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Road Map to Success: Turn Your Strategy Into a Stellar Editorial Content Plan

Content Marketing Institute

Fortunately, if you break down your plan into three key focal areas the tasks should come into clearer focus, making the process much more manageable. The three areas include: Guidelines and governanceeditorial quality standards, preferred practices, and guiding principles that define and distinguish the value of your brand’s content.

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4 Business Models for Content Marketing

Content Marketing Institute

So, as an editorial team, we have changed the headline and image accordingly to hopefully better reflect our aim with the post. Our aim is to highlight new, optimal internal business models for content marketing and use the innovations of the moving assembly line as a metaphor for that.