Remove Agency Remove Communication Remove Hospitality Remove Storytelling
article thumbnail

Should You Ungate Your Content in 2021?

Ann Handley

A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. About 90 days ago, Ahava Leibtag removed the lead-capture forms on her agency’s website. based agency of 45. “Our resources can help healthcare communicators do their jobs better.

article thumbnail

Learn From the Best: 8 Inspiring Content Marketing Examples

Content Marketing Institute

Case in point: Orlando Magic’s personalized communication. According to health care communications agency Biosector2, the effort earned coverage in more than 242 articles and an estimated 416 million impressions. AI tools can make messaging more targeted and valuable.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Take Your Travel Content on a Better Trip

Content Marketing Institute

You face significant challenges when it comes to successful storytelling in this space, not to mention plenty of competition. and host of the Travel, Tourism, and Hospitality Lab at Content Marketing World 2018 , travel is one of the only industries where the place you do business matters just as much as the business you do.

article thumbnail

Thoughts On Writing And Creative Business. Interview With Joanna Penn

The Creative Penn

We're three friends, three writers, (Michelle, Gabby, and Julia) sharing not only our writing journeys, but a window into our conversations around the art of storytelling in the various formats like books, films, and video games, and also selective topics that make us ponder or generally p**s us off. Joanna: Yes. Already is. You're right.

article thumbnail

Thoughts On Writing And Creative Business. Interview With Joanna Penn

The Creative Penn

We're three friends, three writers, (Michelle, Gabby, and Julia) sharing not only our writing journeys, but a window into our conversations around the art of storytelling in the various formats like books, films, and video games, and also selective topics that make us ponder or generally p**s us off. Joanna: Yes. Already is. You're right.