Neil Patel

APRIL 28, 2021

As marketers and brands, many of you use PPC ads to drive traffic to your brand or a client’s website. It also takes you away from the nameless, faceless, robotic approach that can be digital marketing at its worst. Humanizing your brand can give you a competitive edge and improve customer retention.

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Ads Creative Director Storytelling Advertising 81

Copywriter Collective

JANUARY 24, 2023

It is because of them that brands can put words into their communication. If the brand uses complex sell language, it can turn off customers. They must also have a creative streak to churn out a good copy. They must, for instance, know how best to communicate with their target audiences. But not just any words.

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Copywriter Copywriting Creative Director Portfolio 52

Publishing Trends

NOVEMBER 17, 2022

Jordan Bishop joins Random House Children’s Books as Digital Marketing Associate. At Macmillan , SVP, Communications and Events Erin Coffey is leaving the company on December 1. Francesca Oddo-Budinoff joins as Director, Marketing Strategy she was previously Senior Global Marketing Manager at Edelman.

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Art Director Warehousing Editorial Recruitment 79

Smart Blogger

JULY 21, 2023

Harness the Power of Your LinkedIn Headline A compelling LinkedIn headline acts as your digital handshake, initiating your introduction to the virtual professional world. The headline is more than just a statement; it’s your opportunity to quickly communicate your professional identity and peak interest.

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Recruitment Social Media Creative Director Content Creation 63

Publishing Trends

NOVEMBER 20, 2023

Oliver Munday has returned to Doubleday , from Knopf , as creative director. Kelly Blair has been named senior art director for the Knopf Cooks line. The company will also be changing its name back to “Business Insider” as they look to improve the brand positioning of the business and tech news publication.

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Art Director Editorial Recruitment Architecture 68

Publishing Trends

DECEMBER 19, 2022

Myers is currently Publisher of Lexham Press and Director of Original Content for Faithlife , makers of Logos Bible Software. Coffey , SVP of Communications and Events, has left the company. At Audible , James Finn joins as Head of Global Brand and Content Marketing. Kim Lauber moves up to VP, Children’s Marketing.

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Architecture Agency Finance Editorial 84

Publishing Trends

MARCH 10, 2023

PEOPLE Nina von Moltke , President and Director of Strategic Development at Penguin Random House , is leaving the company in May. In other PRH news Marissa Secreto joins Penguin Random House Audio as Marketing Associate. At Random House Children’s , Isabelle Snyder joins as Junior Designer, Brand and Licensed. Film critic A.O.

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