Ann Handley
NOVEMBER 18, 2023
Source: Wiley A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. this week when writing sales copy for the dust jacket of my new book. But you will probably write sales copy to market something you create. Anyway: writing.
Nick Ursborne
JANUARY 15, 2024
Here’s a process any copywriter can use to incorporate both AI and emotional intelligence into their sales copy. All that said, let’s see what it came up with… The prompt I wrote: Describe a scenario where a copywriter is tasked with creating ad copy for a new line of eco-friendly skincare products. It was created by GPT-4.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Content Writing
DECEMBER 20, 2022
Copywriting is not about storytelling or presenting descriptions in any form. It is about writing ad copy and providing “CAPTIONS” that resonate with the brand voice. Perhaps it is the most succinct form of creative writing that requires specific writing style. Website Sales Copy. Social media Posts.
Smart Blogger
JUNE 19, 2023
Freelance copywriters are the creative masterminds behind catchy slogans, compelling sales emails, insightful blog posts , and persuasive web copy. While being a wordsmith is a plus, successful copywriting requires a fusion of creativity and strategy. Think of it as storytelling with a purpose.
Credible Content
MAY 30, 2023
Creativity: Having the ability to think outside the box, generate fresh ideas, and bring originality to the content. Storytelling: Crafting compelling narratives and using storytelling techniques to engage readers and create an emotional connection. Creativity is a vital skill for professional content writers.
Ashleyn Writes
SEPTEMBER 27, 2021
When you can turn the most casual website, visitor or reader, into a customer —you know your website copy is doing something right. So how do we make sure that those casual website visitors, customers, are actually swept off their feet with your sales copy? I’ve got my P-A-R-I-S sales copy framework.
Income Diary
AUGUST 29, 2023
I’ve been doing Empathy Mapping ever since because to me it’s the quickest, easiest way to write sales copy. Four months ago I found an even easier way to use The Empathy Map to get sales copy to practically write itself. Would that give you an advantage when writing content or sales copy? Here’s my prompt.
Expert insights. Personalized for you.
78 
Let's personalize your content