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7 Great Popup Ad Scripts and Plugins – A Powerful Advertising and Marketing Tool

Neil Patel

Back in the early days of the web, businesses were scrambling to make their advertising and marketing stand out. In one freak accident, a car company advertising with Tripod purchased a banner ad on a page that was… decidedly not about cars. Ad blockers and popup-stoppers are virtually ingrained in our browsers’ DNA.

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What is Comparative Advertising?

Neil Patel

Did you know that the average American sees over 5,000 ads per day ? To stand out, you must clearly communicate to consumers what’s so great about your products and why they’re superior to competitor models. One strategy by which to do this is comparative advertising. An Overview of Comparative Advertising.

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10 Successful Twitter Advertising Ideas

Neil Patel

With no minimum advertising budget to get started, Twitter offers the chance to grow your business without significant upfront investment. Paid twitter advertising allows you to target audiences with keywords, demographics, and hashtags. The Top 10 Twitter Advertising Ideas. Make Sure Your Ads Are Creative.

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10 Successful Google Advertising Ideas

Neil Patel

Coming up with Google advertising ideas is challenging. If you’ve been looking for ways to get the most out of your Google ad campaigns, this article is just for you. Before we get to strategy, let’s first understand what Google ads are. Google Ads (previously known as Google AdWords) is an advertising platform for PPC ads.

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How to Do Quarterly Ad Planning

Neil Patel

A quarterly ad campaign plan provides a more granular view of your objectives, goals, and success. This in-depth guide provides actionable tips for successfully planning your quarterly ad campaign. Your ad campaigns will only be as effective as the audience they reach. If not, you can reevaluate for the next quarter.

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What Does Creativity Mean To You: The Group CEO Of An Unusually Shaped Communications Group

Caroline Gibson

CG: You began your career at Coca Cola then moved into advertising as a brand strategist. How has our understanding of the word ‘creativity’ changed in the communications industry over the last 30 years ? He is also Chair of Trustees for Creative Mentor Network and Chair of the advisory board for isla. P.S. Follow on Twitter.

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10 Tips for More Persuasive Commercials and Ads

Neil Patel

Commercial advertisements are one of the best ways to encourage customers to buy your products, and understanding the psychology behind why certain purchasing decisions are made will help influence your advertising approach for higher conversion rates. There’s one vital thing to remember: not all advertisements are equal.