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3 Ways to diversify your digital copywriting services in the age of AI.

Nick Ursborne

And yes, some of those advances will impact our work as freelance copywriters. Part of that plan could be to diversify the services you offer as a writer, and include one of two services that focus on AI. And, of course, all AI output needs revising by a human writer… you. It’s time to lean in and get ahead of the curve.

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3 Ways empathy will help futureproof your copywriting career.

Nick Ursborne

However hard it might be, working on your ability to feel empathy for others will reward you big time in your career as a writer. This is allows us, as human writers, to differentiate ourselves, and our work. Ask any experienced copywriter and she’ll tell you that emotion is the principal driver of sales copy.

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How to Find Copywriting Clients for Beginners

Elna Cain

A popular question I get from new freelancers and copywriters is: “How do you find copywriting clients?” I mean, getting freelance copywriting clients isn’t complicated…but if you are a brand new copywriter or freelancer, this can be a major roadblock, stopping you from ever trying.

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If you’re worried AI might threaten your future as a copywriter, it’s time to get futureproofed.

Nick Ursborne

Right now there are plenty of conflicting views when it comes to the future impact of AI on the careers of writers and copywriters. At one extreme, there are those who claim AI is just hype, a passing fad, and that it will never replace human writers. And it isn’t just writers who are feeling uncertain right now.

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To prosper as a copywriter in 2024, you’ll need to know 10% more about AI than your clients and prospects.

Nick Ursborne

Copywriters who are just launching their careers often feel nervous about not knowing enough. So when it comes to working with freelance writers, who do you think those 98% of companies will want to work with? A good first step – for digital copywriters and content writers – is to take my course, Futureproof Copywriting.

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Copywriting vs. Content Writing: How To Hire the Writer You Are Looking For

ContentWriters

Who do you turn to when you need a writer? Whether to prioritize copywriting vs content writing is a question many B2B CEOs and marketing managers debate when considering who they need to hire. Both copywriters and content writers solve a need for the reader. Copywriter Skills Copywriters are salespeople at heart.

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Do you still need a content writer or a copywriter in the era of ChatGPT?

Credible Content

Can ChatGPT completely replace content writers? Online content writers and copywriters like me have always had to face certain challenges. Even before the arrival of ChatGPT, there was competition from writers who charge extremely low. Does ChatGPT write better content than a content writer?