Kayleigh Moore

AUGUST 28, 2023

How and why to publish from a content journalistic angle (as a brand) If you’re on the brand/marketing/leadership side of things, I bet I already know what you’re going to say about this. Our content budget is already locked in for the year.” “We We already have a full editorial calendar.” “Our Guess what?

Freelance 130

Freelance Writer Content Marketing Editorial 130

Kristi Hines

JUNE 20, 2021

In this post, you’ll find over 75 of the best content marketing tools for each stage of the content marketing process. Editorial Calendars. Airtable – The best content calendars don’t just help everyone keep track of their deadlines; they streamline the entire content creation process.

Content Marketing 130

Content Marketing Content Marketing Editorial 130

iWriter

FEBRUARY 29, 2024

One of the main reasons why content planning is important is because it helps you stay focused on your goals. By setting clear objectives for your content, you can create a roadmap that guides all aspects of your content creation process. Content Idea Generators Stuck for fresh ideas? No problem!

Engineering 52

Engineering Editorial Content Content Creation 52

Contently

MARCH 16, 2023

Why Effective Content Workflows Matter A workflow is a series of steps by which you organize your content so that it moves seamlessly through the production process. As a content marketer, you may be juggling multiple projects at once, so workflows can help keep you on track. Document your workflow.

Content Creation 128

Content Creation Content Projects Freelance 128

ContentWriters

MARCH 15, 2023

What Is a Content Style Guide? A content style guide is a set of rules and guidelines for creating and curating content that reflects a consistent brand image. It outlines the dos and don’ts of content creation, from the tone of voice to the formatting and images used.

Brand 98

Brand Editorial Content Writing Style 98

The Hoth

MARCH 28, 2023

If so, you’ll need an airtight content marketing strategy to attract new prospects and rise to the top of the SERPs (search engine results pages). Content creation is so effective that 82% of marketers actively invest in content marketing. That’s why you must create an editorial calendar for all your content.

Marketing 59

Marketing Content Creation Content Creator Content 59

ContentWriters

APRIL 17, 2024

When you onboard external writers, you want to ensure they can jump in and support marketing right away, particularly when you’re scaling content creation. Share (or Create) a Company Style Guide A comprehensive style guide is a must for any creative team.

Writer 64

Writer Construction Communication Editorial 64

Smart Blogger

JULY 14, 2023

They don’t have the time or mental space to add content creation into the mix. That’s where content writing services come into play. Are Content Writing Services Still Relevant in the Age of AI? This emotional connection is what makes content resonate with readers, helping them feel seen and understood.

Writing Services 79

Writing Services Content Management System Writing Content Creation 79

Neil Patel

JANUARY 21, 2023

It can help you produce more content with less effort, connect with new audiences, and even improve your search engine rankings. Curated Content Vs. Content Creation Before we dive into curated content examples, it’s important to understand the difference between curated content and content creation.

Content Creation 89

Content Creation Content Social Media Editorial 89

Copywriter Collective

JANUARY 24, 2023

But copywriters are creatives who can manipulate language in a unique way. In marketing, copywriters create written content or copy for advertising purposes. They must also have a creative streak to churn out a good copy. Researching and crafting content that audiences resonate with. Sounds pretty simple, right?

Copywriter 52

Copywriter Copywriting Creative Director Portfolio 52

ContentWriters

JULY 19, 2023

Of those brands who successfully differentiate their content from competitors, 83% said they achieve this by producing better quality content. Crafting valuable, impactful content that resonates with your audience takes creative resources, and that means scaling up is not as simple as turning up the volume dial from 1 to 10.

Content 52

Content Content Creation Search Engine Optimization Content Marketing 52

Content Marketing Institute

NOVEMBER 1, 2017

Even so, many manufacturing companies are in the young/first steps phases of content marketing maturity, as reported in today’s release of Manufacturing Content Marketing 2018: Benchmarks, Budgets, and Trends—North America sponsored by IEEE GlobalSpec Media Solutions. Decide which types of content you’ll deliver when.

Manufacturing 95

Manufacturing Content Marketing Marketing Editorial 95

Content Hacker

MARCH 2, 2023

A content calendar keeps you organized and accountable, so you can produce great content consistently. For example, your editorial calendar can be where you track all content-related tasks such as topic ideas/research/writing/editing, etc., My favorite tool for long-form content creation with AI is Content at Scale.

Content Marketing 105

Content Marketing Marketing Content Creation Content 105

Quick Sprout

JULY 26, 2022

Here are some of the valuable services they offer: One unified cross channel marketing strategy driven by best-in-class creatives. The digital marketing experts at Mainstreethost go beyond keyword analysis and content creation for SEO. Quality content is the backbone of any successful digital marketing campaign.

Digital Marketing 144

Digital Marketing Marketing Agency Search Engine Optimization 144

Content Marketing Institute

JULY 19, 2018

Get better at content creation to boost overall success. Respondents to our eighth annual content marketing survey cited “content creation” (e.g., higher quality, more efficient) as the biggest contributor to increased content marketing success over the previous year. Streamline your workflow.

Content Marketing 104

Content Marketing Manufacturing Marketing Content Creation 104

Intergrowth

APRIL 9, 2023

They manage the day-to-day operations of a company’s marketing department, directing content creators and overseeing marketing campaigns. Some companies hire an in-house content creation team, but other companies work exclusively with outside contractors. Don’t have the resources or need to hire a full-time content team?

Content Creator 98

Content Creator Content Agency Social Media 98

BKA Content

FEBRUARY 25, 2023

Next, schedule the posting times of the content and how many pieces of SEO content you’d like to create a month. After that, get into the specifics of keyword research and identify the top keywords to target in the content creation. Measure The Results Once the content is posted and promoted, your job continues.

Content Marketing 70

Content Marketing Marketing Content Content Creation 70

Pronto Marketing

NOVEMBER 5, 2020

Writing engaging content can be a challenging task. If time is a factor, consider outsourcing your content creation. A 2020 report from the Content Marketing Institute states that 62% of companies outsource content marketing. Ensure quality by applying an editorial checklist and feedback from your team.

Content Marketing 52

Content Marketing IT Marketing Editorial 52

Content Marketing Institute

JANUARY 16, 2018

It can help to read case studies about companies like yours to get a more realistic understanding of what to expect: 22 Examples From Brands (and Marketers) That Are Winning at Content Marketing. Get Inspired: 75 (More) Examples to Spark Your Content Marketing Creativity. Place higher value on creative output.

Content Marketing 95

Content Marketing Marketing Content Creativity 95

Express Writers

MARCH 21, 2023

Of course, you need quality content to back up your engaging title. Although it won’t matter how good the rest of your content is if your title doesn’t work. To help you create more creative titles or even give you inspiration for the rest of the blog, try using Portent Idea Generator.

Blog 52

Blog Blogging Social Media Keywords 52

BKA Content

MAY 18, 2023

With e-books you can utilize more creativity to produce simpler, more engaging content that can be both entertaining and informative. To write this long-form content, you conduct research or compile references on the subject to create a guide or eBook that goes into depth and demonstrates that you know what you are talking about.

Content 52

Content Social Media Editorial Utilities 52

Content Marketing Institute

SEPTEMBER 26, 2018

Marketers who have limited experience with content marketing often worry that the cost of creating content is just too expensive for their company. The reality is that marketers often expect to pay way more than creators charge for various content assets. The article covers content creation, promotion, and distribution costs.).

Content Marketing 93

Content Marketing Marketing Content Content Creator 93

Content Marketing Institute

MAY 21, 2018

Marketers frequently want to set the strategy then ask the writer to run the content operation. It’s one thing to be creative and ideate, it’s another to call the shots. HANDPICKED RELATED CONTENT: 5 Steps to Prime Your Creatives to Produce Outstanding, Clutter-Busting Content. @cgillespie31 Click To Tweet.

Writer 107

Writer Content Freelance Editorial Team 107

Shorthand Content Marketing

MAY 8, 2022

They create entertaining, valuable, shareable content pieces that make people remember the business and want to buy from them. A content marketing specialist can lead, design, and maintain your digital marketing campaigns and facilitate all aspects of content creation. What To Look for in a Content Marketing Specialist.

Content Marketing 52

Content Marketing Marketing Content Entertainment 52

Content Marketing Institute

JANUARY 31, 2018

But, despite its strong growth, plethora of marketing benefits, and tremendous creative potential, marketers have been slow to incorporate this format into their content marketing mix: According to CMI’s 2018 Benchmarks, Budgets, and Trends research , only 17% of B2B and 13% of B2C brands leverage podcasts. JoePulizzi Click To Tweet.

Brand 106

Brand Storytelling Creativity Content Marketing 106

Smart Blogger

NOVEMBER 15, 2022

Unless you want to spend your freelance writing career slumming through content mill after content, and getting paid peanuts, you need to level up your content creation skills. Because those high-paying freelance content jobs you lay awake dreaming about? Behance Creative Jobs. Smart Blogger Jobs Board.

Freelance 126

Freelance Writing Portfolio Proofreader 126

Content Marketing Institute

NOVEMBER 20, 2017

For instance, according to one report Paul points to, Coca-Cola is “ditching flesh and blood creatives in favor of software algorithms in an experiment to see whether AI bots have what it takes to beat their human masters.”. HANDPICKED RELATED CONTENT: Why Automation Is the Future of Content Creation. So yes, caveat.

Marketing 105

Marketing Content Agency Content Marketing 105

Content Marketing Institute

NOVEMBER 13, 2017

In a recent post , I detailed the ones I consider most critical for any content marketing endeavor: Essential skills: Strategy development. Editorial planning. Content creation. In The Creative Group 2017 Salary Guide , the authors explain: Creatives with skills outside their specialty are highly marketable.

Content Marketing 75

Content Marketing Marketing Content Search Engine Optimization 75

Constant Content

AUGUST 15, 2022

A blog can show your creative writing talents and shine a light on the topics you’re most passionate (and well versed) about. Check out the Editorial Freelancers Association for information on editing and writing rates. Your writer website needs to show prospects who you are, what you do, and why you are the right fit for them!

Portfolio 52

Portfolio Writing Freelance Writer 52

Content Marketing Institute

APRIL 5, 2018

Their creative department built a new DAM, a digital asset management repository for content around the world. Everybody in the company suddenly got this email that said, basically, ‘Henceforth and furthermore this is the process: Put all your content here.’ For more on this topic, see Content Is Bigger Than Marketing.).

Marketing 106

Marketing Content Landing Page Content Marketing 106

Buffer

NOVEMBER 16, 2015

Sort your effective and prospective content marketing assets by theme 15. List the types of content you’ll be dealing with 16. Snapshot the content team and the workflow 17. Estimate your content capacity 18. Map out your editorial calendar 19. Make a content promotion workflow 20.

Content Marketing 52

Content Marketing Marketing Writing Content 52

Content Marketing Institute

MARCH 20, 2018

From an outsider’s view, it can be easy to assume content creators simply generate imaginative ideas, write (or record) them, and then publish them as a blog post, email message, or other content piece. Content Marketing Strategy Essentials. Turn Your Strategy Into a Stellar Editorial Content Plan.

Content Creation 110

Content Creation Content Creator Editorial Content 110

ProBlogger

JULY 10, 2013

When you blog, you have to think up creative and interesting ways to convey your content to your readers, and also you have to articulate your thoughts clearly and express yourself well. Content creation and management. The key to a successful blog is content – there’s no getting around it. Diplomacy to rival U.N.

Blog 47

Blog Blogging Social Media Storytelling 47

ProBlogger

NOVEMBER 11, 2014

Unique and creative content can be hard to develop, especially when you are writing for a wide demographic. If you don’t post on a daily basis, make sure your readers are aware of your editorial calendar. Furthermore, there is an SEO benefit to posting fresh content regularly. Keep up with pop culture. Final Word.

Promotion 55

Promotion Blog Blogging Content 55

Contently

JANUARY 17, 2024

Here are some best practices for creating an efficient and impactful content creation process now. Understand the Regulatory Landscape Finance content marketers face a labyrinth of regulations, from GDPR and SEC guidelines to countless industry-specific rules.

Content Marketing 52

Content Marketing Finance Marketing Editorial 52

Contently

MAY 9, 2024

Writing a white paper is the heavyweight bout of content creation. It’s a more editorial style that can make your white paper read like a magazine story. You can also repurpose the content from your white paper to make it even more engaging. Some white papers opt to use in-text citations.

Proofreader 119

Proofreader Writing Recruitment Brand 119

Content Marketing Institute

NOVEMBER 22, 2017

If you’re a chief content officer , copywriter, designer, or programmer searching for ways to create more and better content in less time, you’ll find fresh ideas for improving your creativity, productivity, and writing skills with these best books from 2017. Cheryl refers to them as the “twin areas of creativity.”

Creativity 106

Creativity Content Marketing Marketing Content 106