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People Round Up, Early March, 2024

Publishing Trends

Anita Okoye , formerly assistant editor at Marvel Comics , has joined Abrams ComicArts as editor. Yale University Press Director John Donatich will retire at the end of June 2025. In Agency News… Stephanie Winter has joined KO Media Management as literary agent. She was previously VP of sales at Callisto Media.

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What is Good B2B Content? Content Leaders on 9 Must-Haves for Standing Out From the B2B Crowd

Buffer

I spoke to leading B2B content marketers (an in-house content director, agency owners, top freelancers, and thought leaders) to find out what they think B2B brands can do to create good content in 2024. " Short thinks brands need to spend more time and resources understanding their audience.  Interview them.

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Who is Generation Alpha, and Why Are They Important to Marketers?

Neil Patel

By 2025, this group will reach a worldwide population of more than two billion. It’s expected that AI and robotics will be completely integrated into modern life by 2025. Brands that stay on top of the newest technology stand to see greater success with this burgeoning generation. Most of their parents are Millennials.

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13 Podcast Statistics You Need To Know

Backlinko

billion 2025* 38.36 Currently, investing in podcasts or podcast advertising is an excellent avenue for start-ups to bolster their brand growth. Turns out, it’s an over 23 billion dollar industry as of 2023 , but this growth is projected to increase to over 100 billion before 2030. billion 2024* 30.03 billion 2026* 49.03

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35+ Niche Small Business Ideas for 2023 (+ Quickstart Guides)

Smart Blogger

UI/UX Agency What do SaaS companies, manufacturing, e-learning, and travel have in common? That’s where a user experience (UX) and user interface (UI) design agency can help. How to Start a UX/UI Design Agency Become a UI/UX designer [Video] 10. million by 2025.

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What is Good B2B Content? Content Leaders on 9 Must-Haves for Standing Out From the B2B Crowd

Buffer

I spoke to leading B2B content marketers (an in-house content director, agency owners, top freelancers, and thought leaders) to find out what they think B2B brands can do to create good content in 2024. " Short thinks brands need to spend more time and resources understanding their audience.  Interview them.

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How to Become an Email Copywriter in 7 Simple Steps (+ Tips)

Smart Blogger

Imagine being the storyteller, the conversationalist, the guide who gets to create engaging narratives that not only sell a product or service but also foster genuine connections between a brand and its audience. billion by 2025. Let’s say you’re an email copywriter for a skincare brand.