Content Marketing Institute

JANUARY 12, 2018

But, interestingly, I’ve started to see an increasingly larger opportunity for content marketers to play a true leadership role in that broader marketing strategy. Content marketing strategy can be the foundation for a nonexistent integrated digital marketing strategy. Today’s integrated marketing strategy isn’t.

Digital Marketing 111

Digital Marketing Content Marketing Marketing Content 111

Content Marketing Institute

MAY 31, 2018

Editor’s note: The following is adapted from the author’s book, Digital & Marketing Asset Management: The Real Story of DAM Technology & Practice , published by Rosenfeld Media and copyright by Real Story Group. Navigating all this digital media creates challenges for consumers and enterprises alike.

Management 103

Management IT Digital Media Digital Marketing 103

Neil Patel

FEBRUARY 23, 2023

With this approach, you can ensure that every message resonates with its intended recipient – dramatically increasing engagement rates and ROI. For instance, you might look up a digital marketing agency, like Fresh Egg. Next: Follow your competitors. See the ‘Posts’ link next to ‘About’? Click on that.

Ads 104

Ads Advertising Text Social Media 104

Neil Patel

FEBRUARY 19, 2021

The complex digital media landscape changes every day, and this year is no exception. Having advanced social media tips at your disposal certainly has its perks, but finding a no-nonsense list can be pretty challenging. Brands can choose to create engaging videos or GIFs to connect with their audience. Test LinkedIn Ads.

Social Media 135

Social Media Media Content Creator Digital Marketing 135