Content Marketing Institute

DECEMBER 11, 2017

The MainStreet editorial team was a fun, scrappy group, which was good because we were functioning as a startup within the company. Now I’ve started my own company helping businesses of all types develop editorial and content strategies that make sense. Content syndication shouldn’t be all about link building.

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Editorial Team Editorial Content Creator Content 89

Content Powered

APRIL 13, 2023

They usually end up syndicating that stolen content to Medium , social media, and anywhere else where they think it may get some extra clicks or backlinks. This can fill gaps in your editorial calendar quickly and easily. At best, they might divide the original value, but more often, the duplicated blog post never gains traction.

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Copy Website IT Blog 97

ProBlogger

MAY 29, 2017

In today’s episode, we’re going to take a deep dive into a tool we’ve been using on ProBlogger for the last 18 months that has been incredibly useful for our team both as an editorial calendar tool but also to help us with our social media promotion of content. They say it allows you to plan, publish, promote, and automate.

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Promotion Editorial Content Social Media 50

Neil Patel

OCTOBER 8, 2020

Numerous blog posts, social media marketing campaigns , and emails crowd your pipeline. Here are some typical marketing roles : Marketing Specialist Social Media Manager Search Engine Optimization Specialist Email Marketing Manager Web Content Writer Web Producer Product Manager Marketing Analyst Advertising Coordinator.

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Marketing Social Media Search Engine Optimization Projects 145

ContentWriters

JULY 19, 2023

A content strategy that is focused on producing quality content — but isn’t scalable with a team of writers and standardized style guides — will break when put to the test of increasing the volume of that content. Frequently publishing new blog posts shows Google and other search engines that your brand is active and relevant.

Content 52

Content Content Creation Search Engine Optimization Content Marketing 52

Content Marketing Institute

DECEMBER 28, 2017

Promote the difference that marketers make in the world. He encourages marketers to band together to convey the value of the profession: To compete for the new marketing talent, we need to promote the meaning of what we do, not the tactics of how we do it. How to Build a Content Marketing Practice in a Year: Lessons From Monster.

Content Marketing 101

Content Marketing Marketing Content Government 101

Content Marketing Institute

MARCH 5, 2018

Watch experienced livestreamers like Amy Landino or Owen Video to see how they balance education and entertainment with promotion.). Promote it. Don’t forget to promote your livestream. Promote your #livestream. Con: Content creators on YouNow have no control over comments, which poses a big risk for brands.

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Editorial Team Entertainment Content Creator Editorial 108

Intergrowth

NOVEMBER 6, 2022

For a kickass DIY resource, download our Content Marketing Playbook. What is Content Marketing? Unlike traditional marketing, content marketing isn’t primarily focused on promoting products or even promoting your brand. Building a Content Marketing Strategy. Build Links to Promote Your Content.

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Content Marketing Marketing Content Agency 75

Content Marketing Institute

JUNE 18, 2018

The platform dictates structure, pricing, and promotion. It doesn’t give much freedom to content creators. . Have you been using video content on your site lately? Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Advanced hosting platforms.

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Website Editorial Team Landing Page Content Creator 110

Content Marketing Institute

JANUARY 15, 2018

Consider this article the proverbial splash of cold water to help you wake up (or more importantly, wake your content up). More than 70 people responded to my request for examples of bad content, but almost all demurred to offer real-life examples. Sadly, I’m guilty of writing (weak) content at times,” she says. Click To Tweet.

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Content Content Creator Content Marketing Social Media 111

Content Marketing Institute

MAY 21, 2018

Below the erupting volcano of content – billions of new articles every month – a secret army is hard at work. Wherever marketers create e-books, run webinars, promote blogs, and craft events, artisans are hammering, hacking, and whittling the words. These writers make content marketing run. cgillespie31 Click To Tweet.

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Writer Content Freelance Editorial Team 109

Content Powered

JUNE 25, 2022

Everything you see on a website, from a product page to landing pages to blog posts, is some form or another of content. Creating that content is a skill and often a team effort. Content creation is much more than just putting words on digital paper, though it's also something that no two bloggers tackle the same way.

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Content Creation Web Content Content Keywords 52

Smart Blogger

NOVEMBER 15, 2022

Whether you’re a seasoned freelance writer or a new writer with no experience, freelance writing jobs that pay are still plentiful in 2022, 2023, and beyond — if: You know where to look… You know how to promote yourself… And you know how to differentiate yourself from your fellow writers. Post it in relevant Facebook Groups.

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Freelance Writing Portfolio Proofreader 126

Buffer

NOVEMBER 16, 2015

List the types of content you’ll be dealing with 16. Snapshot the content team and the workflow 17. Estimate your content capacity 18. Map out your editorial calendar 19. Make a content promotion workflow 20. — Step 8: Take inventory of your content OK, this step could be its own blog post.

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Content Marketing Marketing Writing Content 52

Content Marketing Institute

JANUARY 10, 2018

The content promotion plan is done and the KPIs are set. You begin assigning the content marketing work. And then you hit a wall: You can’t find enough quality content creators to join the team. I hit that wall, then figured out a solution – a process to build content teams in a short time with relative ease.

Content Creator 101

Content Creator Script Editorial Team Portfolio 101

Content Marketing Institute

OCTOBER 8, 2017

A glance through Content Marketing Institute’s recently published posts, Growthhackers Must Read articles, or BuzzSumo’s most-shared marketing content from the past six months makes it clear – one blog post framework seems to be winning: How (Company You Know) Is Doing (Something) to Achieve (Positive Result).

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Content Creator Audience Script Content 104

Content Marketing Institute

SEPTEMBER 17, 2018

Editor’s note: You may have missed the original post when we published it a couple years ago. We know how important content promotion is today so we’ve updated it to reflect some new tools and some older favorites. I produce a lot of content. HANDPICKED RELATED CONTENT: 6 How-To Strategies for Content Promotion.

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Promotion Content Social Media Editorial Team 111

Content Marketing Institute

FEBRUARY 27, 2018

More than 86 million blog posts are published on WordPress every month. Where does that leave the millions and millions of other “content opportunities”? The concept of quality over quantity is a long-held business truth as proven with research: HubSpot found that over 90% of its blog leads came from old blog posts.

Content Marketing 110

Content Marketing Marketing Content Content Creator 110

ProBlogger

JUNE 26, 2019

It’s also probably relevant for other content creators as well. . You’ll get a full day of me teaching on the four key areas of building a successful blog. The rest of the two days, you’ll hear from some other people including James Schramko, who is a Sydney-based content creator and business owner.

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Blog Blogging Blogger Architecture 24

ProBlogger

MAY 1, 2017

Not a single post on the front page of that blog in 2002 had even any image in it, it was purely text. I personally can’t remember the last time I published a blog post without at least one image in it or one chat or one page of visual content in it. I was also like, “Who reads a whole blog post on their phone?”

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Content Blog Blogging Text 52

Content Marketing Institute

APRIL 20, 2018

But creating and distributing high-quality content across the increasing number of channels you’re expected to manage takes a lot of time and resources. Reuse high-quality #content across channels and formats to give it new life, says @irinaweber048. I love using Airtable to create an organized content database.

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Editorial Team Content Social Media Collaboration 105

ProBlogger

MAY 7, 2018

Simply understanding that gives me ideas for content, but it also gives me a way to promote my blog as well, and to drive traffic to it. It’s so much easier to drive traffic if you promote using the transformation rather than your topic. Don’t ever say, “I have a blog about photography.”

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Blog Blogging Collaboration Social Media 48

Content Marketing Institute

NOVEMBER 22, 2017

Complicating the issue is that content marketing success requires ideas and insights from experts from dozens of other fields, including: creativity, design, HTML, productivity, project management, writing, and dozens more. HANDPICKED RELATED CONTENT: 11 Insightful Content Marketing Books From 2017 for Newcomers and Seasoned Pros.

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Creativity Content Marketing Marketing Content 108

Content Marketing Institute

JANUARY 29, 2018

To ensure that we’re on the same page, here’s my content curation definition: To meet your audience’s information needs, content curation is the assembly, selection, categorization, commentary, and presentation of the most relevant quality information. You add your human editorial perspective while integrating your 360-degree brand.

Editorial 111

Editorial Editorial Team Content Social Media 111

CoSchedule

FEBRUARY 27, 2023

Download the blog post bundle to get templates to help you organize, write, and manage your blog. Table of Contents] Get Your Blog Post Templates Plus, join our email list to stay up to date. What Makes CoSchedule’s Blog Great? Each blog post must offer thorough, ready-to-implement advice.

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Creativity Blog Blogging Food 98

Content Marketing Institute

DECEMBER 25, 2018

To avoid providing too much (or too little) detail in your statement, follow these tips: Be succinct but don’t oversimplify: Describe your editorial mission clearly to prevent your content team and your readers from making assumptions about the purpose of your brand’s content. Content creation tips and tools.

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Content Marketing Marketing Content Editorial 110