Contently

DECEMBER 13, 2022

But before you start creating content for a campaign, you first need to identify the purpose of each clearly. Creating Content for Engagement vs. Conversion. Not every piece of content is meant to drive a sale or even generate a lead. Ready to take your content to the next level? Be consistent with content publication.

Storytelling 126

Storytelling Engagement Landing Page Long Form Content 126

Buffer

DECEMBER 5, 2023

For example, if your goal with content repurposing is to pump new life into pieces that are losing traffic, your priority should be repurposing your old posts. But if you aim to build brand awareness and expand your reach, your focus should be repurposing posts that went live more recently.

Long Form Content 128

Long Form Content Content Content Creation Social Media 128

Content Hacker

MARCH 2, 2023

Content Marketing Types of Inbound Content How to Create an Effective Inbound Content Marketing Strategy 1. Research Relevant Keywords and Topics 4. Develop a Content Calendar 5. Webinars/live streams (hosting events). Here are some tips on how to create an effective inbound content strategy: 1.

Content Marketing 87

Content Marketing Marketing Content Creation Content 87

Neil Patel

JANUARY 31, 2022

E-commerce marketing is the act of using marketing strategies to drive awareness and conversions for a business that sells products or services online. Paid search ads are a really effective way to build brand awareness and drive sales for e-commerce businesses. E-commerce Marketing Vs. E-commerce Advertising.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

Buffer

DECEMBER 5, 2023

For example, if your goal with content repurposing is to pump new life into pieces that are losing traffic, your priority should be repurposing your old posts. But if you aim to build brand awareness and expand your reach, your focus should be repurposing posts that went live more recently.

Long Form Content 52

Long Form Content Content Content Creation Social Media 52

Content Hacker

APRIL 20, 2023

Moreover, offering solutions through informative blog posts or engaging social media posts encourages readers to share the content within their networks, further expanding your reach and driving new leads into your sales cycle. Consider creating more in-depth content like: Case studies. That’s a great reason to do SEO.)

Sales 88

Sales Content Marketing Marketing Content 88

The Hoth

FEBRUARY 20, 2024

Websites can establish topical authority by creating engaging content that aligns with Google’s E-E-A-T (experience, expertise, authoritativeness, and trustworthiness) Quality Rater Guidelines. In other words, topical relevance deals with matching the right content with the intent behind a search keyword.

SEO 59

SEO Medical Digital Marketing Keywords 59