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7 Strategies for Memorial Day Sales

Neil Patel

For many, the Memorial Day weekend also marks the start of summer and a chance to grab a deal in the annual holiday shopping event. The shopping event is no longer the preserve of brick-and-mortar stores. Research by Namogoo shows e-commerce fashion sales soared over Memorial Day 2020, up 380 percent compared to the year before.

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What is an Editorial Content Strategy and Why Do You Need it for YOUR Blog?

Bramework

Having an editorial content strategy is key for the growth of your blog, website or brand this year. What is an Editorial Content Strategy? Having the research to back up an editorial content strategy is a solid way to move forward. Why Do I Need an Editorial Content Strategy? This takes strategy. No pressure.

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People Round Up, Early March, 2024

Publishing Trends

In addition Robin Desser has been named Editorial Advisor, Carly Gorga is Chief Marketing Officer and Andrea Bachofen has the role of COO. At Bloomsbury Continuum , editorial director Robin Baird-Smith left the company after 24 years at the end of February. Sam Priddy will serve as publisher.

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People Round Up, Early May, 2024

Publishing Trends

At Macmillan Publishers , Madeline Winter has joined as sales and business development specialist at Macmillan. Jessica Sorentino has joined as senior marketing and diversified sales manager at Macmillan. HarperCollins has announced Mary Beth Thomas , the VP and director of independent retail sales, has left the company.

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People Round Up, Early February, 2024

Publishing Trends

Macmillan president, sales & marketing, Jennifer Gonzalez , has been named SVP publisher of Sourebooks children’s books. At Abrams, Christine Edwards will join as senior vice president of sales on February 12. She was most recently senior vice president of the adult sales group at HarperCollins.

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People Round Up, Early April, 2024

Publishing Trends

Jen Schwabinger , VP and director, sales development is departing after 40 years with the company. At Random House , Sara Birmingham will join May 6 as executive editor, reporting to VP editor in chief Ben Greenburg and working closely with editorial director Caitlin McKenna , to expand the fiction list. She was previously at Ecco.

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People Round-Up, Early September 2023

Publishing Trends

PEOPLE Alison Lazarus , executive VP, director of sales, is retiring and will leave Hachette Book Group next month. Lauren Monaco will be joining Hachette on October 2 as executive VP, director of sales. Shannon Welch returned to Harper One on September 7 as VP, editorial director, reporting to President and Publisher, Judith Curr.