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How to Humanize PPC Ads

Neil Patel

However, plenty of other platforms allow image-rich advertising and storytelling, like Instagram, Pinterest, or YouTube. Use Storytelling. I’ve already mentioned the value of consumer trust, and there’s an easy way to build on it: with storytelling. Use Social Media. However, Instagram isn’t the only way. Conclusion.

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People Round Up, Early April, 2024

Publishing Trends

She has been an independent publicist since 2011 and was previously deputy director of publicity at Scribner. At Storytel , board chair Hans-Holger Albrecht will not run for reelection at the company’s annual meeting in May. Campbell Associates , Jennifer Custer joins as director of the London office. At Maria B.

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The Rare White Squirrel Who Eats Pumpkins (and Other Stories of Creativity)

Content Marketing Institute

We hear from content creators all the time about the struggle to be creative day in and day out. But creativity is critical when it comes to standing out among the screaming noise that distracts your audience daily. And there are tactics you can use to inject more creativity into your content marketing efforts. We understand.

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The Copywriter’s Journey: Charting a Successful Copywriting Career Path

Copywriter Collective

But copywriters are creatives who can manipulate language in a unique way. They must also have a creative streak to churn out a good copy. Collaborate with marketing, product, and creative departments to develop the right messaging. The typical progression is junior copywriter > senior copywriter > Creative director.

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How Content Marketing Became Brand’s Trusted, Unified Source

Content Marketing Institute

This callout from the second issue of JLL’s Ambitions magazine comes from an interview with Alex Voss, who the magazine calls “the Anthony Bourdain of brand storytelling.” This approach also affects how JLL Americas employees look at the work that’s being done and the shift from traditional case studies and statistics toward storytelling.

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4 Ways to Use Micro-Influencers to Grow Your Business

Neil Patel

Here’s what Vince Soliven, the executive creative director of the campaign, said about it: When you have a social media star who is ‘a regular person,’ it bridges the gap for the consumer. Storytelling increases conversions. To start using storytelling, inspect your preferred influencer platform.

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Using Sudowrite For Writing Fiction With Amit Gupta

The Creative Penn

I use and recommend Sudowrite as part of my creative process. You can try Sudowrite through my affiliate link: www.TheCreativePenn.com/sudowrite Amit Gupta is a science fiction writer, entrepreneur, and founder of Sudowrite, an AI-powered creative writing tool. It's almost like a creativity booster. Amit: Thanks, Joanna.

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