Backlinko

MAY 14, 2024

Like Gyubee, aim for differentiators that are relevant to your customers and defendable—aka not easily copied by competitors. Highlight them in these crucial areas: Website and marketing copy Social media bios and posts Product descriptions and packaging For example, Gyubee highlights its differentiators across various touchpoints.

Marketing 103

Marketing Social Media Keywords Engineering 103

Credible Content

MAY 29, 2023

Whether you’re writing a sales page, an email, or a social media post , copywriting is essential for any business that wants to succeed online. In this blog post, we’ll walk you through the three key steps to writing effective copy: Identify the problem. This insight will help you address their specific needs in your copy.

Persuasion 130

Persuasion Communication Copywriter Copywriting 130

BKA Content

DECEMBER 7, 2022

Copywriting encompasses many types of content creation: Landing pages. Who creates ad copy to entice consumers? The higher commercial landing pages rank on search engine results pages, the more likely internet users will click the link. One of the most effective ways to boost online visibility is SEO.

Copywriter 88

Copywriter Copywriting Freelance Content Creation 88

Smart Blogger

JUNE 14, 2023

With AI copywriting tools, you can create engaging blog posts , compelling ad copy , and catchy social media content , often with more efficiency than a human copywriter might deliver. From engaging blog posts and product descriptions to catchy marketing copy, it’s has got you covered. But what exactly is AI copywriting?

Copywriter 85

Copywriter Copywriting Content Creation Ad Copy 85

Content Writing

DECEMBER 20, 2022

In terms of attracting readers’ attention to content writing (electronic medium of copies), the last few decades have been phenomenal. It is about writing ad copy and providing “CAPTIONS” that resonate with the brand voice. Popular examples of Copywriting: PPC Landing Pages. Website Sales Copy.

Copywriter 94

Copywriter Copywriting Electronics Writing 94

Freelance Writing Jobs

JANUARY 22, 2023

Landing Pages A landing page is created for a specific marketing campaign. Users will reach a landing page after clicking an email link or via Google, YouTube, or a social media platform. It’s not a chore to write with SEO principles in mind if you consider the benefits of doing so.

Writing Style 75

Writing Style Script Landing Page Writing 75

ContentWriters

NOVEMBER 9, 2022

A/B testing can be used to test anything – from the color of a button to the copy on a landing page. A/B testing is a powerful tool that can be used to improve a wide variety of online experiences, including: Landing pages. Product pages. Ad campaigns. Pages per visit. Checkout flows.

Landing Page 98

Landing Page Copy Ad Copy Website 98

Smart Blogger

JULY 11, 2023

But wait, isn’t that what Search Engine Optimization (SEO) does? SEO is about climbing up the rankings organically , using quality content and backlinks to draw people in. The Ad Auction also considers the Quality Score — a valuable metric that evaluates the relevance and quality of your ad and landing page.

Engineering 59

Engineering Landing Page Marketing Construction 59

Backlinko

JUNE 2, 2023

Jasper : Best For Content Marketing Jasper is the best AI content generator for creating marketing copy, but that’s not all it can do. I added these details: “$9.99 Over 90 copywriting templates : This includes templates for digital ad copy, eCommerce copy, and social media content. Let’s find out.

Content 67

Content Landing Page Ad Copy Copy 67

Neil Patel

APRIL 19, 2021

With so many people using mobile devices, however, the chances of people viewing those ads on mobile devices are high. By taking a mobile first ppc approach , you can ensure mobile users have the best experience with your ads and are more inclined to click through to your landing page or website.

Ads 73

Ads Landing Page Ad Copy Copy 73

The Hoth

JANUARY 31, 2023

7 Essential Benefits If you’re already humming along with local SEO tactics for your small business, you may wonder why you need to invest in local PPC. After all, why spend money on clicks when you can generate them organically for free with local SEO? Of course, local PPC ads are only half the equation.

Ads 93

Ads Brand Awareness Landing Page Digital Marketing 93

The Hoth

OCTOBER 31, 2022

That will tighten up your blogs, product descriptions , and landing pages – which will make it easier for readers to digest your content, boosting dwell time and conversion rates. . #2: That way, you can take the AI-generated ad copy and pair it with your expertise, creativity, and insights. . The best part?

IT 105

IT Proofreader Writing Content 105

Neil Patel

AUGUST 25, 2020

Your goals may include: Adding more qualified leads to your automated sales funnel Selling more of a specific product or category of products Increasing the number of visitors to a landing page Building awareness for your brand. Mobile devices account for over half (53%) of clicks on search ads.

Agency 133

Agency Landing Page Digital Marketing Ads 133

Smart Blogger

JULY 31, 2023

While AI doesn’t “copy” in the traditional sense, it is trained on existing content. From social media captions to ad copies, Copy.ai The real stand-out feature is the platform’s creativity, producing compelling copies that resonate with the audience. can do it all. And pricing starts at just $9/month.

Blog Writer 72

Blog Writer Writer Content Creation Long Form Content 72

Smart Blogger

JULY 13, 2023

Now, here’s a common question that pops up… How are SEM tools different from SEO tools? While SEO focuses on organic traffic, SEM tools are turbo-charged with features to handle both organic and paid traffic. Google Ads Editor Google Ads Editor acts like a turbo-charged word processor for your ad campaigns.

Digital Marketing 69

Digital Marketing Landing Page Keywords Construction 69

Backlinko

AUGUST 16, 2023

If you’ve been shopping around for a new tool to help you with your SEO And PPC campaigns then you may have heard of SpyFu already. I’ll show you how to use them and discuss their benefits for your SEO and PPC efforts. SpyFu is a really popular SEO and PPC tool that uses web scraping technology to gather data.

Ad Copy 63

Ad Copy Keywords Projects Advertising 63

Freelance Magic

OCTOBER 19, 2022

For example, let’s say you write landing pages for e-learning platforms. Even if your niche is just to write landing pages, you’ll still close more clients than you would by branding yourself as a “freelance writer”. For example, “I write ad copy for ed-tech brands.”. Don’t overcomplicate it.

Freelance 130

Freelance Finance Landing Page Projects 130

Neil Patel

OCTOBER 16, 2020

A Google AdWords consultant can improve the Quality Score for any campaigns by doing the following: Segmenting campaigns around smaller targeted ad groups to increase the relevance of ads. Creating laser-targeted landing pages. Write Convincing Copy and Design Effective Landing Pages. Team Makeup.

Consulting 111

Consulting Landing Page Search Engine Optimization Persuasion 111

BKA Content

MARCH 13, 2023

These services come with strategizing options, which include SEO assistance and topic creation. The agency — which also specializes in web design and SEO — states on their site that they can write blog posts , eBooks, landing pages, ad copy, whitepapers, Amazon product descriptions and more.

Website 55

Website Writing Content Script 55

The Hoth

OCTOBER 20, 2022

Providers like Google Ads and Bing Ads, show your ads to people who actively search for different keywords. . You’re able to set up campaigns by writing an ad copy , selecting the right keywords, and choosing a landing page for your website. . Display ads.

Brand Awareness 98

Brand Awareness Advertising Search Engine Optimization Contractor 98

Smart Blogger

OCTOBER 16, 2023

And it works, not just for headlines in men’s and women’s magazines, but for messages to your email list, subheads in your articles, ad copy — anything. Skim through good digital marketing campaign copy on an e-commerce site, and you’ll find a lot of power words based on vanity or greed. Power words can help with SEO too.

Persuasion 98

Persuasion Copywriter Copywriting Freelance 98

Moz

NOVEMBER 2, 2020

In 2020, it’s time to turn up the local SEO industry’s dial on conscious spending. Make a copy of Moz’s free Why Buy Local stats sheet to help you tell a compelling small business story to the communities in which you serve and market. For agencies: Be more than a local SEO — be a local business advocate.

Marketing 71

Marketing Agency Education Food 71

Moz

SEPTEMBER 27, 2020

That’s what SEO is all about nowadays, right? Compared to when I started working in SEO (2014), today, content is consistently one of the most popular topics covered at digital marketing conferences, there are way more tools that focus on content analysis and optimization, and overall it seems to dominate most of SEO news.

Content 74

Content Keywords Ad Copy SEO 74

Neil Patel

JANUARY 20, 2021

These can increase the usability of your page as well as amplify your marketing efforts. Here are some of the customizations that you can include: Custom tabs Email capture forms Podcasts Video players Quizzes Polls Landing pages Apps to run contests Appointment schedule apps Blog and RSS feeds Ecommerce tabs. And that’s it!

Social Media 145

Social Media Persuasion Promotion Ads 145

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. Driving customers—not just visitors—to your landing page is the best way to make sales. A great way to start is with a conversion-based Facebook ad campaign.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Neil Patel

MAY 14, 2021

Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity. Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks? The findings? Remember, we’re talking about a machine.

Copywriter 143

Copywriter Copywriting Writing Script 143

Neil Patel

AUGUST 6, 2021

Have Great SEO to Attract Organic Traffic. Paid ads are a great way to gain traction, especially for a new Ecommerce store. However, if you want to play the long game, you must invest in a robust SEO strategy. The main reason being SEO is one of the best ways to attract organic traffic. Learn SEO and Take a DIY Approach.

Landing Page 142

Landing Page Social Media Sales SEO 142

ProBlogger

DECEMBER 2, 2013

The main different between PPC and SEO is that you pay on a cost per click (CPC) or cost per mile (CPM) basis. You can’t do that with SEO. PPC isn’t an alternative to SEO traffic. Most people look for an alternative to SEO because their organic traffic has come to an abrupt halt – usually due to a search engine algorithm update.

Blogger 44

Blogger Editorial Advertising Social Media 44

Neil Patel

DECEMBER 11, 2020

No matter how many features you use or Google Ad extensions you add, the best ads will always be the ones with the most powerful ad copy. You can then direct users to landing pages with content that uses less flashy language. Create your ads from this new messaging. What Is a Buzzword?

Ad Copy 137

Ad Copy Landing Page Search Engine Optimization Ads 137

Neil Patel

APRIL 5, 2023

More specifically, we’ll explore how you can get an inside look at your competitors on each of the following fronts: SEO and web traffic Social media PPC and ads Blog content 1. Ubersuggest We all know how important backlinks are for a solid SEO strategy. You can target these sites to get backlinks to your content.

Social Media 133

Social Media Keywords SEO Advertising 133

Neil Patel

AUGUST 18, 2020

While they focus on other aspects of digital marketing like SEO and email marketing , PPC is a huge part of what they do. KlientBoost — Best for PPC management + landing page design. Strong PPC campaigns go beyond excellent ad copy , design, and targeting. They helped Lime Ricke, a swimwear brand, achieve a 5.2x

Agency 144

Agency Landing Page Consulting Portfolio 144

Moz

DECEMBER 14, 2020

You can look at ad copy, keywords, landing page content, calls to action, audiences, and different strategies altogether within the advertising platform. We’ve measured positive results for clients in varying industries and in different platforms by changing aspects of the ads we ran. To start, do your homework.

Landing Page 58

Landing Page Ad Copy Advertising Copy 58

Neil Patel

MAY 5, 2021

For example, here’s what you see as you scroll down the results: Once you find a long-tail keyword that piques your interest, click on it for a better idea of your competitors, both for paid ads and organic search. The big mistake that many first-time marketers make with SEO or pay-per-click advertising is choosing the wrong keywords.

Advertising 123

Advertising Landing Page Social Media Keywords 123

Moz

AUGUST 27, 2020

Posted by DiTomaso Contrary to popular belief, SEO and PPC aren't at opposite ends of the spectrum. There are plenty of ways the two search disciplines can work together for benefits all around, especially when it comes to optimizing your Google Ads. One of the things we try to do is help them run better Ads campaigns.

Ads 64

Ads Ad Copy Keywords Agency 64

Moz

MAY 2, 2019

Posted by DiTomaso Contrary to popular belief, SEO and PPC aren't at opposite ends of the spectrum. There are plenty of ways the two search disciplines can work together for benefits all around, especially when it comes to optimizing your Google Ads. One of the things we try to do is help them run better Ads campaigns.

Ads 68

Ads Ad Copy Keywords Agency 68

Moz

NOVEMBER 8, 2020

Here are some of our responses to that question: I hope to gain a strong understanding of SEO and Google Ads, and to get hands-on experience to understand how both would be used in a work setting. Digital marketing concepts like understanding SEO basics can help make your presence known to potential customers, employers, and clients.

Digital Marketing 64

Digital Marketing Marketing Advertising Ads 64

Moz

MAY 18, 2020

Agencies write SEO scopes and PPC scopes separately, often without accounting for content resource needs to make the channels successful. Just about anyone can go online and learn SEO or PPC. This is more than enhancing our implementation of tactical SEO and PPC. This will make both writers’ and SEOs’ jobs easier.

Collaboration 71

Collaboration Content Agency Concept 71