Neil Patel

JULY 15, 2021

After all, the key to successful marketing is to define your target audience and meet them on their favorite platforms. Whether you’re in B2B or B2C, you definitely should leverage Facebook’s multitude of features to market your brand and products. Increase Brand Awareness. Why Should You Create a Facebook Contest?

Engagement 132

Engagement Audience Brand Awareness Social Media 132

Buffer

NOVEMBER 13, 2023

  Now that fantastic deals are table stakes, it can feel like shouting into a crowded room to ensure your brand gets the attention it deserves. Partner with media brands Take it from a former lifestyle journalist — Black Friday was also wild in media. Patagonia is another brand at the forefront of this movement.

Marketing 120

Marketing Social Media Retail Search Engine Optimization 120

Income Diary

MARCH 19, 2024

Tailoring your online habitat to suit the curious eyes of your desired audience sets the foundation for virtual growth. By identifying your audience based on gender, age, location, and income band, you can create tailor-made campaigns that resonate with the specific needs and preferences of different groups.

Promotion 105

Promotion Website Social Media Advertising 105

Grammarly

FEBRUARY 2, 2024

Kairos is used to persuade an audience that the argument is relevant to them at that precise moment. The surrounding environment, cultural and historical events, economic conditions, political climate, time-related nuances, and social factors all contribute to how audiences make sense of a message they receive in the moment.

Persuasion 89

Persuasion Social Media Editorial Communication 89

Neil Patel

DECEMBER 23, 2021

Even more, many customers will seek out such opportunities as opposed to hiding from them like they do with online advertisements. Branding in The Metaverse. As the metaverse grows, so too will branding and advertising opportunities. Brands have done it, though. Metaverse Events. Virtual Popups.

Advertising 145

Advertising Banking Digital Marketing Consulting 145

Blogtrepreneur

APRIL 5, 2024

The courtroom of legal marketing has a new challenger in the ring: Pay-per-click (PPC) advertising. Traditional marketing offers undeniable reach, building brand awareness like a meticulously crafted opening statement. A strategic blend, informed by data and audience insights, might be the most effective way to secure client victories.

Brand Awareness 52

Brand Awareness Marketing Advertising Lead Generation 52

Neil Patel

JUNE 22, 2021

From a marketing perspective, there are many opportunities to engage with new audiences and expand your company’s reach. billion users access Facebook at least once per day, and at least 17 percent of users join Facebook to connect with brands and products. You can help them discover your brand by advertising effectively on Facebook.

Marketing 145

Marketing Social Media Advertising Management 145

Neil Patel

FEBRUARY 9, 2021

For many years, traditional marketing offered brands the choice of print, TV, or radio advertising if they wanted to get the word out about a new product or initiative. By the 1980s and 1990s, as advertisements flooded all media channels, companies began to realize standing out would require offering something different.

Ads 132

Ads Marketing Social Media Advertising 132

Neil Patel

MAY 12, 2021

Then there’s the overall effectiveness of your advertising. Instead, you build them by creating written and visual content and sharing it wherever you think your audience might be. In contrast, paid ads are advertising services you pay for on a specific platform. That’s a huge audience and a lot of prospects.

Social Media 145

Social Media Advertising Creativity Brand Awareness 145

Neil Patel

JULY 26, 2021

Engagement metrics are important because they allow you to track how your content performs with your audience. Generally, the more your audience interacts with your posts, the better your overall Facebook reach will be. What kind of content does your audience want to see? Use Audience Insights to Inform Your Topics.

Post 145

Post Writing Social Media Advertising 145

Bramework

AUGUST 20, 2023

2 – Add Advertisements Embedding ads to your blog might not be your favorite idea, but it can actually be q uite lucrative. When you add paid advertisements (or even unpaid!) Once you’ve got even a small number of email subscribers, you can start building brand awareness with your audience. Sounds easy right?

Blog 98

Blog Blogging Freelance Brand Awareness 98

The Creative Penn

APRIL 1, 2024

Traditional versus indie publishing Short term versus long term Income versus brand building Paid versus free The book versus you as the author Stand-alone versus series Exclusive versus wide publishing Publish fast versus publish slowly Write to market versus write first, market later Online versus offline.

Marketing 52

Marketing Social Media Advertising Promotion 52

Neil Patel

JUNE 21, 2021

Word-of-mouth marketing is one of the most valuable forms of advertising. Word-of-mouth referrals are great advertising for your brand and an enormous confidence booster for would-be buyers. When you’re seeking continual growth, brand advocacy, and retention, the simplest strategy is to provide a stellar customer experience.

Ads 136

Ads Promotion Social Media Advertising 136

Neil Patel

NOVEMBER 17, 2021

You’re in violation of Facebook’s advertising policies. One of the simplest ways to avoid Facebook ads jail is to keep up-to-date with Facebook’s ever-changing advertising rules. Facebook’s advertising policies serve as guidelines on the types of ad content allowed. Your ads receive a high volume of negative feedback.

Ads 116

Ads Recruitment Government Advertising 116

Contently

FEBRUARY 22, 2023

Much of that video content is pure entertainment , but consumers are itching for branded videos. In response, brands are investing more in video marketing content than ever to meet such strong engagement and potential ROI. Video is now the main way people consume content online. Incentivize them with gift cards and other rewards.

Marketing 132

Marketing Content Entertainment Social Media 132

Neil Patel

JANUARY 30, 2022

We analyzed more than 7,000 company websites across 22 industries to answer one question: what was their approach to SEO and paid advertising to help them do so well? You will need to take a different approach depending on the audience in your industry. There is no one-size-fits-all approach to digital marketing.

Advertising 101

Advertising Website SEO Insurance 101

Make a Living Writing

OCTOBER 24, 2023

As you can imagine, having good writing skills will be a key component to doing that job well and knowing how to write to a particular audience. Event Planners Event planners write proposals, invitations, and other documents to organize and promote events.

Script 102

Script Writing Persuasion Content Creator 102

Make a Living Writing

APRIL 15, 2024

Remote copywriters create advertisements, email campaigns, landing pages, and sales copy for businesses. Strong copywriting skills are essential for communicating brand messages effectively and persuading customers to take action. Many technical writers work remotely for software companies, engineering firms, and technology startups.

Freelance 75

Freelance Proofreader Portfolio Persuasion 75

Neil Patel

MARCH 3, 2021

Geofencing lets businesses advertise to consumers within a specified geographic area. Consider this geotargeted Uber ad for arriving tourists: Geotargeted ads may be useful when you want to: Boost foot traffic: Brands can send mobile ads, coupons, or notifications to attract customers to their brick-and-mortar locations.

Marketing 140

Marketing Brand Awareness Advertising Ads 140

Contently

FEBRUARY 23, 2023

We’ll look at how to measure sentiment using examples from brands with successful programs. Customer sentiment measures how people feel about you — specifically your brand, products, or marketing campaigns. They needed to refresh the feeling that their brand was just for older men and wanted to attract more millennials.

Content 133

Content Brand Awareness Landing Page Brand 133

Neil Patel

MARCH 18, 2021

Finding new audiences to target is a constant challenge for marketers. We’ll take a look at who these consumers are, what experiences might influence how they respond to advertising, and a few best practices to make sure you hit the mark with your ads. What brands does Generation X like right now? How Old is Generation X?

Ads 127

Ads Ad Copy Advertising Social Media 127

Neil Patel

SEPTEMBER 2, 2020

You can easily craft ecommerce ad campaigns across platforms (Google included) to reach a wider audience. And it may just put you in contact with a whole new audience while you’re at it. You can either import your existing shopping feed from Google Merchant Center or create a brand new one. Create an Audience.

Ads 144

Ads Advertising Engineering Audience 144

Smart Blogger

JUNE 28, 2023

With guerrilla marketing, the lines of traditional advertising are blurred, and suddenly, consumers are drawn into a real-life narrative. For instance, Red Bull, a brand synonymous with extreme sports, executed a guerrilla marketing stunt that people still talk about — they sponsored a skydiving mission from space! Absolutely!

Marketing 74

Marketing Utilities Food Creativity 74

Neil Patel

DECEMBER 30, 2021

Given its broad audience, marketers and businesses can’t afford to ignore Facebook if they want a fresh pool of prospects to target. However, there’s another reason why you should use Facebook: they provide many innovative tools to help anyone drive more attention to their products and services by targeting specific audiences.

Ads 133

Ads Advertising Lead Generation Text 133

Smart Blogger

FEBRUARY 14, 2023

For example, consider looking into how to select great products and leverage branding. Affiliate marketers create a brand and an audience with a website, social media, and/or face-to-face interactions. If you enjoy social media and social events, consider becoming an… 9. Event Planner Job Difficulty (1–5): ????

Proofreader 132

Proofreader Portfolio Transportation Healthcare 132

Neil Patel

MARCH 25, 2021

It’s ideal for brands targeting a younger audience, as the majority of TikTok users are between the ages of 10 and 29. Tapping into this diverse market offers a lucrative opportunity for brands. Bringing your brand to TikTok gives you visibility with millions of new users worldwide. Describe Your Brand in Your Bio.

Landing Page 141

Landing Page Social Media Advertising Creativity 141

Neil Patel

NOVEMBER 25, 2020

It could also serve the purpose of raising brand awareness in your specific locale. You also save on your advertising budget because you’re targeting a hyper-specific audience. Better yet, they can end up being your brand ambassadors. How Does Hyperlocal Advertising Work? This can increase brand loyalty.

Ads 145

Ads Brand Awareness Keywords Advertising 145

Buffer

NOVEMBER 13, 2023

  Now that fantastic deals are table stakes, it can feel like shouting into a crowded room to ensure your brand gets the attention it deserves. Partner with media brands Take it from a former lifestyle journalist — Black Friday was also wild in media. Patagonia is another brand at the forefront of this movement.

Marketing 52

Marketing Social Media Retail Search Engine Optimization 52

Caroline Gibson

NOVEMBER 5, 2021

CG: You began your career at Coca Cola then moved into advertising as a brand strategist. The reason why I joined advertising was because I loved ads like the Tango slap (Orange Man) – executional creativity that was idea-based. We’ve also created events that helped London to re-imagine a car free city.

Communication 130

Communication Creativity Freelance Copywriting Healthcare 130

Smart Blogger

APRIL 18, 2023

Their specialized software makes organizing, launching, and hosting a live event easy. All while helping you reach a wider audience and expand your operations. Plan Name Cost (Per Month) Lite $49 Standard $99 Pro $199 Enterprise $399 Pros of GoTo Webinar Automated webinars and other video-based events. How Much Does Demio Cost?

Communication 113

Communication Sales Promotion Social Media 113

ContentWriters

MAY 10, 2023

The company’s success can be attributed in large part to its extensive and ever-evolving marketing strategy that incorporates various forms of advertising, partnerships, and promotions to increase its user base while retaining existing customers.

Marketing 105

Marketing Collaboration Social Media Hospitality 105

Smart Blogger

JUNE 20, 2023

Ready to breathe some fresh air into your brand? Exceed their expectations, over-deliver, and they’ll become your brand ambassadors. Remember, a satisfied customer can often become a better advocate for your brand than any advertisement. Align your brand with a purpose that reaches beyond just selling products.

Marketing 101

Marketing Social Media Digital Marketing Education 101

Elna Cain

JANUARY 12, 2023

Does their brand have a more casual voice? An understanding of different audiences. Learn to adapt your writing to suit the targeted audience you’re writing for. Go ahead and sign up for Medium, a free writing platform where you can practice SEO writing, writing for different audiences, and researching your topics.

Content Writer 162

Content Writer Writer Medical Copywriter 162

The Hoth

MARCH 7, 2024

February was an eventful month for Google, as they officially announced partnerships with internet juggernauts Reddit and Pinterest. The partnership is also an attempt on Pinterest’s part to capitalize on its sizable international audience. This means SEOs can expect to see more SERP features from Reddit, which may be good or bad.

Brand Awareness 66

Brand Awareness Digital Marketing SEO Utilities 66

Neil Patel

SEPTEMBER 3, 2021

A virtual job fair is an online event that allows job seekers to network with potential employers. The entire event takes place online, allowing attendees to get to know employers better, network with other job seekers, and attend workshops and guest speeches, all from the comfort of their own homes. Here is what you need to know.

Recruitment 138

Recruitment Marketing Social Media Government 138

ContentWriters

OCTOBER 14, 2022

Even if you’re not familiar with this particular tune, it’s safe to assume you’re well aware of the way these two iconic brands fight tooth and nail to dominate the beverage market. Coke vs. Pepsi ads, such as blind taste tests , have become classic ads that have spawned similar campaigns for other brands. Enter the Advertising Jingle.

Ads 98

Ads Food Marketing Advertising 98

Neil Patel

APRIL 9, 2021

As a result, you could monetize your brand faster and easier via VOD. VOD also works well for brands wanting to leverage sponsorship deals—more on these monetization methods in a moment. This is essential for brands that rely on live events in their business model. M onetizing OTT Advertising. Direct Advertising.

Advertising 104

Advertising Ads Utilities Agency 104