Neil Patel

APRIL 28, 2021

As marketers and brands, many of you use PPC ads to drive traffic to your brand or a client’s website. Aside from those I’ve already listed, there are a few other essential reasons to humanize your PPC ads and your brand in general. Humanizing your brand can give you a competitive edge and improve customer retention.

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Ads Creative Director Storytelling Advertising 81

Publishing Trends

APRIL 8, 2024

She has been an independent publicist since 2011 and was previously deputy director of publicity at Scribner. At Storytel , board chair Hans-Holger Albrecht will not run for reelection at the company’s annual meeting in May. Campbell Associates , Jennifer Custer joins as director of the London office. At Maria B.

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Art Director Editorial Agency Creative Director 67

Copywriter Collective

JANUARY 24, 2023

It is because of them that brands can put words into their communication. If the brand uses complex sell language, it can turn off customers. If the brand uses complex sell language, it can turn off customers. But copywriters are creatives who can manipulate language in a unique way. But not just any words.

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Copywriter Copywriting Creative Director Portfolio 52

Content Marketing Institute

NOVEMBER 10, 2017

We hear from content creators all the time about the struggle to be creative day in and day out. But creativity is critical when it comes to standing out among the screaming noise that distracts your audience daily. And there are tactics you can use to inject more creativity into your content marketing efforts. We understand.

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Creativity Creative Director Content Creator Storytelling 70

Content Marketing Institute

AUGUST 10, 2018

This callout from the second issue of JLL’s Ambitions magazine comes from an interview with Alex Voss, who the magazine calls “the Anthony Bourdain of brand storytelling.” Today, he’s the senior manager of brand strategy. content team’s work is viewed as a strategic player in the whole brand.

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Content Marketing Art Director Creative Director Storytelling 63

Neil Patel

JULY 9, 2021

In fact, influencer marketing is a tactic I’ve used countless times to build my brands and companies. All types of companies and brands take advantage of it. If you think you need millions of followers to grow your brand, think again. How to Find Micro-Influencers for Your Brand. That’s why influencers come in handy.

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Storytelling Creative Director Social Media Search Engine Optimization 145

Buffer

SEPTEMBER 25, 2023

Ogilvy's Creative Director, David Raichman, called AI “ a force multiplier for creative expression,” and I couldn’t agree more. It is at these times AI steps in, rescuing me from the creative rut. I find it quite useful for quick ideation, especially when I'm stuck in a creative rut.

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Social Media Content Creation Media Content 124