 2021 and 2025, the content marketing market is expected to grow by $417.85 Common KPIs That B2B and B2C Brands Track Clicks, visits, and downloads… oh my! B2B and B2C brands may have different KPIs, but some common ones include traffic, conversion rate, engagement, and revenue.

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