Unclog Your Copy With This Easy Four-Step Framework
Ann Handley
AUGUST 10, 2022
Above ^^ is a sign I read in a hospital waiting room a few days ago. It’s one of the top hospitals in the country, and they can’t afford Es? I see it all the time in messaging copy. Usually there’s an important message trapped in the copy. your own copy. Maybe you do, too? Or sports, I guess.).
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