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How to Create an Editorial Calendar That Drives Results

Contently

To create an editorial calendar that successfully moves leads further down the funnel, you’ll need more than a spreadsheet filled with topics and deadlines. After all, with so much junk content out there (keyword-stuffed, typo-ridden, clickbait-laden—you get the picture), quality matters more than ever.

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How to Create an Editorial Style Guide

Neil Patel

The best way to ensure your site is editorially cohesive is with an editorial style guide. This article will walk you through the basics of an editorial style guide. What is an Editorial Style Guide? An editorial style guide is a set of guidelines for the writers and editors on your team.

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The 12 Hottest Marketing Jobs for 2023 (& How to Land Them)

Smart Blogger

This team may include all or any combination of the following roles: Writers and Editors Designers and Artists Strategists and Analysts Specialists and Managers Coordinators and Directors. Also, marketing jobs may involve direct work in or collaboration with different company departments.

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5 Brands Share Their Content Marketing Process

Content Marketing Institute

Each month we try to have a good editorial balance and have new content published for each buyer persona. We trained our editorial team to do basic SEO analysis using Moz and SEMrush to analyze the potential search volumes of the keywords targeted in the new piece of content. Click To Tweet. Click To Tweet.

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5 Tools to Help Your Content Marketing Team Be Better

Content Marketing Institute

This is one of the most intuitive apps I have found for team communication and curation. HANDPICKED RELATED CONTENT: 11 Content Curation and Collaboration Tools to Save You Time. Discovery of keywords that have higher potential to rank. Optimization of content for chosen keywords. 6 Free Tools to Help Keyword Research.

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Power Up Social Media Strategy With These 4 Tech Tools

Content Marketing Institute

You also can find influential Twitter users by keywords under the Search Bios tab and filter the top profiles by category (i.e., Great for: Customer care, community-building, team collaboration, social engagement, analytics , reporting. number of tweets, number of followers, social authority). AliceOh_ #tools Click To Tweet.

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7 Powerful Tools to Automate Tedious Content Marketing Tasks

Content Marketing Institute

Ahrefs for SEO, keyword research, and more. The tool comes with alerts for keyword mentions, backlink analysis, keyword research , SEO site auditing, rank tracking, and more. It’s an easy way to find high-volume, low-difficulty keywords your competitors are ranking for but you’re not. I filter them by keyword difficulty.