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100+ Amazing Content Marketing ROI Statistics That Prove It Works

Content Hacker

But the content marketing ROI statistics prove that this industry’s growth is NOT slowing down any time soon. In our digital age, both B2B and B2C business owners and marketers are seeing massive benefits when they use strategic content creation (like lead generation, for one!). B2B companies saw 2.5x

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How to Use Inbound Content Marketing Magic to Boost Your Biz

Content Hacker

It is an effective way for businesses to build relationships with their target audience by providing valuable information in the form of blog posts, videos, podcasts, ebooks, webinars, infographics, and more. More effective lead generation opportunities. Video creation (creating tutorials and how-to’s).

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Content Scaling Without Sacrificing Quality

ContentWriters

A content strategy that is focused on producing quality content — but isn’t scalable with a team of writers and standardized style guides — will break when put to the test of increasing the volume of that content. How Do You Begin to Scale Content Creation? Here’s a closer look at what you can do.

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5 Brands Share Their Content Marketing Process

Content Marketing Institute

Each month we try to have a good editorial balance and have new content published for each buyer persona. Each month @AdEspresso publishes new content for each buyer persona, says @MassimoCw. Use @moz & @semrush to analyze search volumes of keywords targeted in new #content, says @MassimoCw. Click To Tweet.

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Writing a White Paper Like a Pro: 9 Essential Steps for Success

Contently

Writing a white paper is the heavyweight bout of content creation. It’s a more editorial style that can make your white paper read like a magazine story. This turns your white paper into lead-generating content. You can also repurpose the content from your white paper to make it even more engaging.

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Why Content Creators Are Using This Simple Article Format to Draw a Bigger Audience

Content Marketing Institute

My headings were the strategies I was exposed to (from SEO to content upgrade and a webinar campaign). To create your own content using this article model, follow these five steps. As you proceed through the funnel – from ad or article to lead generation to email marketing to sales prompt, take screenshots.