Neil Patel

DECEMBER 22, 2020

Some of the top US brands spend billions on advertising to secure their internet advertising space. If you can’t keep up with the big companies that spend billions of dollars on their advertising campaigns, there are still a few ways you can get your brand noticed. One such method is an influencer promotion campaign.

Brand 139

Brand Marketing Retail Advertising 139

Backlinko

JUNE 4, 2024

Ecommerce marketing is the process of making potential customers aware of your online store and generating sales. When you implement the right ecommerce marketing strategy, you can make a big impact on your business’s performance. It can help you connect with customers while promoting your products. Take goPure, for example.

Sales 91

Sales Marketing Search Engine Optimization Social Media 91

Neil Patel

NOVEMBER 23, 2020

This may make it the perfect time for brands to take a hard look at their skincare marketing strategies and seize on this growth. So, she signed up with a full-service marketing and SEO solution with my digital marketing agency. Step 1: Make Some Skincare Marketing Technical Improvements.

Brand 138

Brand Marketing Social Media Agency 138

Neil Patel

DECEMBER 26, 2020

How you choose to promote events can have a direct impact on how successful that event is. For brands with an established place in the online hierarchy, their event promotion efforts don’t have to be particularly intense or creative. That’s why I put together this guide to event promotion for online and in-person events.

Promotion 145

Promotion Social Media Content Creation Ads 145

Neil Patel

FEBRUARY 17, 2021

We all love a great sales promotion. Whether it’s 20 percent off, buy one get one free, or a limited time offer, we’re all suckers for a deal, so why aren’t you using sales promotions in your paid campaigns? Sales promotions can make your ads jump off the page, boost engagement, and grow your sales. It’s in the name!

Promotion 131

Promotion Sales Ad Copy Retail 131

Buffer

APRIL 25, 2024

Direct mail is such a cool marketing strategy. Even though advertising via mail has been done for centuries , it's still a relatively untapped marketing concept in the e-commerce world — meaning there’s a lot of potential for small businesses to stand out. It’s easier to stand out among a handful of letters.

Ads 110

Ads Brand Advertising Social Media 110

Blogtrepreneur

APRIL 23, 2024

Branded apparel will instantly boost your company’s image and help it get noticed. Wearing logo apparel increases brand awareness more than stationary forms of marketing like magazine and billboard ads do. Wearing custom apparel turns the wearer into an instant walking billboard for the brand.

Brand 52

Brand Brand Awareness Social Media Promotion 52

Smart Blogger

JUNE 16, 2023

Curious about brand ambassadors? In the ever-evolving world of marketing, brand ambassadors serve as the human face of a company, charming audiences and creating strong connections. Whether it’s someone famous or an enthusiastic college student, they play a crucial role in your digital marketing strategy.

Brand 95

Brand Social Media Digital Marketing Persuasion 95

Neil Patel

AUGUST 17, 2021

Brand awareness refers to how memorable your brand or company is to your target consumers. It’s how easily people recognize your brand when, for example, they hear your company name or see your logo. How do you build brand awareness, especially if you’re a new company? What Are Brand Awareness Campaigns?

Brand Awareness 145

Brand Awareness Brand Social Media Persuasion 145

Neil Patel

JUNE 21, 2021

Word-of-mouth marketing is one of the most valuable forms of advertising. Word-of-mouth referrals are great advertising for your brand and an enormous confidence booster for would-be buyers. That’s why you want to encourage your satisfied customers to promote your business by sharing their positive experiences.

Ads 136

Ads Promotion Social Media Advertising 136

Content Marketing Institute

FEBRUARY 5, 2018

The same old content promotion tactics don’t work anymore. With organic reach rapidly declining on social media, you need new ways to effectively promote blog content without paying for it. In this post, I’ll walk you through four effective and unconventional ways to promote your blog content on social media without paying for it.

Social Media 167

Social Media Promotion Media Content 167

Neil Patel

MARCH 22, 2021

Huge volumes of traffic can make it harder for brands to stand out and reach consumers in the most effective way possible. What’s more, it’s challenging to generate income from a platform with over 25 million brand accounts to compete with. Why Your Brand Should Use Instagram Live Rooms. Ways Brands Can Use Instagram Live Rooms.

Brand 133

Brand Social Media Education Promotion 133

Neil Patel

FEBRUARY 2, 2021

It’s no secret that the field of marketing is constantly evolving, and SaaS brands are not immune from the challenges that arise due to the fast-paced nature of the field. One great way SaaS companies can keep up is through brand advocacy. 2021 SaaS Trends that Affect Brand Advocacy. Overcome Content Overload.

Brand 143

Brand Brand Awareness Social Media Sales 143

BKA Content

FEBRUARY 9, 2023

How To Grow Your Fashion Brand From celebrities to street fashionistas, clothing and accessories have long been a favorite among people looking to express themselves and show off their personal style. To keep your footing, you need to learn how to grow your fashion brand. The real key to digital marketing is social media.

Brand 90

Brand Search Engine Optimization Social Media Brand Awareness 90

Contently

FEBRUARY 22, 2023

Much of that video content is pure entertainment , but consumers are itching for branded videos. In response, brands are investing more in video marketing content than ever to meet such strong engagement and potential ROI. As you execute your video marketing strategy this year, keep these trends in mind.

Marketing 132

Marketing Content Entertainment Social Media 132

Content Marketing Institute

FEBRUARY 2, 2018

It’s a hazard of the job for content marketers. Content marketing strategists from these three brands plus two more willingly shared how they ideate, strategize, and produce that high-quality content, and evaluate its success. Read on to get some tips and insight that you can incorporate into your content marketing process.

Content Marketing 111

Content Marketing Brand Editorial Marketing 111

Blogtrepreneur

JANUARY 7, 2024

As technology has grown over the years, so has the importance of digital marketing. While traditional marketing has its place, it’s important that you consider the potential of digital media. Below we are going to discuss exactly why your business should invest in digital marketing. – Social media marketing.

Digital Marketing 115

Digital Marketing Search Engine Optimization Marketing Social Media 115

Contently

FEBRUARY 28, 2023

So how do podcasts fit into your content marketing strategy? The Power of Content Marketing & a Great Podcast As content marketing continues to evolve and adapt to changing consumer behaviors, it’s essential to stay ahead of the curve and explore new ways of reaching and engaging with your audience.

Content Marketing 130

Content Marketing Telecommunication Pharmaceutical Brand Awareness 130

ContentWriters

FEBRUARY 8, 2023

One of the best ways is through video marketing. However, there are many different types of video marketing that businesses can create. This article will discuss some basics of B2B video marketing and what makes a good B2B video. B2B videos promote your business, product, or service to other businesses.

Marketing 115

Marketing Brand Awareness Social Media Promotion 115

Content Hacker

NOVEMBER 1, 2022

You might have a brand idea in the works… Or, your brand is well-established… But you’re looking for brand voice examples. And when we look at what drives brand trust , it’s clear to see that customers crave authenticity. Finding, and sticking to, a brand voice. And why does brand voice matter?

Brand 96

Brand Content Creation Communication Social Media 96

Buffer

NOVEMBER 1, 2023

  It did mean I went through a very intense period of saying no to dessert (would not recommend), but it also helped me fall in love with exercise (would recommend) — and almost accidentally, build something of a personal brand.  I realized it was time for a personal brand pivot. Naturally, I put it to the experts.

Brand 116

Brand IT Consulting Social Media 116

Smart Blogger

JANUARY 22, 2024

Navigating through the marketing funnel can often feel like a daunting journey, right? So, whether you’re a small business owner or a marketing pro, these insights will enhance your business strategy and drive results. What is a Marketing Funnel? Why Should You Use a Marketing Funnel? But fear not!

Marketing 96

Marketing Persuasion Social Media Brand Awareness 96

Contently

APRIL 4, 2023

Few things shoot fear into the heart of a marketer than the words “economic downturn.” We know that marketing will be one of the first places spending cuts will be made. But here’s the reality: A smaller budget doesn’t have to negatively impact success with content marketing. ” Why? Because we know.

Content Marketing 131

Content Marketing Marketing Content Search Engine Optimization 131

Smart Blogger

JUNE 26, 2023

Want to tap into the vast potential of influencer outreach and marketing? In this guide, we’re going to take a deep dive into the world of influencer outreach, demystifying the process and providing practical strategies to skyrocket your brand’s reach. But why use influencer marketing? What is Influencer Outreach?

Brand 64

Brand Collaboration Social Media Advertising 64

Smart Blogger

JUNE 1, 2023

Ready to catapult your business into the limelight by amplifying your brand awareness strategy? In today’s competitive market, it’s not just about being seen — it’s about being remembered. So, are you prepared to take your brand from being known to unforgettable? Say you’ve launched a campaign on Twitter.

Brand Awareness 76

Brand Awareness Brand Social Media Retail 76

ContentWriters

MARCH 1, 2023

Internal marketing is an integral part of a successful internal communications strategy within an organization. Many organizations also refer to it as internal engagement, internal brand advocacy, or employee engagement. When leveraged properly, internal marketing is also a fantastic recruiting tool.

Recruitment 98

Recruitment Marketing Communication Social Media 98

Neil Patel

AUGUST 12, 2021

Think about this: you can reach thousands, if not millions, of viewers using popular restaurant marketing hashtags like #foodporn and #foodphotography. Platforms like Instagram and Facebook let you upload attractive images with location tags, making them ideal for restaurant marketing. Create a Cohesive Brand Voice.

Social Media 145

Social Media Media Marketing Brand Awareness 145

Smart Blogger

SEPTEMBER 6, 2023

Are you tired of draining your budget on costly email marketing tools? News flash: You can run successful marketing campaigns without shedding big bucks. Let us guide you to digital marketing nirvana without spending a dime. Here is a curated list, in alphabetical order, of nine free and effective email marketing platforms.

Marketing 105

Marketing Landing Page Digital Marketing Social Media 105

Content Marketing Institute

APRIL 1, 2020

Let’s look at seven examples of marketers rising to the occasion to deliver value and promote togetherness when we all need to stand six feet apart. Continue reading → The post 7 Brands Getting Email Right During a Crisis [Examples] appeared first on Content Marketing Institute.

Brand 139

Brand Promotion Content Marketing Marketing 139

Buffer

NOVEMBER 13, 2023

BFCM — Black Friday and Cyber Monday — is an exhilarating but often daunting time of year for business owners and marketers.    Now that fantastic deals are table stakes, it can feel like shouting into a crowded room to ensure your brand gets the attention it deserves. billion in the U.S.

Marketing 134

Marketing Social Media Retail Search Engine Optimization 134

Neil Patel

DECEMBER 11, 2022

According to the latest Blueshift Report , trigger-based marketing emails outperform batch and blast emails by 497%. Along with that, automated emails delivered 29% of all email marketing purchases with fewer than 2% of email sends. Recently , behavioral email marketing showed high promise of sales. Why is that?

Marketing 131

Marketing Sales Engagement Concept 131

ContentWriters

MAY 10, 2023

The company’s success can be attributed in large part to its extensive and ever-evolving marketing strategy that incorporates various forms of advertising, partnerships, and promotions to increase its user base while retaining existing customers.

Marketing 105

Marketing Collaboration Social Media Hospitality 105

Neil Patel

OCTOBER 27, 2020

It means that the difference between outbound marketing and inbound marketing boils down to getting your business in front of two different groups of people. I’m not here to discuss ethical issues or tell you how inbound marketing is better than outbound marketing. What is outbound marketing? Nobody asks for them.

Marketing 139

Marketing Content Creation Social Media Advertising 139

Neil Patel

MARCH 26, 2021

In this post, we’ll explore how you can use Instagram contests to raise brand awareness for your business. All of these stats show that running Instagram contests is one of the best ways to improve brand awareness. People will feel a greater affinity toward your brand due to the goodwill you’ve generated with your contests.

Brand Awareness 134

Brand Awareness Brand Engagement Promotion 134

iWriter

MAY 29, 2024

Wondering how to elevate your marketing game? This dynamic tool can significantly expand your audience, build your brand’s credibility, and establish you as a thought leader in your industry. This strategy, in turn, paves the way for a larger, more engaged audience willing to explore what else your brand has to offer.

Marketing 52

Marketing Persuasion Content Writer Lead Generation 52

Neil Patel

NOVEMBER 11, 2021

It might take more time to build your audience and engage people through organic LinkedIn marketing, but it’s well worth the time and effort. Here are ten tips to help you take your organic LinkedIn marketing to the next level. 10 Tips for Organic LinkedIn Marketing. Here are ten tips you can use to achieve this.

Marketing 127

Marketing Social Media Engagement Brand 127

Jane Friedman

FEBRUARY 1, 2023

Photo by Peter Aroner on Unsplash Today’s post is excerpted from Brand the Author (Not the Book) by Karen A. Sure, other authors are also motivated by one or both of those things, but when I couple my belief with my particular brand of humor and unbridled nerdy enthusiasm, my author message becomes intrinsically mine.

Brand 118

Brand Publisher Publishing Publishing 118