Neil Patel

NOVEMBER 11, 2020

A cohesive approach to your digital content, especially the content on your blog, is critical to your brand. The best way to ensure your site is editorially cohesive is with an editorial style guide. This article will walk you through the basics of an editorial style guide. Elements of a Style Guide.

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Editorial Editorial Team Freelance Utilities 145

Content Marketing Institute

NOVEMBER 30, 2017

Otherwise, your company doesn’t get full value from its content as a business asset. Give your metadata as much attention as your content, says @amchughredhat via @marciarjohnston. A clearer sense of purpose for the organization, which feeds innovation and collaboration. Click To Tweet. How’s that effort going?

Content 222

Content Editorial Editorial Team Content Marketing 222

Content Marketing Institute

JANUARY 30, 2019

It’s no longer enough to document your planned content assets. Today’s editorial calendar should involve team collaboration aspects and advanced analytics steps to make higher-level content management possible. HANDPICKED RELATED CONTENT: 5 Brands Share Their Content Marketing Process.

Editorial 95

Editorial Editorial Team Collaboration Social Media 95

Content Marketing Institute

MARCH 6, 2018

Content tone, voice, and style: Outline the qualities and characteristics that will make your content recognizable as an extension of your brand and noticeably distinct from everyone else’s content. Clearly define your preferred tone, voice, and stylistic standards that all of your content should stick to.

Editorial 101

Editorial Government Collaboration Content 101