Elna Cain

FEBRUARY 27, 2024

Content for these businesses is what helps drive their brand and sales. As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them.

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Content Writer Writer Content Writing 237

Neil Patel

FEBRUARY 17, 2021

We all love a great sales promotion. Whether it’s 20 percent off, buy one get one free, or a limited time offer, we’re all suckers for a deal, so why aren’t you using sales promotions in your paid campaigns? Sales promotions can make your ads jump off the page, boost engagement, and grow your sales.

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Promotion Sales Ad Copy Retail 131

Neil Patel

APRIL 2, 2019

You already know it’s harder to get traffic from the social web unless you spend money ads. There’s nothing new with that fact… just look at the graph above: It breaks down how the average number of social shares per blog post has been dying year over year. So, what should you do with your organic social reach?

Social Media 112

Social Media Media Sales Landing Page 112

Neil Patel

MAY 7, 2021

Often, with a for-profit company, the goal in advertising is the sale at the end. It’s not just about a transactional sale, so you want to be clear as well as inspiring. People are used to being shown ads for a shoe or a new table. You’re not just trying to convert a sale. Where you run the ad might change too.

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Ads Marketing Recruitment Social Media 128

Neil Patel

MARCH 15, 2021

Instagram is a fast-growing social media platform known for appealing visuals and high-quality photos shared by individuals and companies alike. Instagram ads are paid content that show up with organic content in newsfeeds and stories. How much do Instagram ads cost to run? How much do Instagram ads cost?

Ads 104

Ads Social Media Advertising Ad Copy 104

Neil Patel

JUNE 7, 2021

You don’t have to be an e-commerce genius to know seasonal events like Father’s Day sales present a golden opportunity to increase conversions and make some serious profits. From an e-commerce seller’s perspective, sales like these can be a powerful tool when leveraged correctly. What should your landing page design philosophy be?

Sales 102

Sales Marketing Landing Page Social Media 102

Neil Patel

DECEMBER 14, 2020

As a savvy internet user, you might think no one clicks on Facebook ads. How do you get them to click your Facebook ads? Many marketers who have tried Facebook ads, especially in their early days, decided that Facebook advertising doesn’t work. You can learn more and create your first ad at Facebook.com/advertising.

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Ads Landing Page Advertising Text 144

Elna Cain

JANUARY 12, 2023

An understanding of SEO and social media if you write online business content. For example, if you want to be a content writer that writes about sales technology since you were in sales at your last job, then research topics that you would see on technology sites that talk about sales: Sales forecasting and analytics software.

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Content Writer Writer Medical Copywriter 162

Neil Patel

DECEMBER 8, 2020

Optimizing mobile ads is a tactic in almost every business owner’s toolbox. More often than not, the CTA on those ads is asking for a conversion of some sort. But is that all mobile ads are good for? Is that even what mobile ads are best for ? Mobile ads themselves aren’t a waste of money.

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Engagement Ads Advertising Social Media 145

Neil Patel

FEBRUARY 4, 2021

While they aren’t as catchy as that song, vanity web addresses are something you need to be paying attention to, especially when it comes to paid ads. Here’s what you need to know to leverage them to increase clicks and drive conversions for your paid ads. What is a Vanity URL, and How Are They Used for Paid Ad Campaigns?

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Ads Pharmaceutical Landing Page Keywords 116

Neil Patel

MARCH 16, 2021

If you guessed Facebook ads, you’d be correct. Now that we’ve established the value of marketing on Facebook , you’re probably wondering how much do Facebook ads cost? Can I squeeze the platform into my paid social budget? The issue is a number of factors can impact the cost of Facebook ads. Facebook Ad Type.

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Ads Brand Awareness Advertising Education 116

Backlinko

MARCH 11, 2024

This section highlights key insights into current adoption and planned usage of marketing automation and its impact on helping achieve business objectives.

Marketing 101

Marketing Landing Page Social Media Lead Generation 101

Neil Patel

MAY 27, 2021

If you ask ten marketers this question, you’ll likely get lots of similar answers: Google Ads , social media marketing , etc. That’s why today, we’re going to take a look at the potential of audio ads. What Are iHeartRadio Ads? How Much Do iHeartRadio Ads Cost? There’s no fixed cost with iHeartRadio Ads.

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Ads Script Advertising Long Form Content 119

Neil Patel

APRIL 20, 2021

In this in-depth article, you’ll learn how to leverage the power of the human brain with neuroscience sales tips. They’ll help you drive more visitors into your marketing funnel and convert casual visits into sales. Your ability to persuade others in this way by appealing to their emotions will increase your sales.

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Sales Content Creation Advertising Education 137

Neil Patel

DECEMBER 30, 2021

One of those tools is Facebook lead ads. What Are Facebook Lead Ads? Facebook lead ads allow marketers to generate leads on Facebook among users who might be looking to buy your product or services. Facebook users will then see lead ads in different site areas, including news feeds, Messenger, and even articles.

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Ads Advertising Lead Generation Text 133

Elna Cain

OCTOBER 19, 2023

I call these types of writing gigs, ad hoc gigs since it’s a one-off type of submission. You can also have ad-hoc clients that call on you a few times a year as well (I’ve had a few of those types of writing jobs too ). I love helping brands elevate their message on social media and through their email marketing.

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Website Portfolio Retail Writing 224

Credible Content

JUNE 23, 2023

Landing pages Most of the landing pages are good examples of direct response copywriting. A landing page call-to-action may look like this: Book your seat today for our seminar. A pop-up ad that says “Don’t Miss This Limited-Time Offer! We have limited seats.

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Copywriter Copywriting Promotion Persuasion 130

BKA Content

APRIL 24, 2024

The average conversion rate for most landing pages is only about 2.5%. Similarly, a content map helps you figure out what type of blog articles, web pages, social media posts, or videos you need to connect effectively with your main customers. Evaluation: They actively look for solutions and compare options.

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Landing Page Content Social Media Keywords 67

Kristi Hines

AUGUST 2, 2023

Freelance Writing Services Utilize the Copywriter plugin to provide sales copywriting services. By sending a URL, get tailored copywriting suggestions for any page, helping businesses drive their sales and improve conversion rates. Leverage the Perfect Chirp plugin to offer a social media content creation service.

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Utilities Transportation Medical Content Creation 246

Neil Patel

APRIL 7, 2021

Marketers often create PPC ads based on the latest trends and one-time deals, but these aren’t the only types of paid ads you can create. Evergreen PPC ads are a must-have addition to your marketing arsenal. Unlike a seasonal ad, they can run throughout the year, even without edits or updates.

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Ads Ad Copy Brand Awareness Keywords 86

Neil Patel

SEPTEMBER 13, 2021

In one freak accident, a car company advertising with Tripod purchased a banner ad on a page that was… decidedly not about cars. Everyone was trying to find the next big thing and monetize the web, yet in that moment of sheer dread, the designers at Tripod conceived the bothersome window we’ve all come to recognize: The popup ad.

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Script Advertising Ads Marketing 122

Neil Patel

FEBRUARY 10, 2021

These are the goals of your sales funnel. If you have a website and a business, you can measure and create a sales funnel that converts, even if you’re starting from scratch. The Basics of a Successful Sales Funnel. A sales funnel is simply a series of steps that you design to guide visitors toward a buying decision.

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Landing Page Lead Generation Social Media Brand Awareness 133

Contently

DECEMBER 13, 2022

For example, B2B content marketing may require more touch points throughout the buying journey, in part because the sales process can take months (or even years), and multiple leaders are usually involved in the decision. Not every piece of content is meant to drive a sale or even generate a lead. Email: Open rate, click-through rate.

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Storytelling Engagement Landing Page Long Form Content 126

ContentWriters

NOVEMBER 22, 2023

Read on for tips on how to build an effective email sales funnel and email marketing strategy, including newsletter examples. However, even if your website is perfectly optimized for sales, each shopper is in a different stage of the buying process; only some are ready to buy. How Can Newsletters Help My Business?

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Sales Healthcare Hospitality Text 59

Neil Patel

FEBRUARY 26, 2021

If you’ve been looking for ways to get the most out of your Google ad campaigns, this article is just for you. Before we get to strategy, let’s first understand what Google ads are. Google Ads (previously known as Google AdWords) is an advertising platform for PPC ads. 63 percent of users have clicked on a Google ad.

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Advertising Landing Page Keywords Ads 138

BKA Content

NOVEMBER 15, 2023

In 2023, a whopping 20% of all retail sales happen online. Brands go out of the way to direct clients to physical stores, from discounts to ad campaigns. Ecommerce SEO does the same thing for online sales. Amazon (and Other Marketplace) Sales Your business has two ways to approach ecommerce. Of course not!

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SEO Retail Search Engine Optimization Landing Page 77

BKA Content

AUGUST 9, 2023

It should be more educational than a sales pitch and should be written in a professional tone. You can increase engagement by adding the link to your website as well as to your social media posts and emails. A whitepaper is different from a typical blog or article about a topic. What Are the Benefits of an SEO Whitepaper?

Utilities 78

Utilities SEO Search Engine Optimization Landing Page 78

Contently

MARCH 23, 2023

Personalized social media content: Brands can use social media to create personalized content for their followers. Personalized landing pages: Brands can create personalized landing pages for their website visitors based on their search terms, referral source, or demographics.

Engagement 142

Engagement Content Landing Page Brand Awareness 142

Neil Patel

JULY 12, 2021

Marketing automation is the act of using software and technology to create and implement applications to automate repetitive tasks, such as (yes) email marketing, ad campaigns, tracking, and much more. Plus, Constant Contact allows you to quickly embed custom forms on your landing pages. Use AdRoll to Automate Ad Campaigns.

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IT Landing Page Marketing Sales 145

Shorthand Content Marketing

OCTOBER 7, 2022

They both serve a purpose in growing sales for a business, but the approaches (and techniques) are different. The word ‘copy’ was initially used in print media because the typeset words were reprinted (i.e., In the earliest days of marketing, most copy writing was produced in a sales letter format.

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Copywriter Copywriting Writing Content 97

Neil Patel

MARCH 25, 2021

By now, you’ve probably heard a lot of buzz about Gen Z’s favorite social media app, TikTok. These new customers have real buying power—–combined, they influence more than $350 billion in annual sales in the US. How to Set up an Account in TikTok That Will Drive Sales. How to Sell Products on TikTok.

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Landing Page Social Media Advertising Creativity 141

ContentWriters

DECEMBER 13, 2023

In general, copy moves people down the sales funnel. Examples of marketing pieces a copywriter would produce: Digital and Social Media Ads Website Product Pages Landing Pages Emails A good copywriter will provide the punchy copy that grabs the attention of prospects, eliciting an immediate and emotionally driven response.

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Copywriter Copywriting Writer Writing 111

Quick Sprout

JULY 25, 2022

You can generate leads and add people to your subscriber list with GetResponse landing page tools and webinars. Once a new subscriber has been added to your list, simply use automated workflows to welcome, upsell, and target individuals by predefined categories. Try any GetResponse plan free for 30 days. Visit ConvertKit.

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Landing Page Lead Generation Management Sales 135

Neil Patel

OCTOBER 13, 2021

For example, it can show how changing an ad headline impacts conversions or whether using questions in titles drives more traffic. Instead, they’re making decisions based on how specific changes impact traffic, sales, and ROI. Sure, you may rather have sales. Say you run two variations of an ad. Not necessarily.

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Landing Page Digital Marketing Social Media Ads 137

Quick Sprout

JULY 22, 2022

They provide a host of lead nurturing tools to help you grow your contact list: Landing pages. Create actionable and engaging web pages to collect leads for you. Facebook ads. Retargeted ads. Powerful ads based on a user’s previous online interactions. Sign up forms. Premium — $65 per month. Visit Omnisend.

Marketing 144

Marketing Landing Page Lead Generation Sales 144

Neil Patel

AUGUST 25, 2020

But year after year, global ad spend across every major PPC channel is growing even higher. From social media to paid search, PPC is a smart way to see quick results. PPC is an exciting form of digital marketing because you can directly tie revenue generated to ad spend. So, that’s a TON of money. Source: Statistica.

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Agency Landing Page Digital Marketing Ads 133

Smart Blogger

NOVEMBER 13, 2023

From leveraging sales funnels to creating an irresistible social media marketing campaign, we’ve got you covered. Social Media Marketing On social media , it’s all about connecting and engaging with your audience. Awareness Your first step is to cast a wide net.

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Social Media Utilities Education Digital Marketing 79