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What is Copywriting: A Basic Guide to Compelling Copy (+ Types)

Smart Blogger

In its most basic sense, copywriting is the art and science of writing text (also known as copy) for the purpose of advertising or other forms of marketing. It’s important to note that while the terms ‘copywriting’ and ‘content writing’ are often used interchangeably, they’re not the same thing.

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How I Became a SaaS Content Writer (Content Writing for SaaS Companies)

Elna Cain

So, when writing for SaaS, you’re creating certain types of content for companies that offer these online software services. Much of the content is also technical, so many freelance and SaaS content writers are tech or eCommerce writers since these SaaS products integrate with them.

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Copywriting vs. Content Writing: How To Hire the Writer You Are Looking For

ContentWriters

Copywriting vs Content Writing Both content and copy are vital to attaining your marketing goals when put to their proper use. Copywriting Copy is writing that persuades your audience to take action. In general, copy moves people down the sales funnel. Can AI Generate the Content and Copy You Need?

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10 Best AI Copywriting Tools in 2023: ChatGPT, Jasper, & More

Smart Blogger

With AI copywriting tools, you can create engaging blog posts , compelling ad copy , and catchy social media content , often with more efficiency than a human copywriter might deliver. Why are these tools vital to your content marketing strategy? If you want to dive further into this AI tool, check our in-depth review.

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What Is Direct Response Copywriting?

Express Writers

This is copy that’s about inspiring the buyer to take action as soon as they’re finished reading. It can be an important tool to improve conversion rates on landing pages, blogs, and other types of content. X Direct Response Copywriting Takeaways from Real-World Examples How do you write great direct response copy?

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10 Best AI Blog Writers (& Content Generators) in 2023

Smart Blogger

Ethical Concerns : Plagiarism is a hot topic in the world of AI-generated content. While AI doesn’t “copy” in the traditional sense, it is trained on existing content. With pricing plans starting at $39/month, you can generate unlimited content. is an AI-powered tool that shines at creating marketing content.

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B2B Copywriting: How To Amplify Conversions and Engagement

ContentWriters

From the language on your landing page to the content in eBook downloads, your B2B copy guides your audience through the entire sales journey, from catching their eye to closing the deal. When creating copy for a B2B business, you want to communicate the ways its products or services can fill important business needs.