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How to Become a LinkedIn Top Voice or Community Top Voice

Buffer

“It helped me grow by 300 followers in the past one to two weeks,” Christina Garnett , Principal Marketing Manager, Offline Community and Advocacy at HubSpout, says of her Community Top Voice badge. “So it is valuable — it's great for helping people find you.”

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How Databricks Saves $1.4M Annually with Grammarly

Grammarly

So when a marketing operations manager intercepted a customer-facing email containing errors, Databricks knew it needed a better line of defense to ensure customer-facing messages meet the brand’s high standards. However, the in-house editorial team was still small and mighty.

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Community Management: A Social Media Expert Spills Her Secrets

Content Marketing Institute

We wanted to know: How does the expert’s expert build and manage communities? We’ve streamlined our internal processes – something that was necessary because our team is expanding. For example, I’m in charge of organic social, but I don’t manage our social advertising. Even #socialmedia managers must sleep – it’s OK if a 2 a.m.

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The 12 Hottest Marketing Jobs for 2023 (& How to Land Them)

Smart Blogger

For example, industry experts expect marketing manager jobs to grow twice as fast as the average employment rate over the next decade. This team may include all or any combination of the following roles: Writers and Editors Designers and Artists Strategists and Analysts Specialists and Managers Coordinators and Directors.

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The New Marketing: How to Manage a Media Arm Within Your Company

Content Marketing Institute

Should they keep a “church-state” separation (like the separation that newspapers traditionally uphold between reporting and advertising teams), or should they collaborate? One person who can speak to these questions is Victor Gao, vice president of digital and managing director at Arrow Media Group at Arrow Electronics.

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How to Create an Editorial Calendar That Drives Results

Contently

As the backbone of your content marketing strategy , an editorial calendar should: Offer alignment: Every piece of content you create, whether an eBook or fact sheet, should be consistent with your brand’s goals and audience needs. The Anatomy of a Results-Focused Editorial Calendar 1. Foster a culture of openness.

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How to Create an Editorial Style Guide

Neil Patel

More than just a preferred list of grammar rules, an editorial style guide provides your content team with guidelines for the creation of useful, on-brand content. An editorial style guide ensures a standard baseline for quality and consistency. This will become more critical as your in-house editorial team grows.

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