Remove Content Creator Remove Editorial Remove Engagement Remove Entertainment
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How to Create an Editorial Style Guide – Best Practices & Essential Tips

ContentWriters

The challenge for many organizations is creating consistent, quality content while working with a team of content creators. From which point of view is your content written? What tone and voice do you want your content to convey? Why Do You Need an Editorial Style Guide? Does your brand use Oxford commas?

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In-Depth Content is King: Creating Helpful, Authoritative Content

Bramework

Maybe you’ve heard that “content is king.” In the digital age, high-quality content is essential for engaging your audience and driving business growth. But what exactly makes content “king” online? High-quality content helps build brand reputation and trust, leading to more customers.

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How to Capture Captive Audiences With Content

Content Marketing Institute

Gas Station TV reaches millions of consumers with its content – a mix of entertainment, news, sports – and advertising. But it’s a great example of how gas stations are using relevant content delivered in an unexpected way to engage their captive audiences.@GasStationTV The right content. At the right place.

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How to Be an Agent of Change: Examples From Top Content Marketing Award Winners

Content Marketing Institute

Each one has demonstrated the important role content can play in embracing change – whether it’s attracting new audiences, pursuing new business opportunities, or sharing a new vision for tomorrow. 5 at Content Marketing World: Project of the Year. Winner: Project of the Year; Best New Print Publication – Editorial.

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Ready to Go Live? All You Need to Know Now

Content Marketing Institute

Watch experienced livestreamers like Amy Landino or Owen Video to see how they balance education and entertainment with promotion.). It’s easy to trip on Twitch, where users are suspicious of advertisers and willing to savage those who put promotion before entertainment. How will you ensure that viewers take that action?

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Shouldn’t Every Piece of Content Be Clickbait?

Content Marketing Institute

Barnum truly had the greatest show on earth, his clickbait advertising did get people to come see his show, and what they saw was entertaining.”. Barnum still entertained his audience. Brands that measure content success by clicks and shares exacerbate its use. “ Want to make your content marketing more powerful?

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27 Reasons Why Your Content Sucks

Content Marketing Institute

Consider this article the proverbial splash of cold water to help you wake up (or more importantly, wake your content up). More than 70 people responded to my request for examples of bad content, but almost all demurred to offer real-life examples. Sadly, I’m guilty of writing (weak) content at times,” she says. It’s trite.

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