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People Round Up, Early March, 2024

Publishing Trends

Sally Poulson will lead both imprints, Priddy Books and Neon Squid as managing director. Joanne Clark will become creative director and Fiona Macdonald will take on the role of publishing director. Shelly Romero has joined Chooseco as senior editor, she was formerly at Scholastic and Cake Creative.

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People Round-Up, Early June 2023

Publishing Trends

VP, creative director at Harper Children’s Barbara Fitzsimmons is retiring on June 30. PROMOTIONS At HarperCollins’ Broadside Books Eric Nelson has been promoted to VP publisher. Sarah Haugen has been promoted to senior editor at HarperCollins. Asanté Simons has been promoted to editor at William Morrow/Avon.

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People Round Up, Mid March, 2024

Publishing Trends

Megan Zimlich is being promoted to senior manager of digital content at Kensington Publishing Chronicle Books has named Christina Amini as publisher of gift and she will also work in partnership with Chronicle’s Games & Toys. PROMOTIONS At Simon & Schuster , Lara Jones has been promoted to senior editor at Emily Bestler Books.

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People Round-Up, Mid November 2023

Publishing Trends

Oliver Munday has returned to Doubleday , from Knopf , as creative director. Kelly Blair has been named senior art director for the Knopf Cooks line. The company will also be changing its name back to “Business Insider” as they look to improve the brand positioning of the business and tech news publication.

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People Round Up, Early April, 2024

Publishing Trends

In Agency News… At WME , Eve Attermann has been promoted to partner in the books department. At Tobias Literary Agency , Danai Christopoulou has been promoted to assistant literary agent. At Dunow, Carlson & Lerner Literary Agency , Ariella Datz has been promoted to agent. Alexis Neuville is promoted to manager, marketing.

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How to Humanize PPC Ads

Neil Patel

As marketers and brands, many of you use PPC ads to drive traffic to your brand or a client’s website. Aside from those I’ve already listed, there are a few other essential reasons to humanize your PPC ads and your brand in general. Humanizing your brand can give you a competitive edge and improve customer retention.

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People Round-Up, Mid-December 2022

Publishing Trends

She had been serving as interim publisher for almost a year, following the departure of Andy Hunter ; prior to joining Catapult, she was VP and Executive Director of Marketing Strategy at the Hachette Book Group. At Audible , James Finn joins as Head of Global Brand and Content Marketing. PROMOTIONS. At Erewhon Books , Diana M.