Publishing Trends

MARCH 19, 2024

Shea Dunlop has joined as sales assistant. At Open Road Integrated Media , Hazel De Leon has joined as marketing coordinator for sales channels. She was previously managing editorial assistant at Abrams. Kenzie Sena has been promoted to marketing and sales associate. Shay Brown has been promoted to senior reprint manager.

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Art Director Creative Director Editorial Publisher 71

Make a Living Writing

APRIL 15, 2024

Copywriting Copywriting involves crafting persuasive and compelling content with the aim of driving sales and conversions. Remote copywriters create advertisements, email campaigns, landing pages, and sales copy for businesses. from the Editorial Freelancers Association) to enhance your credibility.

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Freelance Proofreader Portfolio Persuasion 75

Publishing Trends

NOVEMBER 20, 2023

At Frankfurter Buchmesse , Christian Ebert will join as director of strategic marketing and sales, as of Jan 1st, 2024. At HarperCollins , Frank Albanese , SVP, market insight & sales operations will be leaving after 30 years with the company. Megan Pagano , director of sales analysis will report to Hanas.

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Art Director Editorial Recruitment Architecture 69

Publishing Trends

NOVEMBER 6, 2023

At Scholastic , Annie Krege , formerly marketing intern at Astra Books for Young Readers has joined as trade sales assistant. At Sourcebooks , Jenne Abramowitz has joined as editorial director for Jabberwocky , Young Readers , and Fire Children’s Imprint. She previously was the editorial director at Scholastic. At William B.

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Art Director Editorial Agency Publisher 68

Publishing Trends

AUGUST 24, 2023

Jim Milliot , who has been editorial director of Publishers Weekly since 2014, will be retiring at the end of the year. Jonathan Segura has been named editorial director. Current director for columns and special projects Rachel Deahl has been named director of branded content. David Adams has been appointed reviews director.

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Editorial Creative Director Agency Copy Editor 69

Smart Blogger

FEBRUARY 20, 2023

It also requires 3-5 years of experience in social media, brand, or project management. They oversee the product’s entire journey from launch to sale. They also have SEO knowledge, comfort with technology, and experience launching successful campaigns.

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Marketing Collaboration Social Media Digital Marketing 83

Content Marketing Institute

FEBRUARY 19, 2018

As the rise of social media and influencer marketing has led to exponential opportunities for content marketing for corporate brands, it also has presented countless opportunities for content marketing for personal brands. Should people closely connect their brand to their employers? But how do the two work in harmony?

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Brand IT Social Media Editorial 108

Publishing Trends

DECEMBER 19, 2023

At Random House Children’s , Julie Black has been named senior VP of sales strategic planning at Penguin Random House. Hart will guide the fiction program and branded fiction properties and Steinberg will steer the nonfiction publishing programs. Gary Thompson has joined as editorial director for Square Enix Manga & Books.

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Publishing Trends

JANUARY 19, 2023

At Penguin Random House , Vaishali Nayak , previously Senior Marketing Manager at HarperCollins Children’s Books , joins as Assistant Director of Brand Marketing. At Macmillan, Amy Solov , lately Sales Representative, Special Sales at Gibbs Smith , joins as Manager, Gift Sales. Mark Kent joins as Technical Specialist.

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Art Director Editorial Agency Publisher 64

Publishing Trends

NOVEMBER 17, 2022

At Macmillan , SVP, Communications and Events Erin Coffey is leaving the company on December 1. He has most recently worked as Sales and Marketing Director at Northwestern University Press. At Wonderwell , Eva Avery joins as Editorial Director. Michael Petranek becomes Editorial Director at Scholastic, AFK , and Graphix Media.

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Art Director Warehousing Editorial Recruitment 81

Publishing Trends

JANUARY 16, 2024

At Penguin Random House , Chloe Gandy has joined Penguin Canada as editorial assistant, Natasha Tsakiris has joined as senior publicist, and Ayomikum Taiwo has joined as human resources coordinator. Cindy Yen has joined as as online and digital sales coordinator. Doubleday Canada has Diyasha Sen joining as editorial assistant.

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Editorial Creative Director Copy Editor Agency 68

Elna Cain

JANUARY 12, 2023

Does their brand have a more casual voice? For example, if you want to be a content writer that writes about sales technology since you were in sales at your last job, then research topics that you would see on technology sites that talk about sales: Sales forecasting and analytics software.

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Content Writer Writer Medical Copywriter 162

Publishing Trends

DECEMBER 4, 2023

At Penguin Random House SVP, sales & customer operations John Bohman will retire on December 15 as part of the company’s VSO. Chris Kouzes has joined Cottage Door Press as senior VP of sales. Samantha Slavin has been promoted to manager of diversified sales. Amber Cortes has joined as junior associate for procurement.

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Art Director Agency Management Publisher 81

Publishing Trends

OCTOBER 17, 2023

Kristen Klemens has joined as client manager for Simon & Schuster Publishing Services , She was formerly partner manager for trade sales and marketing at Rebel Girls. She was formerly editorial assistant at Little, Brown and Company. Masie Cochran , editorial director, has been appointed as interim publisher. She was 94.

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Art Director Editorial Agency Digital Media 75

Publishing Trends

AUGUST 1, 2023

At Penguin Children’s , Gerard Mancini , vice president, executive director managing editorial & production editorial will retire in December. Mancini joined the Viking Children’s editorial team in the fall of 1985. Alexis Lassiter has joined Little Bee as sales manager.

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Agency Editorial Editorial Team Copy Editor 62

Publishing Trends

MARCH 10, 2023

At Random House Children’s , Isabelle Snyder joins as Junior Designer, Brand and Licensed. At HarperCollins , SVP, International Sales David Wolfson has retired and SVP, Sales and Associate Publisher for the children’s division Andrea Pappenheimer has departed the company. Rucker was most recently Sales Director at Gibbs Smith.

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Art Director Editorial Management Agency 44

Content Marketing Institute

JANUARY 31, 2018

For a growing number of brands, the story of standout content marketing success in 2018 might just sound like a podcast. There’s still room for players on the brand side to start planting their flags in podcasting’s pay dirt before the market becomes too saturated for early adopters to sustain an advantage. Power of the podcast.

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Brand Storytelling Creativity Content Marketing 106

Content Marketing Institute

NOVEMBER 30, 2017

For starters, Anna says, learn what you can from your sales team: “Sit down with them and say, ‘OK, what are you consistently seeing and getting questions about?’ Today, the four challenges inform not only the way the content teams plan and organize the content but also the way Red Hat’s sales and marketing teams talk with customers.

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Content Editorial Editorial Team Content Marketing 222

Smart Blogger

FEBRUARY 24, 2023

You’ll also discover just what it takes to earn a passive income with affiliate marketing networks and how to use the CJ Affiliate program to partner with the biggest brands in the world. As a Content Certified publisher, you automatically connect with over 600 brands — brands that are the cream of the crop. Let’s begin.

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Advertising Electronics Social Media Promotion 104

Neil Patel

JULY 1, 2021

Should it be part of your regular editorial calendar ? It’s usually more direct and sales-oriented than other kinds, and unlike your other content, which is likely owned (even if it does end up also being earned), it can exist on multiple platforms. Then, add an event titled “Brainstorm World UFO Day Ideas.”

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Content Content Management System Ads Social Media 135

Publishing Trends

APRIL 6, 2023

She was formerly Editorial Director of Oprah’s Book Club and Books Editor for O Magazine. Adam Philips , previously Director of Marketing at Dynamite Entertainment , joins AWA Studios as Director of Sales and Trade Marketing. April Roberts joins Chronicle as Associate Publicist, and Jonah Thedorff joins as Sales Coordinator.

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Art Director Entertainment Agency Finance 62

ProBlogger

MARCH 12, 2015

If your business exhibits at trade shows or appears at other events, you have a great opportunity to get new content ideas – as well as detailed interviews – from the attendees and influencers you interact with during the event. Events can be great places to meet prospective clients and customers.

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Content Social Media Promotion Editorial 46

Content Marketing Institute

JUNE 12, 2018

HANDPICKED RELATED CONTENT: A Template to Simplify Your Editorial Reporting . How many times is the brand cited? You want the audience to trust your content, and your brand, as a reliable source. Tags on social media : See how many times an audience member credited your brand and wanted you to know it. That’s reach.

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Content Marketing Marketing Content Social Media 103

Content Hacker

FEBRUARY 20, 2024

I’ll also share my secrets on how to generate revenue from a free blog through strategies like advertising, selling branded products, and offering unique subscriber-only content. And remember, flexibility is key — adjust your schedule as needed to accommodate any changes or unexpected events.

Blog 52

Blog Blogging Social Media Collaboration 52

Neil Patel

OCTOBER 8, 2020

Your marketing efforts’ ultimate purpose is to reach the most customers and get them past the sales funnel. Editorial calendar : Use this to streamline the production and publication schedule of blogs or articles. A millennial fashion brand could regularly promote back-to-school outfits near the end of the summer. Conclusion.

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Marketing Social Media Search Engine Optimization Projects 145

Bramework

OCTOBER 9, 2023

You’re free to use your blog as a tool to build trust with potential customers while establishing your online brand. Building Your Online Brand Building your online brand is a crucial step towards becoming a successful full-time blogger. Does Blogging Help SEO? 8 Easy Ways to Optimize Your Blog Posts for SEO!

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Blog Blogging Social Media Keywords 52

Content Powered

JULY 22, 2022

They're likely using Forbes to build their brands and be contributors and journalists, so it's likely that they even have a contact email published somewhere easy to find. Some writers (or writers' agents) will promote themselves for sale on influencer marketing marketplaces. You'll need to have something compelling to stand out.

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Publisher Publishing Publishing Post 52

CoSchedule

SEPTEMBER 21, 2022

It’s a visual calendar sharing all your product launches, internal event plans, marketing campaigns, etc. Documenting upcoming events, projects, campaigns, and related tasks in an internal comms calendar gives you and your team a record of all that’s due, what you’re working on, and what you’ve completed. Better Documentation.

Communication 52

Communication Projects Collaboration Editorial 52

Content Marketing Institute

AUGUST 28, 2018

All of the biggest mistakes fall into the category of creating something simply to fill an editorial calendar, not because it accomplished any other business or messaging goal. Don’t create #content simply to fill an editorial calendar, says @tamadear. Most brands go into #socialmedia channels to sell, not to become part of culture.

Content Marketing 108

Content Marketing Marketing Content Editorial 108

Content Marketing Institute

AUGUST 10, 2018

This callout from the second issue of JLL’s Ambitions magazine comes from an interview with Alex Voss, who the magazine calls “the Anthony Bourdain of brand storytelling.” Today, he’s the senior manager of brand strategy. content team’s work is viewed as a strategic player in the whole brand.

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Content Marketing Art Director Creative Director Storytelling 61

Content Marketing Institute

JULY 24, 2018

From meals and research to customer advisory boards and in-person event studios, these presenters have a lot of good ideas. Sponsor an event and buy a plane ticket. 50,000 or $100,000: Sponsor events. 100,000: Build a studio and start doing a series of weekly events. What should be on your grid or wish list?

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Content Marketing Marketing Content Content Creation 103

Content Marketing Institute

DECEMBER 28, 2017

Unfetter your thinking before you make editorial plans. Just as a zen mindset enables us to discern and remove the artificial limitations we’ve placed on ourselves, Robert proposes that we unfetter our thinking when we put together editorial plans so that new possibilities can show up in our businesses. Quality isn’t either-or.

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Content Marketing Marketing Content Government 99

Content Marketing Institute

DECEMBER 7, 2018

It helps you garner and follow up on leads and helps prospects through the sales and after-sales processes. BONUS TOOL: GetResponse (pricing starts at $15 per month) covers much of what Mailchimp does (email workflow automation, triggered events and emails, and lead nurturing). Email marketing. What tasks do you automate?

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Content Marketing Proofreader Marketing Editorial Team 97

Content Marketing Institute

OCTOBER 29, 2017

On that napkin, I wrote something to the effect of this: In three years, we will run the leading online destination for content marketing, the leading content marketing magazine, and the largest content marketing event on the planet. Michele Linn bought into the vision and took over editorial. The concept took off immediately.

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Content Marketing Marketing Content Consulting 111

Moz

OCTOBER 6, 2019

Posted by DaisyQ As a digital content marketer, your job is to grow traffic that converts into leads and sales. Other times, we had a customer group in mind, or an event our marketing team was sponsoring. One of the events we sponsored was the Sturgis Rally. Our approach did not always align with our brand’s masculine tone.

Blog 54

Blog Blogging Social Media Keywords 54

Neil Patel

DECEMBER 15, 2020

For instance, you can have your creative department working on your artwork while editorial hashes out the content calendar and you reach out to potential guests. Would it: Raise awareness of your brand? For example, my Marketing School podcast, which I co-host with Eric Siu, directly addresses the brands’ marketing pain points.

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Script Concept Insurance Social Media 125

Content Marketing Institute

NOVEMBER 12, 2017

Heliograf supplemented The Washington Post reporters covering the Rio Olympics, and created 300 news stories and alerts for the event. Overall, 3,214 houses were sold in Phoenix over the last 30 days, with Phoenix County leading the way with 3,032 sales. How brands can use bots for content creation. Cost of content creation.

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Content Creation Content Editorial Team Storytelling 107