Content Marketing Institute
JULY 1, 2022
Content marketers often lament the difficulty of doing something new because it requires stopping or changing something old. Robert Rose shares four questions to ask to keep your content strategy from running aground.
The Ethical Copywriter
JULY 1, 2022
What the hell does sustainable actually mean? Ok, it means “conserving an ecological balance by avoiding depletion of natural resources,” according to Oxford languages. But the word is bandied about so often that it’s almost become meaningless. It lets companies and customers alike feel good about the product, without needing to analyse the details of the product’s environmental impact.
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CoSchedule
JULY 1, 2022
When is the best time to post on Facebook? According to new proprietary research on the best times to post on social media conducted in mid-2022, the pandemic has changed the best times to post on Facebook. Read the full report to see how often and when people are most engaged on Facebook. [table of contents]. Download Your “Best Time To Post” Google Analytics Custom Reports + Social Media Calendar Template.
Copify
JULY 1, 2022
Email campaigns make a good way to connect with your customer base, helping to increase sales and engagement. The post How to write an email marketing campaign in 10 steps appeared first on Copify Blog.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Content Powered
JULY 1, 2022
Blog posts live or die based on their organization and, perhaps more importantly, how easy they are to skim. People have very short attention spans today – half of you probably already checked out of this paragraph – and most prefer to skim through posts to find the specific information they're looking for. The dirty secret of content marketing is that most of what we write isn't meaningful on it's own.
Content Workshop
JULY 1, 2022
After two and a half years, we’ve decided to merge the Ebner.Marketing brand into Content Workshop. Why? In a single word: focus. Ebner.Marketing grew quickly after our launch in 2019 and was pivotal to our survival through the pandemic era. However, Ebner.Marketing’s trajectory pales in comparison to our sister brand, Content Workshop, whose growth has […] The post Ebner.Marketing Merges with Content Workshop appeared first on Content Workshop.
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