BKA Content

APRIL 18, 2024

Content Marketing Vs. SEO: Is There a Difference? You hear big promises of its ability to use content to help your business grow, but what is it really all about? You may also have heard of content marketing – a strategy where you build your brand authority by building valuable content.

Content Marketing 77

Content Marketing SEO Search Engine Optimization Marketing 77

Content Marketing Institute

OCTOBER 29, 2020

Surveys show audience research can bring bigger success. Learn how one brand used it to create impactful messaging, find the right channels, pick an effective distribution strategy, and create a campaign success confirmed in ink.

Audience 99

Audience Content Marketing Marketing Content 99

Content Marketing Institute

MARCH 30, 2020

Learn how six brands, from a surfboard business and a stock photo company to a major consumer brand and a health care practice, delivered content that worked for them and their audience. Real results revealed.

Content Marketing 127

Content Marketing Brand Marketing Content 127

Content Marketing Institute

FEBRUARY 8, 2021

Continue reading → The post How One Brand Grew a Massive Audience by Building a News Site [Example] appeared first on Content Marketing Institute. In 20 months, it’s attracted nearly 400,000 unique visitors and garnered over 1,200 newsletter subscribers.

Audience 138

Audience Brand Editorial Content Marketing 138

Contently

APRIL 4, 2023

But here’s the reality: A smaller budget doesn’t have to negatively impact success with content marketing. Instead, use this time to take a fresh look at the impact of your content marketing resources. Identify Which Content Marketing Resources Are Pure Gold Not all content is created equal.

Content Marketing 131

Content Marketing Marketing Content Search Engine Optimization 131

Kristi Hines

JULY 13, 2021

In this post, I’ll share 25 books on content marketing. Content Marketing Books. Or find something to listen to on the drive to work?

Content Marketing 130

Content Marketing Marketing Content Storytelling 130

Content Hacker

JULY 6, 2023

Do you want to know how content marketing helps business growth? Many business owners aren’t sure whether investing in content marketing is worth the time, effort, and resources. Content marketing is 100% worth it. A Cost-effective Marketing Strategy 2. Builds Trust with Your Audience 3.

Content Marketing 92

Content Marketing Marketing Long Form Content Content 92

Contently

FEBRUARY 28, 2023

Podcasts are used by several influencers, industry experts, and entertainment artists to share perspectives, ideas, and unique insights with a target audience. So how do podcasts fit into your content marketing strategy? This can also be a great opportunity for partnership with other brands, which NerdWallet does well, too.

Content Marketing 130

Content Marketing Telecommunication Pharmaceutical Brand Awareness 130

Brafton

MAY 16, 2024

At first sight, multilingual content marketing sounds like a dream come true. Yet another target market where folks just happen to speak another language. More people = more brand awareness = more business, right? Better Target Audience Definition If you gobble up your market research like Hershey Bars, good for you!

Content Marketing 59

Content Marketing Marketing Manufacturing Content 59

Content Hacker

OCTOBER 26, 2023

You’re left wondering… where’s my audience? The truth is, creating captivating content isn’t enough. There’s another beast you need to tackle – Content Marketing Strategy. Think of it as building bridges between your high-quality content and those who’ll love reading them.

Content Marketing 79

Content Marketing Marketing Content Brand Awareness 79

BKA Content

MARCH 11, 2024

How Content Marketing Drives Sales You know you have a great product or service and need to amplify its visibility. Search Engine Journal notes that content marketing generates three times as many leads as traditional marketing while costing about 62% less. However, your content must be valuable to be effective.

Sales 52

Sales Content Marketing Marketing Content 52

Express Writers

DECEMBER 4, 2023

As we bid farewell to 2023, it’s time to reflect on what has unfolded in the world of content marketing over the past year. It’s safe to say this year has been a testament to the resilience and innovation of marketers who are tasked with navigating an ever-evolving digital landscape. Let’s dive in!

Content Marketing 69

Content Marketing Marketing Content Content Creation 69

BKA Content

MAY 31, 2023

Content Marketing Guide for Insurance Companies You’ve heard by now that insurance content marketing can help grow your business, but have you added this strategy to your arsenal? Maybe you’re too busy to keep up with a blog, or you think that insurance writing is too dry to attract an audience.

Insurance 84

Insurance Content Marketing Marketing Content 84

ContentWriters

MARCH 8, 2023

However, SaaS can stand out from the crowd through content marketing – which is the development and distribution of helpful content to your audience. So why exactly is content marketing important for SaaS companies? Content marketing is a great way to do this.

Content Marketing 105

Content Marketing Marketing Search Engine Optimization Content 105

ContentWriters

APRIL 12, 2023

Content marketing is one of the most crucial and creative components of a marketing strategy — it incorporates content creation, distribution, and promotion. In fact, according to recent surveys, 54% of businesses will increase their content marketing budgets this year, highlighting its significance.

Content Marketing 98

Content Marketing Marketing Content Content Creation 98

Content Marketing Institute

AUGUST 31, 2023

Technological disruption is par for the course in content marketing. We asked some experts presenting at Content Marketing World for their top AI tips and recommendations. They can also help you stay on-brand, providing editing tips for tone and style. .” It’s also a free and easy way to proofread.

Content Marketing 116

Content Marketing Marketing Content Proofreader 116

Contently

MAY 2, 2023

Every content marketer has heard the saying: “Content is king!” ” In fact, all great marketing leaders know that producing great campaigns starts with compelling content. Content marketers are asked to serve nearly every department in the business. The problem? So how do they do it?

Content Marketing 118

Content Marketing Marketing Content Content Creation 118

Content Hacker

OCTOBER 26, 2023

You could have used the perfect sales pitch but you’re left wondering why no one cares… Marketers make this mistake all the time and if you keep it up you’re going to make yourself (and your prospects) sick and tired of it. The reason your audience doesn’t care about your product is because you’re pitching them too soon.

Content Marketing 52

Content Marketing Marketing Content Search Engine Optimization 52

Content Marketing Institute

FEBRUARY 2, 2018

It’s a hazard of the job for content marketers. When you read or see a piece of high-quality content, you wonder how it got created. You ask yourself, “What does this company do to create great content? The simple answer is high-quality content serves both audience and business. MassimoCw Click To Tweet.

Content Marketing 111

Content Marketing Brand Editorial Marketing 111

Article Writing

MAY 15, 2023

When Bill Gates said in 1996 that Content is King , it wasn’t yet clear how the internet would revolutionize the way advertising, marketing, and brand awareness would shift. That’s all well and good, but how do you actually find the right partner to make your content King ? Because a bad fit doesn’t make anyone happy!

Agency 105

Agency Content Marketing Marketing Brand Awareness 105

Shorthand Content Marketing

JANUARY 5, 2023

For anyone interested in content marketing and using it to their advantage, there have been many great content marketing books published over the past 25 years that can help. Both elements are equally important when it comes to creating a successful content marketing strategy.

Content Marketing 98

Content Marketing Marketing Content Social Media 98

Verblio

OCTOBER 19, 2022

Making decisions based on data is something that all businesses should adhere to, and yet measuring content marketing metrics is an area where many companies fall short due to poor data setup, messy integrations, and unclear lack of ownership over who leads what metric. Owned by: Marketing. links), and affiliate marketing.

Content Marketing 98

Content Marketing Marketing Content Brand Awareness 98

Content Marketing Institute

NOVEMBER 26, 2019

You can’t overestimate the power of a positive one-to-one relationship with your audience. That’s why discerning content marketers evaluate the power of direct messaging via text and social media. Find out what seven brands learned.

Text 118

Text Content Marketing Brand Marketing 118

BKA Content

MARCH 2, 2023

Your Guide to Sports Content Marketing Sports content marketing can help you take your business to the next level. Channels for Sports Content Marketing With so many different platforms and outlets, you might not know where to focus your time and energy. Here are some best practices that are worth following.

Content Marketing 88

Content Marketing Marketing Content Social Media 88

Contently

FEBRUARY 8, 2023

Content marketing is like cooking. In its State of Content Marketing 2022 Global Report , keyword research tool company Semrush surveyed 1,500 content marketers worldwide. In its State of Content Marketing 2022 Global Report , keyword research tool company Semrush surveyed 1,500 content marketers worldwide.

Content Marketing 139

Content Marketing SEO Marketing Content 139

Contently

MARCH 14, 2023

In recent years, social media marketing, including video marketing , has sought to overtake search engines as a means of connecting brands with consumers. That said, brands should embrace both social media and a solid SEO strategy to make the most of their content marketing campaigns. SEO is not a unicorn.

SEO 126

SEO Content Marketing Marketing Content 126

Content Hacker

MARCH 30, 2023

User generated content marketing is a smart strategy that will help you get more mileage out of your content with minimal effort. That’s because the power of user-generated content (UGC) lies with the people — your audience. That’s why we need to discuss this topic — audiences love UGC and rely on it.

Content Marketing 100

Content Marketing Marketing Content Social Media 100

Smart Blogger

JUNE 9, 2023

Ever wondered, “what is content marketing, really?” Content marketing works similarly. It’s about curating quality content, tailored for your audience, and served on a platter of strategic placement. What is Content Marketing? Why is Content Marketing Important?

Content Marketing 92

Content Marketing Brand Awareness Marketing Content 92

Article Writing

JUNE 27, 2023

Whether you’re a new business, intermediate, or established, content is integral to your growth. Semrush reports that 57% of companies have a documented content marketing strategy in place , while Meaningful Brands discovered that 9 out of 10 consumers expect brands to offer content. But don’t fret!

Content Marketing 97

Content Marketing Marketing Content Creation Content 97

Article Writing

MAY 18, 2023

The ultimate goal of content marketing is offering your target audience information and materials that will engage them and motivate them to choose your business. This will expand your audience and grow your business. Often, companies will simply share general content to please everyone. Seems easy, right?

Engagement 98

Engagement Audience Content Content Marketing 98

ContentWriters

JANUARY 18, 2023

In simple terms, content marketing is an approach focused on creating and distributing valuable, unique, and consistent content to attract, engage and retain a targeted audience.tic. While that explains content marketing at a high level, it’s not nearly enough to point you in the right direction. Email marketing.

Content Marketing 105

Content Marketing Marketing Content Landing Page 105

Kayleigh Moore

AUGUST 28, 2023

I don’t know why more content teams aren’t acting on this, but…can I tell you a secret? Journalists (trained, former, present) are wildly underutilized when it comes to content marketing efforts. By keeping an “ear to the ground” on what’s happening in the spaces I work within (retail, ecommerce, influencer marketing, etc.),

Freelance 130

Freelance Writer Content Marketing Editorial 130

Smart Blogger

JULY 3, 2023

Ever wondered what a content marketing manager does and, more importantly, how you can become one? Content marketing managers are the wizards behind strategic storytelling that captivates audiences and boosts brand growth. They juggle the world of SEO, social media, and creative content like no one else.

Management 91

Management Content Marketing Marketing Storytelling 91

ContentWriters

DECEMBER 6, 2023

For B2B marketers, the roadmap to content success isn’t always straightforward. Therefore, establishing a cohesive B2B content marketing strategy is crucial for driving results. Let’s dive into the key elements of a successful content marketing strategy.

Content Marketing 64

Content Marketing Marketing Content Brand Awareness 64

Content Hacker

MAY 18, 2023

Does content marketing work? Many marketers new to the game wonder if content marketing is effective and/or worth the time and money. Content marketing is INCREDIBLE. 71% of marketers say content marketing is more important to their organization than ever. Driving growth.

Content Marketing 87

Content Marketing Marketing Content Proofreader 87

BKA Content

JANUARY 3, 2024

12 Content Marketing Tips To Help Grow Your Business in 2024 Modern customers care about brand identity. Over 80% of consumers choose brands with values they support. To win the war for hearts and wallets, you need high-quality content that connects with people. Clients like receiving personalized attention.

Content Marketing 75

Content Marketing Manufacturing Marketing Content 75

Content Marketing Institute

MAY 29, 2024

Solve your consistent brand voice challenges with the help of AI. Learn how it can help you document, audit, and maintain your enterprise’s unique identity at every audience touchpoint.

Brand 88

Brand Audience IT 88