ContentWriters

JUNE 21, 2023

In the world of content marketing, artificial intelligence (AI) has become a hot topic. These polls shed light on how professionals are incorporating AI into their content strategies. These polls shed light on how professionals are incorporating AI into their content strategies.

Content Marketing 52

Content Marketing Marketing Writing Content Creation 52

Contently

FEBRUARY 12, 2024

The best email newsletters are like holy grails for content marketers. When you send content straight to your reader’s inbox, you bypass Google’s search algorithm and the changing whims of social media platforms. But building an engaged email audience takes a great deal of time.

Content Marketing 52

Content Marketing Finance Marketing Banking 52

Blogtrepreneur

JANUARY 18, 2023

Video content is becoming important in the digital world. This is true for businesses looking to engage their audience. The benefits of video content are endless. You can easily share video content on social media. This increases the chances of your website being discovered by a larger audience.

Content Marketing 72

Content Marketing Content Search Engine Optimization Brand Awareness 72

Content Hacker

NOVEMBER 16, 2022

Sure, you can do content marketing willy-nilly. Because you need a content marketing process plan behind it all to ensure your content WORKS…. But how do you create a content marketing team and workflow plan that results in amazing content? And the Content Cake is just the tip of the iceberg.

Content Marketing 92

Content Marketing Content Marketing Content Creation 92

ContentWriters

FEBRUARY 21, 2024

Due to the impact these businesses can have on people’s lives, Google holds YMYL content to a higher standard. It’s not only about the quality of sources when it comes to producing YMYL content. It’s also about having reputable writers connect on a human level with your audience. Ultimately, Originality.ai

Content Marketing 59

Content Marketing Marketing Content Content Creation 59

Content Marketing Institute

OCTOBER 29, 2017

She said she absolutely loved the blog and felt like she found her calling around content marketing. She’d been doing content marketing for years but called it something else. The content marketing blog I started in April 2007 was really taking off, and the audience was anything but shy.

Content Marketing 111

Content Marketing Marketing Content Consulting 111

The Hoth

JANUARY 11, 2023

Google Trends data is a precious tool for SEO and content marketing if you know how to use it, so stay tuned to learn everything you need to know. . The concept is to use the tool to discover trending searches and keywords that you can use for your SEO content. . What is Google Trends, and How Does it Work?

Content Marketing 105

Content Marketing SEO Marketing Content 105

Freelance Writing Jobs

FEBRUARY 14, 2022

Of all the marketing trends that will impact content marketing strategies , storytelling is one people still struggle with. If marketers are struggling to tell a literal story with a piece of content, it’s easy to get caught up in unnecessary Alice-and-Bob characters and backstory. Act 1 – Exposition.

Concept 52

Concept Telecommunication Script Storytelling 52

Freelance Writing Jobs

FEBRUARY 14, 2022

Of all the marketing trends that will impact content marketing strategies , storytelling is one people still struggle with. If marketers are struggling to tell a literal story with a piece of content, it’s easy to get caught up in unnecessary Alice-and-Bob characters and backstory. Act 1 – Exposition.

Concept 52

Concept Telecommunication Script Storytelling 52

Content Marketing Institute

SEPTEMBER 4, 2018

Editor’s note: Explaining content marketing is a never-ending challenge. The concept of content marketing has been around for hundreds of years ( see an example from 1672 ), and the discipline has gained incredible popularity since 2010, according to Google Trends. That’s content marketing,” I explained.

Content Marketing 111

Content Marketing Marketing Banking Insurance 111

Content Marketing Institute

NOVEMBER 18, 2017

” We unpack the latest content marketing spending research – and debate whether or not we can actually believe it. Marketing predictions are back again, and we also discuss why Casper is putting Van Winkle’s to sleep. 06:45): Content Marketing Master Classes – Our multi-city U.S. Show details. (00:01):

Content Marketing 88

Content Marketing Marketing Content Advertising 88

Content Marketing Institute

AUGUST 28, 2018

Some of the presenters at Content Marketing World offer their out-loud critiques of what could be done better in content marketing. Use their observations to gauge what you’re doing well and where your content marketing program has room for improvement. See the audience as one faceless mass.

Content Marketing 111

Content Marketing Marketing Content Editorial 111

Content Marketing Institute

NOVEMBER 7, 2018

Too many manufacturing organizations are still talking about themselves in the content they create. 51% of manufacturing marketers always or frequently prioritize audience’s needs in #content. Stop creating content w/ out first understanding & prioritizing audience’s information needs. Click To Tweet.

Manufacturing 96

Manufacturing Content Marketing Marketing Content 96

Content Marketing Institute

NOVEMBER 19, 2018

In case you happen to be a n00b, Twitch began as a livestreaming video platform built around the interests of the gaming audience. But, as this passion-driven community grew, so too did the company’s view of its marketing value. HANDPICKED RELATED CONTENT: Ready to Go Live? How has your content strategy evolved in response?

Audience 83

Audience Brand Entertainment Concept 83

Content Marketing Institute

JANUARY 16, 2018

Being committed to content marketing is a no-brainer requirement for success. But what may be surprising is how a small shift in commitment level can make a BIG difference in overall content marketing success. content marketers. Does that mean they can’t strengthen their commitment to content marketing?

Content Marketing 104

Content Marketing Marketing Content Editorial 104

Contently

OCTOBER 31, 2024

Tie that same concept into content marketing, and you’ve got gamified content. In other words, content that incorporates common features found in games, like puzzles, points, leaderboards, and badges. It’s surprisingly useful for hooking audiences and boosting long-term engagement.

Engagement 52

Engagement Marketing Content Social Media 52

Freelance Magic

DECEMBER 6, 2022

I couldn’t post witty one-liners or anything that bashed my clients in any way on LinkedIn (not that there’s much to bash, there’s just a few funny anecdotes that I’m far more inclined to share on Twitter where I have a bigger audience of fellow freelancers). Published one post about content marketing/SaaS content every day for seven days. ​In

Freelance 260

Freelance Storytelling Concept Brand 260

Content Marketing Institute

NOVEMBER 21, 2018

Tim Schmoyer, CEO of Video Creators, offered some insight in his recent Content Marketing World presentation, How to Develop a Loyal YouTube Audience. The goal of YouTube – like all content marketing initiatives – is to serve the right video to the right person at the right time, Tim says. Think SEO with a twist.

Audience 97

Audience Food Entertainment Content Marketing 97

Elna Cain

FEBRUARY 27, 2024

Because they want to spread the word about their SaaS product and gain leads with their helpful content that educates their audience about the benefits and features of their product. This is similar to what I do with my audience. This is ToFu content to help them decide if they ACTUALLY need a social media monitoring tool.

Content Writer 237

Content Writer Writer Content Writing 237

Contently

OCTOBER 23, 2024

You probably remember learning about the concept of the marketing funnel and the need to create content for the different stages of the buyer journey. And you’ve likely either used the funnel — or may at some point — when building a content strategy or planning a marketing campaign. Hello, ROI!)

Content 52

Content Persuasion Content Creation Sales 52

Content Marketing Institute

AUGUST 23, 2018

Almost all B2C and 96% of B2B brands rely on internal resources to execute their content marketing program. No matter the configuration, a well-trained in-house content marketing team is a competitive advantage. Training is a critical part of having a well-performing content marketing team. Click To Tweet.

Content Marketing 101

Content Marketing Marketing Editorial Team Search Engine Optimization 101

Content Marketing Institute

OCTOBER 7, 2017

09:57): Special offer for Content Marketing World video on demand – You may have missed the show, but don’t miss out on all the insights. Videos of 100+ sessions from Content Marketing World 2017 will be available for a limited time through our video on demand portal. Source: Content Marketing Institute ).

Content Marketing 100

Content Marketing Marketing Content Advertising 100

Content Marketing Institute

JUNE 7, 2018

Do you feel like you’re constantly explaining content marketing? Whether you’re seeking initial buy-in or justifying an existing program to a new executive, you’re often asked to prove that content marketing is a worthy investment. If you can’t get support behind your content efforts, how can you be successful?

Content Marketing 105

Content Marketing Marketing Content Persuasion 105

Content Marketing Institute

DECEMBER 26, 2017

Don’t turn off half your potential audience (some of us shave, too). Chief Marketing Officer. Becky and I have a suggestion: Cash in on the millions of women buying Dollar Shave Club products by creating a separate set of post-purchase content that speaks to the fairer sex’s trials and tribulations. Adam Weber. Account Managers.

Content Marketing 102

Content Marketing Marketing Content Agency 102

Content Marketing Institute

JUNE 17, 2021

Here’s what they had to say on content strategy, content measurement and management, audience development, core concepts, and the future of content.

SEO 143

SEO Concept Content Management 143

BKA Content

APRIL 26, 2024

The shape of a funnel corresponds to how a broad audience of consumers narrows down into leads, some of whom go on to become customers. It can be helpful to divide the customer acquisition funnel into three stages to better understand the buyer journey and optimize marketing strategies for your business.

Search Engine Optimization 95

Search Engine Optimization Insurance Digital Marketing Lead Generation 95

Brafton

JUNE 6, 2024

Marketing is a game of attention. It’s all about using the tools at your disposal to get your audience’s eyes on your brand. Of course, marketing is complex and multi-layered, but sometimes a simple idea can unlock exciting new possibilities. For example: Your list of marketing tools is longer than you may assume.

Marketing 59

Marketing Entertainment Brand Awareness Recruitment 59

BKA Content

NOVEMBER 18, 2022

Before you can create effective SEO content, or recognize it when you see it, you need to understand what is SEO content writing and what is not. Basic Concepts Behind SEO Writing. Before you can understand SEO writing, there are two basic concepts you need to grasp first. SEO Content Has Relevance.

SEO 98

SEO Search Engine Optimization Writing Concept 98

Contently

NOVEMBER 10, 2022

The job’s not over until the paperwork is done—or, for content marketers, until results are measured. For most Chief Marketing Officers (CMOs), the holy grail of content measurement is return on investment (ROI). Make content plans that align with campaign goals. Create content efficiently and at scale.

Management 124

Management Freelance Content Management System Content 124

Smart Blogger

JANUARY 22, 2024

Simply put, marketing funnels visualize the journey a customer goes through, from first learning about your brand to making a purchase and beyond. It’s a fundamental concept in both digital marketing and traditional marketing realms. But it’s also crucial to actively engage with your target audience.

Marketing 83

Marketing Social Media Persuasion Brand Awareness 83

ContentWriters

OCTOBER 31, 2024

SEO is still crucial for effective content marketing–even as consumers switch from Google to AI tools in their searches. Here are nine ways to adapt your SEO content strategy to thrive in the future of SEO: Prioritize quality content. Ensure each piece of content has a clear purpose and value proposition.

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BKA Content

JANUARY 19, 2024

If you want to snag top rankings, your content also needs semantic keywords. Semantic concepts are like family trees or brainstorming maps, where one idea branches out into many words that often appear together. The better you understand why your audience needs help, the more effective your content is.

Keywords 98

Keywords SEO Search Engine Optimization Contractor 98

Content Marketing Institute

MARCH 17, 2023

Twitter and Sephora announced branded education content programs to teach video and social media concepts. Both embody a trend: creating content courses to help their audiences, partners, and customers succeed even on topics not directly tied to the brand’s products. Continue reading →

Concept 110

Concept Education Content Social Media 110

BKA Content

OCTOBER 2, 2024

In organic SEO, this concept is also called keyword difficulty. Targeting highly specific concepts instead of broad ideas also makes a difference. Let us show you the untapped opportunities to reach your target audience. They’re keywords that you have a better-than-average chance of winning. or “medical weight loss products.”

Keywords 52

Keywords Medical Manufacturing Concept 52

Bramework

FEBRUARY 12, 2024

This guide aims to equip you with the knowledge to create blog posts that not only inform but also engage your readers, potentially increasing your monthly revenue through affiliate marketing. Diverse Audience Catering: Address both readers who want every detail and those who prefer a summary.

Blog Post 52

Blog Post Post Writing Blog 52

Content Hacker

MAY 19, 2023

Why you need to understand keyword research and SEO optimization (crucial for reaching a wider audience). Share Personal Details About Yourself or Your Business To establish a connection with your audience from the get-go, it’s important to let them know who you are and what drives you. My backstory in my first blog post.

Blog Post 95

Blog Post Blog Blogging Post 95

Content Marketing Institute

DECEMBER 6, 2022

You don’t need a background in marketing to excel in content. You do need a clear focus on your audience's needs, program goals, and story ideas that support both. Here’s how TD Bank Group’s lead content strategist applied these concepts to build an award-winning program. Continue reading →

Banking 110

Banking Marketing Concept Content 110