Content Marketing Institute

SEPTEMBER 19, 2018

The team knows what to do, and when and how to do it. HANDPICKED RELATED CONTENT: Building Your Content Marketing Team? 6 Ways We Mess Up Collaborating With Content Marketing Freelancers. Train the team. As with any company, making sure your team has a thorough understanding of what you do is essential.

Editorial Team 102

Editorial Team Contractor Freelance Content 102

BKA Content

NOVEMBER 14, 2022

Publishing content regularly is the easiest and most affordable way for lawyers to get found, which is why if you don’t already have a legal content writer on your team, it may be time to hire one. They understand SEO and how to incorporate keywords naturally and in such a way that they deliver the visibility you desire. Health Care.

Content Writer 52

Content Writer Writer Content Copywriter 52

Content Marketing Institute

JUNE 27, 2018

Unfortunately, when we add all the curating, collecting, and collaborating necessary for full-scale engagement, overwhelmed is an understatement. Yet, curating and collaborating is essential. And, without collaboration, we end up being echo chambers of our proclivities — instead of a diverse repository of thought leadership.

Collaboration 111

Collaboration Content Editorial Editorial Team 111

Content Marketing Institute

JANUARY 30, 2019

Today’s editorial calendar should involve team collaboration aspects and advanced analytics steps to make higher-level content management possible. Your editorial calendar should involve collaboration, analytics #tools, and more, says @seosmarty. Watch the Google position movement for your keyword.

Editorial 95

Editorial Editorial Team Collaboration Social Media 95

Content Marketing Institute

APRIL 20, 2018

Use it to manage lists of keywords to help you optimize content for search engines, build a content calendar to keep track of deadlines and assignments, and measure the metrics and audience feedback for your repurposed posts. HANDPICKED RELATED CONTENT: 11 Resources to Curate, Clip, Collect, and Collaborate Content. Wrapping up.

Editorial Team 105

Editorial Team Content Social Media Collaboration 105

Content Marketing Institute

DECEMBER 19, 2017

Do your keyword research. In addition to checking the search traffic to your content pieces, do some broader research on the search volume and keyword rankings for the terms most relevant to your content. TIP: Not sure how to mine the data you need for keyword decision-making?

Long Form Content 93

Long Form Content Editorial Team Editorial Content Marketing 93

Content Marketing Institute

MAY 24, 2018

Figure out how you & your partners will share leads from collaborative content, advises @mrwhatman. The process is not too different from choosing your top priority SEO keywords. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Click To Tweet.

Content 105

Content Editorial Team Promotion Social Media 105

Moz

DECEMBER 13, 2020

The outreach team shows the content team what’s attracting links on a specific topic (with examples). The content team (in collaboration with the outreach team) creates something better than what currently exists on that topic. Website’s “About Us” page. This may seem obvious, but it’s often a missed step.

Lead Generation 60

Lead Generation Content Creation Social Media Editorial 60

ProBlogger

MAY 29, 2017

In today’s episode, we’re going to take a deep dive into a tool we’ve been using on ProBlogger for the last 18 months that has been incredibly useful for our team both as an editorial calendar tool but also to help us with our social media promotion of content. The tool is one that you may have heard of – CoSchedule.

Promotion 50

Promotion Editorial Content Social Media 50

Content Marketing Institute

AUGUST 6, 2018

It’s great for setting up mention alerts as well as finding content to share socially through keyword notifications. HANDPICKED RELATED CONTENT: 11 Resources to Curate, Clip, Collect, and Collaborate Content. Oktopost’s amplify and collaborate features are built to do exactly that: internally and externally.

Social Media 111

Social Media Media Marketing Storytelling 111