Content Marketing Institute

SEPTEMBER 26, 2018

Editor’s note: This article is the follow-up to an August post about 25 frequently asked questions about content marketing. Do you get asked tough, or even easy, questions about content marketing by your executives or clients? We just wrote about 99 benefits of content marketing. What is content marketing?

Content Marketing 93

Content Marketing Marketing Content Content Creator 93

Buffer

SEPTEMBER 13, 2023

With more than 50 billion daily views, YouTube Shorts offers a unique opportunity for content creators to reach a wider audience, promote longer videos, and even increase subscribers. For content creators and small businesses, Shorts can be a game-changer.

Content Creator 120

Content Creator Storytelling Creativity Banking 120

Content Marketing Institute

DECEMBER 21, 2018

If you’re looking for a holiday gift book to advance the recipient’s content marketing skills, I have good news. During 2018, authors and publishers created some of the most helpful and sophisticated content marketing books. Drivers of content marketing. Messages are filtered for relevance in real time.

Content Marketing 87

Content Marketing Storytelling Marketing Content 87

Content Hacker

JUNE 15, 2023

This means you’ll use AI as your baseline content creator to produce blog drafts. True Content Writing Skills A skilled content writer crafts engaging articles that keep readers hooked from start to finish. 3-5+ years in content writing should give your hire the edge they need to succeed as an AIO.

Writer 98

Writer Content Creation Content Creator Storytelling 98

The Hoth

MARCH 14, 2023

On the other hand, businesses of all sizes can write blog posts and shoot simple videos to generate traffic, leads, and sales – which is why content marketing strategies are so powerful. Not only that, but advertising on TV & radio is expensive and not an option for many small businesses and startups. The kicker?

Content Creation 98

Content Creation Content Social Media Content Creator 98

Content Hacker

JANUARY 21, 2024

This genre offers readers an escape from the blunt edges of hard news by infusing human experience into storytelling. 10 Different Types of Feature Articles The world of content marketing is diverse and dynamic, offering a wide range of possibilities for entrepreneurs looking to grow their businesses.

Writing 52

Writing Storytelling Writing Style Creativity 52

Smart Blogger

MARCH 10, 2023

We’ll start with the different content types… Freelance Writing Niches: 9 High-Paying Content Types Remember, the more your writing can impact a client’s sales, the higher it pays. So all of these content types are either under the umbrella of content marketing or copywriting.

Freelance 131

Freelance Writing Finance Script 131

Smart Blogger

OCTOBER 28, 2022

Whether you’re a business owner, blogger, content creator, freelance writer, or freelance copywriter, mastering the art of writing emotionally compelling website copy is essential for: Attracting ideal customers. Effectively marketing your products and services and. Contently can show you how to expand your audience.

Copywriter 88

Copywriter Copywriting Freelance Copywriting Blog 88

Neil Patel

SEPTEMBER 1, 2021

However, they’ve plenty to offer to content creators, marketers, and digital agencies too. There’s also a “storyteller” package for $11.99 It has a wide use of applications, including educational and explainer videos, personalized customer touchpoints, digital marketing , and outreach. Rephrase.ai

Media 145

Media Storytelling Text Proofreader 145

Content Marketing Institute

JANUARY 31, 2018

For a growing number of brands, the story of standout content marketing success in 2018 might just sound like a podcast. Though podcasting certainly isn’t a new medium, it has come into its own as a content platform over the last few years. Power of the podcast. Podcasts are the No. Click To Tweet. JoePulizzi Click To Tweet.

Brand 106

Brand Storytelling Creativity Content Marketing 106

Content Hacker

DECEMBER 15, 2022

Now, if you don’t know Joe, he’s been called the godfather of content marketing–for good reason. He’s the founder of Content Marketing Institute (CMI), which quickly became the leading educational destination for enterprise brands looking for content marketing resources.

Copywriter 105

Copywriter Copywriting Writing Copy 105

The Hoth

NOVEMBER 29, 2022

The chances are you’d instantly recognize their tone of voice , inflections, storytelling style, and witty sense of humor. Content marketing . Level of education . Informative: educational, direct, trustworthy . You can use these words to guide your content to maintain consistency. . Blog posts .

Brand 105

Brand Education Digital Marketing Freelance 105

Content Marketing Institute

DECEMBER 25, 2017

After all, to be a good editor you must be able to tease out the ideas that will educate or delight your readers most – and identifying those requires a baseline of subject matter expertise. We started the year interviewing virtual-reality expert Sarah Hill, CEO and chief storyteller for StoryUP, the article titled Immersive Content.

Recruitment 90

Recruitment Manufacturing Social Media Creativity 90

ProBlogger

MAY 17, 2023

Neil Patel has built a successful consulting business by leveraging his expertise in SEO, content marketing, and online advertising. He offers consulting services to companies and individuals seeking to improve their digital marketing strategies and increase their online visibility.

Consulting 27

Consulting Blog Blogging Food 27

Contently

MARCH 5, 2024

But finance content doesn’t have to be far from the excitement—after all, it takes budgeting know-how to afford those pricey shoes. Believe it or not, financial content for a bank can be fertile ground for creativity. Branded content marketing for financial institutions doesn’t always have to mean posting a boring blog.

Content Marketing 52

Content Marketing Banking Finance Medical 52

Neil Patel

SEPTEMBER 10, 2020

Content marketers who blog regularly receive 55 percent more website visitors and 67 percent more leads than those who don’t. Organizations that prioritize content marketing receive 13X more ROI than those that don’t. It’s no secret that content marketing works. Email engagement (e.g.,

Agency 145

Agency Content Marketing Marketing Content 145

Contently

MARCH 18, 2024

Content related to mortgages, insurance, and financial planning has a way of becoming predictable over time—unless you get a little creative. In this roundup, we’re diving into the top five financial content marketing case studies that have successfully transformed even the most complex topics into unexpectedly captivating content.

Content Marketing 52

Content Marketing Finance Brand Banking 52

Content Marketing Institute

DECEMBER 13, 2017

But the researchers assert that AI can aid in the content-creation process and free human content creators to do “more complex and qualitative work.”. AI-aided content frees human content creators to do more complex & qualitative work, says @AssociatedPress. Why thought leadership demands human creators.

Content Creator 101

Content Creator Content Creation Content Storytelling 101

Content Marketing Institute

MARCH 20, 2018

It’s a distinction that most content marketers are familiar with – especially if it’s your job to spin rough, disorganized insights and ideas into high-performing content gold. Content Marketing Strategy Essentials. Turn Your Strategy Into a Stellar Editorial Content Plan. Shape your content creator pool.

Content Creation 110

Content Creation Content Creator Editorial Content 110

Contently

NOVEMBER 8, 2023

Content marketers today navigate a dynamic environment where the interplay of creativity and strategy profoundly shapes how brands engage with their audiences. Amidst this ever-shifting terrain, selecting the perfect content format mix has emerged as a distinctive challenge—especially as next-gen mediums enter the scene.

Engagement 52

Engagement Audience Content Storytelling 52

Neil Patel

SEPTEMBER 21, 2020

Research from Demand Metric shows content marketing costs 62 percent less but produces three times as many leads as traditional marketing. Content marketing can generate huge amounts of traffic, leads, and sales for your business. The 8 Best Content Marketing Companies of 2020.

Content Marketing 134

Content Marketing Marketing Banking Search Engine Optimization 134

CoSchedule

FEBRUARY 27, 2023

Orbit Media Studios Lots of marketing agencies invest in content that demonstrates their expertise and capabilities. link] covers practical tips for content marketing, analytics, and web design. Excellent storytelling, and bold, no-nonsense blog posts. What Makes the Orbit Media Studios Blog Great?

Creativity 98

Creativity Blog Blogging Food 98

Neil Patel

OCTOBER 30, 2020

That storytelling strategy went on to help my blog reach over 100,000 views a month — in only about eight months. As marketers, we use storytelling to help make our ideas stick. Visual stories and corporate storytelling can connect the dots and get people to ACTUALLY read your great content and take action.

Storytelling 145

Storytelling Persuasion Social Media Creativity 145