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If You Aren?t Using Website Videos, You?re Missing These 3 Benefits

Content Marketing Institute

Video options abound, particularly given its growing influence on content marketing success. Adding video to your site isn’t a “a fashion accessory, it’s a ‘must-have’ … for every commercial website,” according to EyeView , a video solutions agency. But that doesn’t mean just posting any video on any page and expecting a return.

Website 108
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Scale Your B2B Content with Artificial Intelligence: Ideas and Tools Marketers Can Try

Content Marketing Institute

Only after I heard Paul Roetzer’s Content Marketing World talk did I realize that my experience represented exactly that: artificial intelligence at work. HANDPICKED RELATED CONTENT: Cognitive Content Marketing: The Path to a More (Artificially) Intelligent Future. Analyzing content. Check it out!

Marketing 104
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37 Beginner-Friendly Ways to Find Freelance Writing Jobs (2023)

Smart Blogger

This site is filled with helpful how-to articles on copywriting , content writing, writing contests , content marketing , article writing, and SEO writing. Check Out Agency Job Postings. Per Jon: One of the best potential clients is agencies because they usually have an ongoing need for writers.

Freelance 126
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8 Rules for the Startup Marketer (or Anyone Who Wants to Think Like One)

Content Marketing Institute

If you work in a big, established company, a presentation on being a marketer on a small team, especially a small team in a startup, may not seem to apply to you. For most of his 15-plus years in marketing, Vishal has been his organization’s only resource for marketing, communications, and media relations.

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4 Steps to Speed Up Your Website and Look Better to Google

Content Marketing Institute

More than that, not so long ago, Google rocked the online world with its mobile page speed update , which officially made page speed a ranking factor for mobile devices. Google takes page speed and user experience seriously and so should content marketers. Click To Tweet. Click To Tweet. Enable compression.

Website 95
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The 5 New Rules of Video Marketing Success

Content Marketing Institute

I’m talking about rethinking the model of video marketing itself. As an agency owner, I’ve analyzed hundreds of YouTube channels and thousands of videos over the years that use the old model. HANDPICKED RELATED CONTENT: How to Establish the Best Social Media KPIs for Your Content Marketing Goals. Image source.

Marketing 108
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12 Types of Awesome Visual Content You Can Use in Your Blog Posts

Content Marketing Institute

A long time ago, I was a designer for a small advertising agency. See what inspires you given your content marketing strategy , audience, and formats. HANDPICKED RELATED CONTENT: 16 Visual Storytelling Tips to Give Your Content Marketing a Boost. You do not have to use all of them. Data-driven visuals.

Blog Post 110