Remove Ad Copy Remove Advertising Remove Communication Remove Digital Marketing
article thumbnail

12 Ad Copy Strategies That’ll Double Your CTR and Increase Your ROI

Neil Patel

Most ads are a waste of money. If you’re using paid advertising as part of your marketing campaign, you need to be creative and strategic. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward.

Ad Copy 136
article thumbnail

What is a Digital Marketing Strategy? Why Create One (& How)

Smart Blogger

It all hinges on a robust digital marketing strategy. Whether you’re a startup trying to make its mark or an established enterprise aiming to expand, crafting a personalized, results-oriented digital strategy can take you places. What is a Digital Marketing Strategy? Well, you’re in the right place.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Digital Media Assistance

Melanie Saxton

The big, bold frontier of self-publishing had erupted, and the question became — How do I navigate cyberspace and build marketing opportunities? That’s where my digital media graduate studies come in handy. Let’s Connect Contact me at melaniesaxton@icloud.com with questions about digital marketing.

article thumbnail

Competitor Analysis: Core Principles and How to Conduct One

Backlinko

In the fast-paced realm of digital marketing, understanding and outperforming your competitors is not just an advantage, it’s a necessity. Competitor analysis, a critical skill for any marketer, provides insights that can be the difference between leading the market or lagging behind. Let’s dive in.

Ad Copy 87
article thumbnail

How to Run Facebook Ads That Convert

Neil Patel

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. A great way to start is with a conversion-based Facebook ad campaign. However, if you want to be successful, you need to know how to craft Facebook ads that convert.

Ads 145
article thumbnail

10+ Essential Copywriting Skills (& Tips) to Help You Flourish

Smart Blogger

Brainstorm a personal story that connects to your product or service and use it as the foundation of your ad copy. For example, if you’re writing about digital marketing, research the latest trends and statistics to back up your claims. Try your hand at technical copywriting , social media , or even Facebook ads.

article thumbnail

How to Choose The Right PPC Agency

Neil Patel

In 2017, PPC advertisers invested over $10 billion dollars. . But year after year, global ad spend across every major PPC channel is growing even higher. Understanding your expectations makes it easier to communicate what you’re after and ensures everyone’s on the same page. Do you need help with design or ad copy as well?

Agency 133