Remove Ad Copy Remove Communication Remove Landing Page Remove Persuasion
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3 Fundamentals of Copywriting: Mastering the Art of Persuasive Communication

Credible Content

3 copywriting fundamentals Copywriting is the art and science of writing persuasive text that gets people to take action. Whether you’re writing a sales page, an email, or a social media post , copywriting is essential for any business that wants to succeed online. Where Can Use Copywriting Fundamentals?

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What Is CTR? And How You Can Improve It

Backlinko

Improved rankings and increased traffic: While CTR isn’t a direct ranking factor used by search engines, it does communicate valuable signals about the relevance and quality of your content to search engines. It determines an ad’s usefulness and relevance for someone searching for a specific keyword.

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Adwords Consulting

Neil Patel

A Google AdWords consultant can improve the Quality Score for any campaigns by doing the following: Segmenting campaigns around smaller targeted ad groups to increase the relevance of ads. Creating laser-targeted landing pages. Write Convincing Copy and Design Effective Landing Pages. Wrapping Up.

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12 Ad Copy Strategies That’ll Double Your CTR and Increase Your ROI

Neil Patel

I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Ready to craft magnetic copy for your ads? Google Ads Copy Strategies. Scan Your Competitor’s Ad Copy With Spyfu.

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20 Secrets to Boost Your Facebook Organic Reach

Neil Patel

These can increase the usability of your page as well as amplify your marketing efforts. Here are some of the customizations that you can include: Custom tabs Email capture forms Podcasts Video players Quizzes Polls Landing pages Apps to run contests Appointment schedule apps Blog and RSS feeds Ecommerce tabs.

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How to Run Facebook Ads That Convert

Neil Patel

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. Driving customers—not just visitors—to your landing page is the best way to make sales. A great way to start is with a conversion-based Facebook ad campaign.

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How to Create The Perfect Call-to-Action

Neil Patel

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. In the same vein, when people are delighted with the copy on your landing page or PPC ads , they’ll click, because they perceive a benefit.