Content Marketing Institute

JUNE 27, 2018

Unfortunately, when we add all the curating, collecting, and collaborating necessary for full-scale engagement, overwhelmed is an understatement. Yet, curating and collaborating is essential. And, without collaboration, we end up being echo chambers of our proclivities — instead of a diverse repository of thought leadership.

Collaboration 111

Collaboration Content Editorial Editorial Team 111

Content Marketing Institute

JANUARY 30, 2019

few short years ago, simply writing useful articles regularly was enough to keep your audience engaged and see your SEO rankings steadily grow. With content marketing becoming more complicated and integrated, your editorial calendar should grow up too. Watch the Google position movement for your keyword. Click To Tweet.

Editorial 95

Editorial Editorial Team Collaboration Social Media 95

Content Marketing Institute

APRIL 20, 2018

Use it to manage lists of keywords to help you optimize content for search engines, build a content calendar to keep track of deadlines and assignments, and measure the metrics and audience feedback for your repurposed posts. HANDPICKED RELATED CONTENT: Automating Content Reuse: One Marketing Team’s Story. Wrapping up.

Editorial Team 105

Editorial Team Content Social Media Collaboration 105

Content Marketing Institute

DECEMBER 19, 2017

If you are familiar with content curation , you know it typically involves third-party content – taking great insights you’ve discovered and putting your brand’s spin on it (making sure you credit the original source, of course) to create something new and useful for your audience. Do your keyword research. Uncover sentiment clues.

Long Form Content 91

Long Form Content Editorial Team Editorial Content Marketing 91

Content Marketing Institute

MAY 24, 2018

By partnering, you increase the content’s potential audience. The more partners, the bigger the audience. Figure out how you & your partners will share leads from collaborative content, advises @mrwhatman. The process is not too different from choosing your top priority SEO keywords. How many partners do you need?

Content 105

Content Editorial Team Promotion Social Media 105

Kayleigh Moore

JANUARY 12, 2023

If a writer has done his/her homework, the subject matter will be relevant to the publication’s target audience. The screening process helps the editorial team gauge a writer’s skill level and attention to detail. The pitch helps the editors screen writers based on a few key indicators: Is the pitch relevant? Is it specific?

Editorial 221

Editorial Writer Editorial Team Search Engine Optimization 221

ProBlogger

MAY 29, 2017

In today’s episode, we’re going to take a deep dive into a tool we’ve been using on ProBlogger for the last 18 months that has been incredibly useful for our team both as an editorial calendar tool but also to help us with our social media promotion of content. The tool is one that you may have heard of – CoSchedule.

Promotion 50

Promotion Editorial Content Social Media 50

Content Marketing Institute

AUGUST 6, 2018

Once I built an audience on those platforms, my goals and execution changed.”. It’s great for setting up mention alerts as well as finding content to share socially through keyword notifications. HANDPICKED RELATED CONTENT: 11 Resources to Curate, Clip, Collect, and Collaborate Content. Facebook Audience Insights.

Social Media 111

Social Media Media Marketing Storytelling 111