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8 Ways To Improve Your Website Copy

Copywriter Collective

A website copy is vital in your digital marketing campaign because it’s what you use to promote your product or service. However, you must be able to produce an excellent copy to attract and sustain more visitors to your website. This article provides you with eight tips for enhancing your website copy.

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How to Utilize Questions in PPC Ads to Get More Engagement

Neil Patel

Whether you notice or not, plenty of PPC ads utilize questions to get more engagement. How can you utilize questions when making your PPC ads? Questions are more effective when they are utilized infrequently. Questions are natural parts of human conversation, and copy should reflect that—and no more than that.

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See how Emma uses both AI and EI to write an ad for eco-friendly skincare products.

Nick Ursborne

Here’s a process any copywriter can use to incorporate both AI and emotional intelligence into their sales copy. All that said, let’s see what it came up with… The prompt I wrote: Describe a scenario where a copywriter is tasked with creating ad copy for a new line of eco-friendly skincare products. It was created by GPT-4.

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Why Keyword Research Is Important to Your Marketing Success

ContentWriters

This indicates that keyword research is important to your marketing success. Beyond the numbers, keyword research has numerous benefits, like maximizing content visibility and properly targeting your audience. These reasons and more make keyword research an essential part of any digital campaign. What is their intent?

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Blogging Art and Science — You’ll Love What SEO Blogging Can Do For Your Business

Melanie Saxton

It’s a content management system that requires a certain amount of technical knowledge in order to utilize its full potential. I look forward to collaborating with you on web copy. Blogging Art and Science — The Best Practices You see, blogging is a blend of art and science. It takes know-how. That’s where I come in.

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When to Target Low Search Volume Keywords

Neil Patel

There might be some truth to it, but there are many reasons to target low search volume keywords whether your site is brand-new or well-seasoned. In this guide, I’ll cover why low search volume keywords are crucial to SEO and show you how to find them. Reasons to Target Low Volume Keywords. What does this mean?

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Copy Writing is the Next Best Step in Boosting Your Business

Dr. Rissy's Writing and Marketing

Enter, copy. Copywriters are trained in Search Engine Optimization (SEO), which means they will utilize keywords, reputable backlinks, and more within your copy to ensure that the information provided is not only helpful/relevant but also accessible to new and existing customers. Let someone else worry about the copy!

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