Jane Friedman

JANUARY 11, 2024

Your reach is no longer relegated to just those who follow you on social media or find you on LinkedIn. It includes not only your bio and website but links to your social media platforms, your speaking topics, your headshot, your logo, and where you’ve already been featured. Your media kit is a one-stop shop.

Media 92

Media Social Media Education Utilities 92

Content Hacker

FEBRUARY 22, 2023

For example, the text you read inside an app or software — the user interface, forms, buttons, prompts, and more — is all product content. They develop effective ways to shape the customer experience of a product through storytelling and engaging copywriting. Overall, product content strategists are storytellers.

Portfolio 98

Portfolio Content Education Storytelling 98

Content Marketing Institute

FEBRUARY 28, 2018

While it’s impossible to trace the exact impact of the videos, CEO and second-generation vintner John Jordan sees the marketing payoff when all the indicators rise together: sales, visits, social media interactions, earned media , direct sales, and per-person spending. Make a montage with text overlays. It’s a thing.

Content Marketing 105

Content Marketing IT Marketing Content 105

Neil Patel

JUNE 2, 2021

When a new social media platform starts to take off, you’d better be there promoting your brand. Don’t get me wrong; social media ads can work wonders. YouTube ads are one of the most overlooked ad formats in digital marketing, and it’s easy to figure out why. Still, you can’t just blindly follow those trends.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Neil Patel

OCTOBER 4, 2021

Ad creatives are the ads served to users on a social media or digital media platform. On YouTube, these are most often video ads and may include images, video, audio, and text. Ask yourself these questions: How can the storytelling be improved? An easy way to do this is by using storytelling.

Creativity 132

Creativity Ads Advertising Digital Media 132

Content Marketing Institute

JULY 20, 2018

In 2016, NASCAR tapped Evan to head up a content group that included representatives from social media, digital, public relations, brand marketing, entertainment, and other departments. The 40-person team handles: Social media. Digital media (including all content for NASCAR.com).

Storytelling 57

Storytelling Entertainment Social Media Collaboration 57

ProBlogger

OCTOBER 6, 2016

He not only knows video and social media like Snapchat, he also lives it in a meaningful way. I’m a change evangelist which really means I help brands embrace change and integrate technology, social media, I’m a speaker, proud dad. I hated social media, I almost quit because it was so much work.

Social Media 28

Social Media Media Brand Audience 28